A short presentation on some of the main recruitment trends from 2012-2013
The presentation will also cover Mobile recruitment and effective Social Media use
Lastly you'll be able to read all our date led reports
2. Vacancies at 15 year high
Every Sector in growth
Perm jobs month on month increase since October 2012
Trends
Employment confidence increasing
Hiring intentions improving temp & Perm
65% of employers will increase their perm headcount in
the next three months
3. Economy grew by 1.9% in 2013 and forecast 2.5% in 2014
Record Employment – even with economy not back to
2008 levels
Unemployment – Falling from 7.7 in August to 7.1 %
UK Labour
Market
Youth unemployment and long term unemployment still
too high
Skills and talent shortages, worsening in many sectors,
especially digital
Perm starting Salaries rising
Immigration, living costs and productivity the key issues
6. Deep expertise in their niche
The mould for
an ‘inch wide,
miles deep’
consultant
Know where the talent is
Candidate centric model
Use content to attract candidates
Highly effective use of social media
Have global reach
Possibility of margin growth
Consultants are true consultants
7. Often in the contingent labour market
Low margins / high volumes
The mould for
a ‘low cost
operator’
consultant
Compete on compliance – process heavy
Excellent at winning tenders / PSL
Use economy of scale to create value
Growth via acquisition
May often go through intermediaries
Consultants are operators
8. Branch model with regional focus
Generalists – temps and perm
The mould for
a ‘traditional
plus’
consultant
Full service model
Often do commercial / office/ industrial
+ Focus on SME’s – lots of eggs in lots of baskets
+ Relentless focus at avoiding intermediaries / PSL
+ Defend margins – via relationships
+ Consolidate on to one site
+ Offer clients onsite offering
9. Relationship oriented
The essentials
of todays
modern
recruiter
Long term view –
take time to get to know client
Responsive, available
Anticipate issues and
offer solutions
Not cheap but takes long
term commercial view
It’s all
about
Trust!
10. The essentials
of todays
modern
recruiter (Part
II)
Market knowledge
Aware of Industry/sector issues
and impact on talent
Knowledge of key players
and who is up and coming
Up to date with trends in talent,
compensation and new
processes/business models.
Become
respected
13. 88% of UK Job Seekers
have used a mobile
device to search for
jobs in the last year
Google Consumer
Survey 2013
“If you have a social strategy you need a mobile strategy”
So what’s the
deal with
mobile?
LinkedIn mobile traffic has increased by 30% since 2011
1/3 of job views are from a mobile device
The big advantage is privacy, removing the awkwardness of
fielding calls from recruiters at work
14. SMS system-Job alerts, arranging interviews, next payroll date
Instant Messaging? (Grew 203% in 2013)
Where would I
start with
mobile?
Re-design job alerts for mobile devices
Share content that is image heavy
Make applying on LinkedIn easy
Ensure ‘Social Sharing’ is an easy process with your content
16. Twitter is currently growing faster than LinkedIn
Engagement increases for ‘Tweets’ under 100 characters,
essentially keep any posts or briefs “short and sweet”
Getting the
most out of
social
70% Job adverts are read on a mobile device- make sure there isn’t
a plethora of text and definitely have a clear cut call to action
Post jobs regularly in groups on LinkedIn
Make sure all your job postings on social media have a LINK, but
then again don’t cram all the text in , there is an 86% increase in
interest with links
Asking for shares on your posts can lead to 23x more engagement
Specific #Hashtags help: use niches, instead of saying #Job, put
something like #DigitalManagerManc or #FMCG
17. Adam’s reports
We’ve recently started releasing data driven reports which give
insights into various modern trends, click on the links below to
take a look
Social Media &
The Law
Digital Jobs: Manchester vs
London
Employee Engagement
18. Sources adapted from #RLCon
Adam are a
Sources
Reports can be found on www.weareadam.com/blog.aspx
Special thanks to Capita, Amaze and LinkedIn