The document provides tips for international student recruitment websites, highlighting features of exemplary university websites from around the world. It emphasizes that the student experience on the website is important for recruitment and that websites should make key information and tasks easy to find. Specific recommendations include prominently displaying scholarship and program information, using student testimonials and stories, and customizing content for different countries and regions.

1. International Student Recruitment: Best Practice Website Features ACT Enrollment Planners Conference July 22, 2010 Chicago, IL

3. The value of a first impression at your official website is… Priceless

4. Recruitment can soar or crash with… The experience people have on your website

7. Strong marketing examples… 19 web features from around the world

8. Strong entry page, only for students… http://www.mmu.ac.uk/international/

9. Video for country, province, university… http://www.uofaweb.ualberta.ca/uai_prospective/whychooseuofa.cfm

10. Highly visible links to inquire & apply http://www.uts.edu.au/international/?inst=92

11. Prominent scholarship information… http://www.trentu.ca/international/financesandscholarships.php

12. Student testimonials, country by country… http://www.fanshawec.ca/EN/international/international/76212/testimonials.html

13. Customizing information by world region… http://www.futurestudents.unimelb.edu.au/int/regions/n-america

14. Customizing information by country… http://www.mmu.ac.uk/international/

15. In depth on a single country… http://w3.stu.ca/stu/future_students/basics/american/american.aspx

16. Nicely varied student stories… http://www.futurestudents.unimelb.edu.au/int/regions/n-america

17. Rare: readable online PDF brochure… http://www.i-studentadvisor.com/loyalist/loyalist-english.html

18. Contacting current international students… http://www.american.edu/ocl/isss/AU-diplomat-profiles.cfm

19. Especially for paid recruiting agents… http://www.unb.ca/prospective/international/agents.html

20. Overseas recruitment schedule... http://www.international.unsw.edu.au/contacts/contactschedule.html

21. Online information in multiple languages… http://www.usyd.edu.au/internationaloffice/?inst=11

22. Glossary of academic terms…

23. Especially for guidance counselors… http://www.unb.ca/prospective/international/guidance.html

24. Guide to using an education agent… http://www.monash.edu/study/international/agents/using.html

25. Engage with social media… http://bit.ly/cKj0W4

26. Activate “Discussions”… http://www.facebook.com/macquarieinternational?ref=mf

28. Thank You! Bob Johnson, Ph.D. President Bob Johnson Consulting, LLC Marshall, MI 49068 248.766.6425 [email_address] Customer Carewords Website Research www.bobjohnsonconsulting.com