The poster depicts the distressed and hardened facial expressions of the characters, representing the hardship and loss within the story. Their eyes convey a sense of defiance and lack of life, intriguing viewers about the plot. The tangled hair and dark background further indicate a lack of care and foreshadow the tragic storyline. The poster advertises the famous source musical and prominent starring cast, including Hugh Jackman and Russell Crowe, to draw interest from fans of their previous blockbuster roles.
1. The Les Miserables official teaser
poster.
The colour scheme invites a
monotone feel, displaying a sense of
distressed emotions.
The characters stone cold eyes
present a sense of hardship and
Loss, which intrigues the viewer to
question why there is not life within
the child’s eyes
The facial expression conveys
defiance, which relates to the
subject and storyline of the
movie
The characters hair is tangled
and wind swept, representing
a lack of care and
attention, showing the
audience that the character
has more important things to
worry about.
The background is dark which
foreshadows the story line as the
darkness conveys the idea of loss
and death.
The tag line; ‘FIGHT. DREAM. HOPE.
LOVE.’ informs the audience of the
general plot, and interlinks with
the imagery as the characters
expression shows a sense of
toughness that would appear
during war.
The gold font colour shows a sense of
glory and the riches that may be earned
form war, relating to the story line.
The colour of the characters eyes are
blue, this relates to water which is the cycle
of life. This connotes to how the character
survives the tragedy.
Part of the background has a slight
haze which is done to present
smoke, this has been done to create a
mysterious effect and convey the era
of the movie as the smoke will come
from the muskets and cannons.
The teaser poster also informs the
reader that the movie is being
released on Christmas day, therefore
it is being released at an ideal time to
be bought as a gift to increase the
sales.
This poster also clearly displays that
it is a reproduction of the world
renown musical, therefore the
distributors can play on the fact it is
most likely the most famous musical
ever created, meaning the movie will
receive high demand from the
customers.
2. A actors who a part of the
casting crew are largely
beneficial to the marketing
strategy, therefore the
distributors have listed them
at the top of the teaser
poster, meaning they are
clearly visible for the target
audience to see.
The first major actor is Hugh
Jackman, mainly known for
his starring role in
Wolverine and X men.
The World famous Russell Crowe also plays a
leading part within the production. One of
Russell Crowes greatest movies was his Role
in the movie Gladiator.
Anne Hathaway was the next actress who
performed within the movie, Anne
Hathaway earned herself a place in the
great line of Bond Girls a few years a go
within Casino Royal.
Amanda Seyfried is also a large
feature within the movie, one of
her greatest acting roles was within
Mamma Mia the movie.
3. Les Miserables Official PosterThe main attraction of the poster
is the pictures of the starring
characters within of the centre
frame , each starring actor/actress
have earned there fame in there
own respectable way, through
featuring in major blockbusters,
therefore the target audience will
acknowledge them and want to
see the film.
The names of the characters
are once again displayed at
the top of the poster, like
within the teaser poster.
Like the teaser poster, the
dark background and hazy
atmosphere is created in
order to represent the loss
and death within the
storyline.
However within this
poster it conveys a sense
of hope through the
lightness and clearing of
smoke around the
characters, which
connotes more than the
teaser poster.
The emotions from some of the
characters connote that there is a
love story within the film, this will
attract a large number of the
target audience to watch the film
due to love films being popular.
The flags being waved present
the location of the film, the
Mise-en- scene also informs the
viewer of the era the movie is
set.
The gold font colour shows
a sense of glory and the
riches that may be earned
form war, relating to the
story line.
The main poster displays a
credit block in order to show
legal information
Unlike the teaser poster the
main poster doesn't contain
the tag line of ‘FIGHT.
DREAM. HOPE. LOVE.’
The way Russell Crowe and Hugh Jackman are
positioned back to back as if in stand off conveys a
sense of rivalry between the two characters which is
sustained throughout the movie.