1. Driving Team Productivity with
Enterprise Social
March 28, 2013
Speakers:
Rob Koplowitz, Walton Smith, Nick Matthews
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2. Speakers
Nick Matthews
Rob Koplowitz Walton Smith Senior Customer
VP, Principal Analyst Principal Success Manager
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3. A few notes before we begin…
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4. Finding The Value Of Social
Business Software
Forrester Research
Rob Koplowitz
VP, Principal Analyst
Questions to: @rkoplowitz
March 28, 2013

5. We will evolve to working anytime, anywhere
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6. We are working more remotely
66% of information workers
in NA and EU already work
remotely, half of whom are
Hyper-Mobile
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Source: Forrsights Workforce Employee Survey, Q1 2011

7. We will carry incredible power and
functionality wherever we go
49% of information workers have
smartphones and 25% use them for
work*. 62% percent of organizations
plan to or have implemented
enterprise mobile applications†.
#yamteam *Source: Forrsights Workforce Employee Survey, Q1 2011
†Source: Forrsighs Budgets And Priorities Tracker Survey, Q4 2010

8. Interactions will get richer and more lifelike
18% of information workers use
desktop video conferencing for
work* while 55% percent of
organizations plan to or have
implemented these capabilities†.
*Source: Forrester’s Q2 2011 US Workforce Technology And Engagement Online Survey
#yamteam †Source: Forrsighs Budgets And Priorities Tracker Survey, Q4 2010

9. We will access information in new ways
11% of US information
workers, 17% of Gen Y, and
28% of directors and
executives use tablets at least
once a day
#yamteam Source: Forrester’s Q2 2011 US Workforce Technology And Engagement Online Survey

10. The cloud will drive new possibilities
18% of organizations have
implement content or
collaboration in the cloud, 21%
more are planning to do so.
#yamteam Source: May 3, 2011, “The SaaS Market Hits Mainstream: Adoption Highlights 2011” Forrester report

11. We will become increasingly social
Of US information workers, 20%
use public social networks, 56%
are investing in enterprise
social solutions.
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Source: Forrester’s Q2 2011 US Workforce Technology And Engagement Online Survey

12. And, it’s a priority for many
53% consider increased use and
deployment of collaboration
technologies a high or critical
software priority.
#yamteam Source: Forrsights Software Survey, Q4 2010

13. The new breed of solutions offer…
Innovation at the speed of
cloud
Mobile first, platform
independent
Consumer-like user
experience
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© 2013 Forrester Research, Inc. Reproduction Prohibited

14. Some things work better in the movies
http://www.moviefanfare.com/field-of-dreams-ten-things-to-know-about-the-movie/
#yamteam © 2013 Forrester Research, Inc. Reproduction Prohibited http://www.fieldofdreamsmoviesite.com/distance.html

15. Enterprise social is at a tipping point
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16. Success requires value and viability
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17. Value/ viability mapping in a fictitious
composite company
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18. One very strong alignment point is in
sales
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19. Sales process map
#yamteam © 2013 Forrester Research, Inc. Reproduction Prohibited

20. Find One Great Opportunity
And More Success Will Follow
• Success comes from success
• Map numerous opportunities across the organization
• Find high value, high viability
• Align with strong business support
• Your map is YOUR MAP, ours is just for reference
• Start with a limited, high value opportunity
• Prove value and grow from there
• Once you move to enterprise roll-out, focus on adoption and depth of
engagement
#yamteam © 2013 Forrester Research, Inc. Reproduction Prohibited

21. Thank you
Rob Koplowitz
+1 650.581.3854
rkoplowitz@forrester.com
@rkoplowitz

22. Driving Team
Productivity at
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23. #yamteam

24. Drivers @ Work
26,000+ employees
5,000 new hires in 2011
71%+ staff on client sites,
many on first day
Geographically dispersed offices
Need easy access to relevant
information
Outlook is defacto collaboration tool
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25. Yammer success from the start
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26. Engagement also quickly growing
TOTAL MESSAGES ENGAGED USERS (2012-PRESENT)
250000 1800 YamJam
200,000
Messages 1600
200000
1400
1200
150000
1000
800
100000
600
400
50000
200
0
0
#yamteam

27. Users are forming relationships
Since 2008:
• 230,209 messages posted by 10,632 members
• 83,399 following relationships
• 18,191 Group memberships
• 591 Groups created #yamteam

28. Yammer + SharePoint
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29. Team alignment during disasters
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“It’s helped us discuss storms, how they affect our work & what #techissue was
caused by them.”

30. Proof #yammerworks
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“Wow, thank you! This is seriously helpful. I was starting to wonder if nobody knew.”

31. A few thousand Booz Allen
employees at several principal offices
Employees co-located with
colleagues and supervisors
Traditional communications channels
Competitors followed a similar
communications model
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32. Dispersed workforce where employees are not
co-located with their colleagues or teams
Using Yammer to stay connected and form
relationships with teammates virtually
Recreated in-person interactions in an online
environment where knowledge is shared and
searchable
Created an environment to locate experts and
answers quickly, from any location at any time
Employees are building new networks outside
of their immediate teams and geographies
#yamteam

33. Enterprise social networking from
anywhere, anytime
Cross-Platform capabilities including innovation
management
Enabled capability to meet firm-wide data retention
policies and secure content monitoring and data
exports for discovery
Strengthen cross-organizational engagement across
all staffing levels
Group membership administration across enterprise #yamteam
tools (Hello, PME, Yammer, People, etc)

34. Thank you
Walton Smith
Smith_walton@bah.com
@walton3
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35. Questions?
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