The document discusses technology trends that are reshaping how arts and cultural organizations engage patrons. It notes that today's patrons are mobile device owners who are connected 24/7, multi-task across multiple screens, have limited attention spans, and are desensitized to ads. As a result, organizations need to consider every touchpoint with patrons across their entire experience, from websites and mobile apps to events and fundraising. New strategies discussed include participatory immersive experiences, location-based offers, crowdsourcing, gamification, and emphasizing rich content over ads to build deep connections with patrons.