This document provides information about different cultures and cultural communication styles. It discusses various aspects of culture, including symbols, values, and beliefs. Key differences between Asian and Western communication styles are outlined, such as a preference for harmony versus competitiveness. Communication styles like intuitors, thinkers, feelers, and sensors are also described. Barriers to cross-cultural communication include ethnocentrism, discrimination, stereotyping, and cultural blindness. The document advocates being open-minded, flexible, and avoiding arrogance when working across cultures. It concludes with a list of business protocols and procedures that vary between cultures.

1. Our culture

2. Agenda for today Greetings! ACE ~ A-ha!, Concerns, Expectations My Culture, Your Culture

3. New friends… Bangladesh Senegal Seychelles Sudan Bhutan Fiji Myanmar Nepal Malaysia Tanzania Thailand Uganda Uzbekistan Vietnam Zimbabwe Pakistan Philippines Sri Lanka

4. ACE!

5. My Culture, your culture

6. NasiLemak

7. Roti canai Tehtarik

8. Satay

11. Layers of culture Barriers or advantages?

13. SYMBOLS ICONS / IDOLS RITUALS OUR CULTURAL LAYERS VALUES BELIEFS

14. Asians Vs Westerners We Harmony Face saving Hierarchy Shame Relationship Team I Task Competitiveness Equal Guilt Task Challenging Authority

15. WHAT IS YOUR COMMUNICATION STYLE? INTUITORS want respect. When they object, you might say “point well taken” and communicate your understanding of the seriousness of the comments. The intuitor will know he’s made his point and usually move on. THINKERS are more comfortable with a slower paced, factual approach. Debating or arguing makes them nervous. Instead, ask them questions that encourage them to reexamine their facts in a new context.

16. WHAT IS YOUR COMMUNICATION STYLE? FEELERS prefer good old fashioned reassurance. They require empathy and your personal guarantee that you’ll come back after the sale, if need be, to make sure things are right. SENSORS like to argue, debate and haggle. They have to feel they’re getting an edge A successful tactic might be to present a case of wine or invite the prospect to brunch at a favourite restaurant as a kind of “bonus” to close.

17. High Context Society Built on relationships Asian cultures Malay + hati’s Chinese + quanxi Indians + betterment of society A basis for better working relationship & empowerment More in the next session…

18. Blocks to Cultural Communication Ethnocentrism = my way is the best Discrimination = differential treatment Stereotyping = oh, that’s because she’s Malay Cultural blindness = ignoring the differences Cultural imposition = we know what’s best, if you don’t like it, you can go elsewhere Tone difference = off-putting in different cultures

20. Develop collaborative style of management

21. Reduce the gap of know how

22. Get to know each other socially and culturally

23. Be open minded

24. Practice cross cultural communication

25. Be an extrovert

26. Keep smiling/show happy face

27. Have Free flow of information

28. Be Flexible and show mutual respect

29. Avoid stereotyping

30. Avoid conflicts

31. Show no favouritism

32. Avoid arrogance and rudeness

33. Avoid sensitive subjects

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