The Creative State North West hosted a Discovery Session for Creative Businesses in Donegal, Leitrim, Mayo, Roscommon & Sligo, on June 7th 2012 This slideshow contains the running order for the event plus the key stages of participation in 4CNW vouchers is outlined.

1. Welcome
Today’s Running Order
2. Proof Panel
The Power of Creative Partnerships - Nesta Creative Credits Scheme
• Dr. Judy Scully, Aston Business School, Aston University, Birmingham
• Ian Henry, Sizzle Media, Creative Credits Case Study
7. 4CNW in Detail
• Mary McAuliffe, 4CNW Programme overview
• Aoife Flynn, How to Register
11. Speed Pitching Workshop
• Sally Brazier, CEOSTRA, UK

3. Expert Forum on Innovative Creative Industries
Policy Learning Platform
Awareness raising
Information service
and guidance
Concrete Concrete Concrete
action I action II action III
Public-private Public-private Public-private
partnerships on partnership on partnership on
vouchers for access to finance cluster excellence
innovation & cooperation
support

5. MISSION
To improve the competitiveness of the
North West region by strengthening its
capacity for innovation through linking
Creative Industries with Business,
Creative Industries with each other, and
Creative Industries with appropriate
public bodies

6. HOW DOES IT WORK?
4CNW BUSINESS INNOVATION
SUPPORT PROGRAMME
5 STAGE PROCESS:
• Register
• Shortlisting
• Get Linked
• Collaborate
• Evaluate

7. REGISTRATION
STAGE 1:
Register on our Creative Directory
• Download and complete application form
• Eligibility criteria and FAQ’s
• Registration open from June 7th ongoing
• Deadline for Talent Voucher Round 1
27th July 2012

8. SHORTLISTING
STAGE 2:
• An Expert Independent Panel will review
registrations by Creative Businesses
(the supply side) along with applications
from target industries (the demand side).
• Shortlist up to 10 Creative Challenges
• Applicants notified by Friday 7th
September 2012

9. MATCHMAKING
STAGE 3:
• Creative Business who meet the selection
criteria and are registered on the Creative
Directory will be invited to attend a Match
Making Event on Thursday 20th
September 2012
• Those who were not eligible can get
feedback from the team

10. COLLABORATION
STAGE 4:
• At this stage your creative skills will have
been matched with a successful client
industry challenge and you’ll begin a two
month collaboration on an agreed project.
• Induction Training for successful projects
on the 2nd October 2012

11. EVALUATION
STAGE 5:
You evaluate and feedback…
• 1/1 Interview with member of Project Team
• Complete a short report on the project
• Attend a closure session with other
Talent Voucher participants

12. EXAMPLES
Creative Supply Industry Demand
Web Designer
Film Maker Tourism
Photographer
Jeweller Life Sciences
Fashion Designer
Visual Artist
Theatre Practitioner
Agri-food
Ceramicist
Architect Technology

13. 4CNW: A 6 Stage Business
Support Programme
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