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Web sales for dummies

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Angelo Artuso
Angelo Artuso

A brief description about how to sell online and make users happy.

Business
1 von 11
WEB Sales for dummies
Web channel: a unique approach for a unique audience
User experience comes first, marketing will suit it. An happy user is a happy buyer
Give to the prospect a competitive advantage to use Internet and let him to think that the offer subscribed online is unique and time limited
Try to create for the web a more desiderable marketing message than other channels
To many options to choose will require for the prospect more time to understand and probably will push him to search help on a different channel
A simple choice and a clear discounted price always works
Use landing page for SEM, Affiliation or Specific call to action Banner
Use tool of proactive engagement before it’s too late
Track user buying funnel and be ready to seize the pipes
Time to Market is essential so you need a team ready to operate in any time and with no IT hassle

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Web sales for dummies

  • 1. WEB Sales for dummies
  • 2. Web channel: a unique approach for a unique audience
  • 3. User experience comes first, marketing will suit it. An happy user is a happy buyer
  • 4. Give to the prospect a competitive advantage to use Internet and let him to think that the offer subscribed online is unique and time limited
  • 5. Try to create for the web a more desiderable marketing message than other channels
  • 6. To many options to choose will require for the prospect more time to understand and probably will push him to search help on a different channel
  • 7. A simple choice and a clear discounted price always works
  • 8. Use landing page for SEM, Affiliation or Specific call to action Banner
  • 9. Use tool of proactive engagement before it’s too late
  • 10. Track user buying funnel and be ready to seize the pipes
  • 11. Time to Market is essential so you need a team ready to operate in any time and with no IT hassle