“Eff’ this College” is a transmedia presentation of the book: The Diverted Dream. The presentation examines the educational exploitation of American community colleges.
21. In Texas, for example, of every 100
students who enrolled in a public college
Community College 4-year
college
Only 2 students Only 5 students
earned their 2 year earned their 4 year
degrees on time degrees on time
22. Myth - college is glamorous
Reality - college is insidious
23. College
Mythology
101
Taught /
Created:
Ah’livia
ah.livia@yahoo.com
this COLLEGE
24. INSPIRATION
The Diverted Dream was the
foundation of this transmedia
presentation.
The book explores the historical
motives and modern consequences
of American community colleges.
But, history lessons can sometimes
be boring.
I ignited interest in the subject by
combining the history lesson with
the high intensity art of Maurizio
Cattelan’s “L.O.V.E” to create an
initial shocking composition. This
was done intentionally to set the
stage for the alarming pretext behind
American community colleges.
- Ah’livia
25. Works consulted and quotes obtained from
DESCRIPTION CITE
The Diverted Dream http://www.amazon.com/Diverted-Dream-Community-Educational-
Opportunity/dp/0195048164/ref=sr_1_1?s=books&ie=UTF8&qid=13265979
By Steven Brint, 66&sr=1-1
Jerome Karabel
Entire
presentation is
transmedia
content based
on this book
New York Times http://www.nytimes.com/2011/09/27/education/27remediation.html
“College Graduation
Rates Are Stagnant
Even as Enrollment
Rises, a Study Finds”
By Tamar Lewin
See slides 16,
21
Consumer Warning http://www.consumerwarningnetwork.com/2009/04/06/the-trade-school-
Network trap-what-you-should-know-to-avoid-getting-caught/
“The Trade School
Trap: What You
Should Know to Avoid
Getting Caught”
By Jillian Estes
See slide 20
26. IMAGE CITE
DESCRIPTION
Middle finger http://www.perrotin.com/FM_WEB/oeuvre/photo/Maurizio_Cattelan/maurizio-
sculpture cattelan-19335_1.jpg
Pencil with http://farm5.staticflickr.com/4127/5096818261_585a787bec_z.jpg
eraser
Colored http://thecharnwoodgroup.com/images/pencils2.jpg
pencils
Pennies http://www.examiner.com/images/blog/wysiwyg/image/pennies(12).jpg
Pinocchio http://marionette.cz/images/P/pinocchio_RU004.jpg
World War II http://dengedenge.com/wp-
content/uploads/2009/10/World_War_II_Chronicles_20.jpg
Hopscotch http://www.utcourts.gov/lawlibrary/blog/Hopscotch.JPG
Rich/poor http://fabulouslyfrugirl.files.wordpress.com/2011/02/14-rich_poor.jpg
trash
Cardboard http://inhabitat.com/wp-content/blogs.dir/1/files/2010/12/flatpack-furniture.jpg
bookshelf
Empty http://blogs.the-american-interest.com/wrm/files/2011/12/classroom-of-empty-
classroom chairs1.jpg
Door & http://pastorbecca.files.wordpress.com/2010/03/x-welcome-mat-2.jpg
welcome mat
27. IMAGE CITE
DESCRIPTION
Golden gate http://pixdaus.com/pics/1226764627eTAgGcY.jpg
bridge
Playing cards http://lh5.ggpht.com/-Xv37ah1blVo/SUTKI3VxBMI/AAAAAAAABsg/9h--
R8_p5Xs/bxp66034h.jpg
Legs in loops http://farm2.static.flickr.com/1105/1392392961_a248b061b9.jpg
Diversion http://www.noomizo.com/wp-content/uploads/2011/05/diversion.jpg
street sign
Woman http://blogs.sodexousa.com/wellness/files/2011/05/Running-up-stairs.jpg
jogging
upstairs, http://www.hancockseed.com/myfiles/image/timothy_pasture_grass%20seed.jpg
grass, http://www.finkbuilt.com/static/images/articles/steps2.jpg
and cement
stairs
Homer http://www.cutesense.com/cutesense/product/03328/enlarge/Simpson-Homer-t-
Simpson shirts-i'm%20so%20Smart-tee-1.jpg
3 way path http://activerain.com/image_store/uploads/6/9/1/3/8/ar123201407283196.jpg
Stop sign http://www.buyafixie.com/wp-content/uploads/2010/04/stop-sign.jpg
Diploma http://www.consumerwarningnetwork.com/wp-
mouse trap content/uploads/2009/04/diploma-trap.jpg
28. IMAGE CITE
DESCRIPTION
TV & couch http://www.itstriangle.com/vertical/Sites/%7B440D97CE-E949-4280-BE8C-
1F305080B3BA%7D/uploads/ESPN3_College_Football_on_TV.jpg
Middle finger http://3.bp.blogspot.com/_UnsG5BmZ-qU/TUrg6JfiHxI/AAAAAAAAAVc/4-
black & white dA2xULZ3M/s1600/middle-finger.jpg
drawing
Empty desks http://3.bp.blogspot.com/_TNd2ieSKLuo/S9bo5-
8TG0I/AAAAAAAABH8/aNNj3SxpJ_s/s400/empty-classroom-0127.jpg
Hinweis der Redaktion
Author’s commentary: I originally titled this presentation “College Mythology 101” but changed it to “Eff’ this College” in an effort to quickly attract the audience’s attention. Community colleges also want to attract more people however we differ in attraction motivation. I want to educate the audience about the insidious game of community colleges whereas they want to manipulate the audience for it’s institutional needs. Yes, of course community colleges educate their students but this presentation delves into deeper hidden motivations of these institutions. During the presentation we’ll discover how and why this educational manipulation occurs.* After viewing a final draft of this presentation I laughed as I noticed an unintentional artistic byproduct of the opening slide. I’ll give you a clue: Look at the first word on this slide (it’s slang for another word), now the hand, now the letter “O” in college. That was 100% unintentional, but it makes me giggle as a result. Nonetheless enjoy the class!
