November, 2013. VOLIA signnificantly extend interactive TV functionality and make it available on new devices overall Ukraine! - launching catch-up, time-shift and multiscreen - launching own VOD service with great movies - going to retail with plug&play solution - running its own application on Samsung Smart

1. VOLIA Smart HD:
continue our journey to TV of future!

2. VOLIA Smart HD − journey in 2013
Start-up VOLIA Smart HD
•
•
•
•
10 000
Went outside off our network
linear TV
VOD with partners
YouTube
subscribers
VOLIA Smart HD
New possibilities for
digital subscribers of
VOLIA!
March
2013
7 thousands of
subscribers!
October
2013
September
2013
June
2013
August
2013
Digital TV for
АТВ subscribers of VOLIA
What is next ?
The first sales success –
October
2013
Video library extension
up to 15k movies
November
2013
VOLIA Smart HD is available
for all cities of VOLIA!
2

3. VOLIA Smart HD – powerful box
with Smart-functions
3

4. 1. YouTube – the first and the undisputed
leader of personal content
4

5. 2. «Timeshift» –
don’t miss even a moment!
Watch programs from
the very beginning!
Repeat an interesting
moment!
Stop the
moment!
5

6. 3. «ТV- archive» –favorite programs
are always in reach
Have you missed a program?
Look for it in TV-archive & watch when it is comfortable for you!
6

7. 4. Video library with tens of thousands
of movies
Without ads!
Movie - always!
Watching without
intervals
Without the program guide
and a long wait - the movie
can be selected in an online
video library, when ever you
want
Watch few episodes
running!
You choose by yourself the
amount of episodes for
watching
7

8. 5. Basic library«VOLIA Cinema» – special
selection of movies
The experts of VOLIA will choose the best movies for
watching!
8

9. 6. Access to the world's most high-profile movie
premieres
•
There is no boring movie!
•
Mega-concerts live
•
Movies, which has been
descended from the screens
•
You won’t find them in
usual video library
9

10. VOLIA’s Pod Smart HD
•
YouTube
•
Air management (time-shift)
•
ТV-archive (catch-up)
•
Video library with tens of thousands of movies (free VOD)
•
Basic library «VOLIA Cinema» (free VOD)
•
Access to the best blockbusters – megahits, with single-piece
order (TVOD)
Additionally to digital TV
10

11. BUT IT is not all!
11

12. What else is changing the market ?
On what do we watch content ?
Стационарный домашний
компьютер
69%
Домашний ноутбук
28%
Мобильный телефон, смартфон,
планшет
14%
Стациональный компьютер по
месту работы
12%
Fantastic increase of tablet
sales!
For the half of 2013 it was sold more than
for the whole 2012.
Основной
Основной
Основной
Компьютер в гостях, у друзей
5%
Основной
Основной
Основной
Основной
Основной
Рабочий ноутбук
4%
Основной
Основной
Основной
Компьютер по месту учебы
3%
2011
2012
2Q2013
продажа планшетов, тыс. шт.
Компьютер в интернет-кафе,
компьюертном клубе
1%
0%
10% 20% 30% 40% 50% 60% 70% 80%
Источник: InMind, июнь
2013
12

13. http://www.youtube.com/watch?v=SJaabx_gnKw
13

14. Multiscreen Volia Smart Touch
In Ukraine – provider of liner TV for pads &
smartphones
•
Separate screen
•
•
An independent screen
Comfortable TV management –
directly from mobile or pad
•
Available for such devices:
• iPhone, iPad c iOS 5.1 and
higher
• Android 4 and higher
14

15. Extended library«VOLIA Cinema»
- All that necessary for rest!
Mega-hits from the world's largest film studios
15

16. 1000 hours of the best content –
Available in any time!
16

17. The best fantasy!
17

18. The best dramas!
18

19. The best content for children!
19

20. The best TV serials!
20

21. what you need
High-profile for great relaxation
movie premieres – every month
21

22. Don’t waste your time for searching!
We do this for you–
Every day you can easily find what to watch!
• New
• Recommended
• Movies
• TV serials
• For children
We guarantee the
best choice !
Excellent
quality picture
and sound!
22

23. The maximum of good quality for video and sound
Easy management from mobile devices
23

24. Sights are cheaper than bread! 
3.86 UAH / day
1 UAH / day
24

25. You choose by yourself
what to watch!
25

27. It is easier to
buy than ever!
27

28. November – a voucher for connection
in the largest retail chains of the country
28

29. December – VOLIA TV without contact!
In the world among cable operators
VOLIA is going to start up запускает
Plug&play scheme
•
Quickly order
•
Easy connection
•
Connection through WiFi
•
TV without contact
29

30. Order it by
www.volia.com
Quickly activation by
start.volia.com
30

31. Smart TV from VOLIA in a boxed version
- Easy,
as only you can imagine it!
Order online, or by a single phone delivery by post or courier for 5 days!
On the shelves - in the
largest
network of electronics
stores of the country
31

32. The market
never stands
on one place!
32

33. Smart ТV is the future of TV market!
715 000
420 000
60 000
2011
2012
прогноз 2013
Leader of the
market
Smart TV
Segment increase
Smart TV in Ukraibe, %
2013
Процент активаций
Samsung Smart TV
93%
2012
30%
2011
Лояльные пользователи
Samsung Smart TV
72%
18%
8%
Доля Samsung Smart TV
60%
33

34. VOLIA is the first among
cable operators of the world
started up ОТТ-television
on the leader platform Smart ТV
34

35. Smart Channels of VOLIA
On smart-TVs Samsung
•
Available around the whole Ukraine
•
Without additional equipment
•
On TVs Samsung Smart, starting from the models of 2012
•
It is only necessary to connect to Internet of 5 Мbit/sec
•
50 channels of national TV & 2 channels of HD
35

36. Friendly interface
36

37. Geography extension
Plug&Play
The whole
Ukraine

«Offnet» in
Volia’s
cities

(IP STB ВОЛЯ Smart HD)

Samsung Smart TV
IP STB
VOLIA Smart HD
Hybrid STB
VOLIA Smart HD

On the
Volia’s
network
37

38. VOLIA is a leader of innovations
in Ukraine among the providers of liner TV
- on pads
In the world among cable operators – on
Smart – TVs
In the world among cable operators–
starting up of a boxed version of TV
38

39. Thank you!