Toutes les autres vidéos et les prochains Barbares sur: http://bit.ly/1FAGlLc Ne ratez aucun événement de TheFamily, inscrivez-vous sur: http://www.thefamily.co/education Pour retrouver la vidéo de cette présentation : http://bit.ly/1hBPhRx À moins d'y faire du showrooming, les clients désertent progressivement les magasins. La baisse des prix, la facilité d'achat et le nombre important de produits disponibles ont permis au commerce en ligne de concurrencer la vente en détail. Si pour certains tout laisse à croire que le commerce physique est voué à disparaître, ce n'est pas l'avis des Barbares! - De nouveaux acteurs apparaissent dans le secteur du retail - L'expérience d'achat a été profondément modifiée - Case studies: Apple Store, Burberry... Et si l'entertainment était la clé? Le logiciel a une valeur à ajouter à l'ensemble de l'expérience d'achat en magasin. La collecte de données dans le magasin ainsi que la connexion des magasins entre eux permettent de personnaliser l'accueil, les conseils, d'adapter l'offre en temps réel et d'intégrer plus rapidement les retours des consommateurs. Les barbares attaquent de front le retail en dépassant la dichotomie qui oppose le e-commerce au commerce physique. Ils inventent le commerce de demain : le commerce connecté! Ne ratez aucun événement de TheFamily, inscrivez-vous sur http://www.thefamily.co/education Visitez le site des barbares attaquent: http://bit.ly/1yVdkF0

1. LE RETAIL !

3. z
TREND 1
Enablement
through
Technology

4. Customer opinion & reputation in retail are O LD

5. The difference is that ever yone can access it now

6. Consumers are better informed and more
demanding than ever. Blogs, social
networking, price comparison and travel sites
allow them to uncover the truth about brands.
Brands that fail to provide impeccable
service will be exposed.

7. Reducing cost by empowerment: Self Checkout

8. Same-day deliver y

9. eBay Now - Local deliver y in about an hour

10. z
TREND 2
Support the
time-starved
consumer

11. Today, time is a luxury. Half of US consumers now say that a
lack of time is a bigger problem than a lack of money.

12. Concierge Ser vices Are Becoming Familiar

13. Door­to­door luggage delivery services help
time­starved travellers avoid lines at check­in.

14. A site called City Servant in the UK offers a whole range of
services, from supermarket shopping to dry cleaning. Just fill in
the form online and at one click a concierge comes to your aid.

15. Explosion of the hacking life litterature.
Optimization is an obession.

17. z
TREND 3
One size fit
all is DEAD

18. Era of Renting

19. Was buying an accidental form of
transaction in histor y?

20. YFind uses WiFi-powered technology to gain
insight about where customers are spending time
on the store floor, and helps them to assess:
• What retail layouts are working
• Identifying regular customers
• Tracking customer habits

21. Recommendation algorithms

23. 3D Printing

24. Ecommerce keeps growing

25. In 2008, retailers invested only 2% of their revenue in technology
while most other industries invested two to three times that much.
Amazon.com amassed annual sales of $60 billion, six times the
online sales of its nearest U.S competitor, Walmart.

26. Case: Walmar t transformation

27. Marketplace explosion

28. Oppor tunities are ever y where

29. z
TREND 4
Marc Andreeseen and
the death of retail

30. I don’t agree
I don’t agree

31. The Burberr y case

32. Apple Store
Apple Store

33. Retail is becoming more and more an experience

35. Rebir th of the enter tainment in shopping

36. Shopping tomorrow will be about discovery & experience

37. z
TREND 5
Backend
Revolution

38. Payment with data

39. Accounting Made Easy
Accounting made easy

40. https://angel.co/vend
Vend: First Class Stock Management

41. The Shopify Effect

42. E-commerce sites don’t have customers

43. The Google AdWords drama

44. Dollar Shave Club

45. Emergence of Social Commerce?

46. Conclusion

47. You are Welcome to Join the Adventure
disruption@thefamily.co