Lecture comment:The object of this presentation is to examine & erase a few social myths about the American community college system. We will then replace the myths with a few tidbits of factual information. By the way, for this presentation we’ll shorten American Community Colleges to (ACC).Discussion questions: What are some of the myths associated with American Community Colleges? Who attends (ACC’s)? Why do they attend? How long does it take to graduate? Are (ACC) successful?
Discussion questions: Who prior to the introduction of (ACC) could attend college? Was this problematic? Why or why not?
Lecture comment:Just as Pinocchio wanted to be a real boy, (ACC’s) wanted the same legitimate status of 4-year colleges. Hence community colleges wanted to be recognized as a real school and not just a democratic tool.
Lecture comment: Men were being drafted, and as a result the war lowered college enrollment. (ACC’s) capitalized on this by devising a campus marketing plan.
Lecture comment: Like all marketing plans the (ACC) used an alluring hook. Their hook was: students had the possibility of attending a prestigious 4-year college, and all the students had to do was complete only 2-years at the community college. Prior to this hook attending a 4-year college was an unobtainable goal for many students.
Lecture comment: The (ACC) knew that rich students would not be interested yet they pretended to market their “transfer plan” to everyone. In actuality this plan was conjured specifically for the poor and educationally disadvantaged students. Discussion questions: Speaking of educationally disadvantaged students how would you define that category of students? Was the (ACC’s) college transfer pitch to students likely to occur? Why or why not?
Author’s commentary: The picture represents an artistic alternative to a homeless person’s ‘cardboard box house.’ Here, cardboard is used to convey a poor student’s ‘cardboard bookshelf.’
Lecture comment: Just as community colleges were affected the war also negatively affected college enrollment at 4-year colleges.
Lecture comment: In an attempt to solve their enrollment dilemma 4-year colleges decided to open up enrollment to (ACC) transfer students. 4-year colleges slightly opened their gates as a way to increase admissions and not because it was socially altruistic.
Lecture comment: Transfer students benefited both institutions. 4 – year colleges saw an increase in their academic enrollment. (ACC’s) raised their academic reputation because they were now indirectly affiliated with top ranked schools. Author’s commentary: The aerial picture of the Golden Gate bridge is very unique because it’s a nonconventional and unexpected angle that I used to represent something going up.
Lecture comment: Despite college transferring being the (ACC’s) idea, they made the transfer process challenging to navigate. It became as challenging as building a playing card castle.
Lecture comment: The deceptively simple transfer process was made challenging by the introduction of multiple loop holes. An example of a loop hole is only certain classes offer transferable credits.
Discussion questions: If the academic arrangement was initially made between the (ACC) and 4-year colleges how did trade schools become involved? Why do you think the (ACC) would want to divert students away from 4–year colleges and into trade schools?
Lecture Comment: (ACC) created a process of weeding out the “best” from the massive amount of mediocre students. Weeding out students is done with an educational obstacle course. Examples of obstacle course games include students taking unnecessary remedial classes and becoming entangled in the (ACC) educational Bermuda triangle.Author’s commentary: For this slide’s visual I used a combination of three related images to create one stunning picture. The final image is a representation of the (ACC) obstacle course. It symbolizes how (ACC) students must run through fields and up numerous stairs before they complete the goal of a simple 2 year transfer degree.
Lecture comment: The “top/best” students who go on to transfer are the ones whose endurance beat the education obstacle course. Sending these students onward benefits the (ACC) because the (ACC) does not risklosingface with the prestigious 4-year colleges since only the so-called most advanced students transfer. Maintaining high educational creditability is one of the motivations for the obstacle course of college class work.Discussion question: Does “beating the obstacle course” also translate into being educationally ‘smart’? Why or why not?
Discussion questions: Are there any social benefits that result from student drop outs?Author’s commentary: I believe a large section of society is primed to drop out so they can become the workers the business elite need. Drop outs and people with no education are vital to bottom level of a company’s production.
Lecture comments: The remaining so-called mediocre students are often diverted into trades. Students who are desperate for change become perfect targets for trade school scams. Admission officers at trade schools work on potential student’s insecurities in order to sell them an over inflated dream filled balloon of hope. This balloon however deflates when students realize that their education package was high cost with a low return. Trades offered at community colleges are cost effective and have a nice return on investment. The predatory trade schools are those located outside of the (ACC) system.Discussion questions: Do you know anyone who has attended a trade school or community college trade program? If so, what was their outcome?
Lecture comment: Although the statistics represent Texas, this proportion is similarly mimicked in every state. On this chart we see that the overwhelming majority of students attend community college rather than a 4-year college. We also learn that very few students at either institution graduates on time.Discussion questions: Did you expect that? What analysis can you make from these statistics? Lecture comment: Just judging by the media one would suspect otherwise. In the media college is all about living in dormitories, partying, going to ESPN sponsored sporting events, and everyone graduates in 4 years. But in reality only a very small portion of society can afford to do so.Discussion question: Why do you think the media showcases college different from reality?
Author’s commentary: I enjoy learning and highly support and respect all educational institutions. The purpose of this presentation was not to deter anyone from school instead it is a tool that can be used to help people make informed decisions about the schools they choose to attend. Also if you’re curious, I attended community college, transferred, and later graduated from a top tier college.