The presentation was delivered by Matthew Kwan, Principal Consultant of Adams Company Limited at Hong Kong Baptist Universtiy - Joint Universities Career Forum organized by Cougars Hong Kong. This inspirational speech highlighted the key strategy for development career and the 7 most important steps in starting up a company for entrepreneurs.

1. Entrepreneurship: 7 Most Important Steps 創業秘技 : 七步成「司」 Matthew Kwan Principal Consultant Adams Company Limited October 25, 2008 Cougar Career Forum Fall 2008 Entrepreneurship: 7 Most Important Steps 創業秘技 : 七步成「司」

2. 1. Business Idea(s)

4. 掌握你的生意基礎 : 5C 而後行 * *Read more about 5C 而後行 on http://adamshk.blogspot.com/2007/12/5cs.html Costs 成本 Channels 渠道 Complementors 雙贏伙伴 Competitors 競爭對手 Customers 客戶 5C 而後行

8. 成功何求 : 4C 網站必剎技 * C ustomer Oriented C ontext Driven Content C ommunity C all to Action Read more about 4C 網站必剎技 on http://e-campaign.blogspot.com/2008/07/websites-are-so-important-to-make-e.html

15. Thank You ! [email_address] blog.adamshk.com www.adamshk.com Tel: 2723 9977