84% of your potential B2B prospects start their research online. If you are not online, you are simply not found. Yet, things work differently in B2B. Here are the most common mistakes companies make when they venture in B2B online marketing.
13. Only relevant for
small number of prospects
Those aware of the type of service you offer and the terminology you use to describe it.
14. example
For
Searching for Search volume
web conferencing tools 260
tools for online
meetings
0
teleworking 5400
working from home 40500
team collaboration 1300
online collaboration 2400
sales meeting 1000
30. Sales is not a dark art accessible
to a few selected individuals
31. There is a lot of structure in sales.
In fact, it can be engineered.
32. There is a lot of structure.
In fact, it can be engineered
Growth engineIt’s like building a
33. attract the right prospects
even if they are not ready to buy
capture leads & get their
permission to market to them
nurture your leads
until they are ready to buy
1
2
3
score leads to know when
they are ready for the next step
4
$€£
Use METRICS for
CAC, LTV and conversion
5
34. FREE COURSE: 5 VIDEOS ON HOW TO BUILD THE
GROWTH ENGINE FOR YOUR COMPANY
Check it out here:
j.mp/GrowthTurbine