E-Commerce is the driver of growth in online business. In the future E-Commerce will not longer called E-Commerce just Commerce because through the variety of channels so called multi channel it will be a part of these. In this talk I will show trends in commerce and possibilities how the classical channels can be combined with the digital revolution. I will give examples not only for great integrations for example at the point of sale but also for payment and new delivering methods and concepts.
17. Mobile - Number of Smartphone Users
29,5
30
27,3
24
21,3
18
17,8
14,03
12
6,31
8,43
6
Jan 2009 Jan 2010
Dec 2010
Jul 2011
Dec 2011
Jul 2012
0
Oct 2012
18. Mobile - Number of Tablet Users
30
23,8
24
20,8
18
17,1
13,4
12
9,7
1,6
2010
3,9
2011
6
2012
2013
2014
2015
0
2016
27. Someone may laugh about that...
... but didn‘t we have that before...
28. Someone may laugh about that...
... but didn‘t we have that before...
"There is no reason anyone would
want a computer in their home."
(Ken Olsen, Digital Equipment, 1977)
29. Someone may laugh about that...
... but didn‘t we have that before...
"640 kB RAM is enough"
(Bill Gates, Microsoft, 1981)
30. Someone may laugh about that...
... but didn‘t we have that before...
"The Internet will collapse in 1996"
(Robert Metcalfe, Founder of the ethernet, 1990)
31. Someone may laugh about that...
... but didn‘t we have that before...
"The Internet won't be a mass
media, because it has no soul"
(Matthias Horx, Future Analyst, 2001)
48. Get in touch with me
https://twitter.com/swillkommer
http://www.facebook.com/stefan.willkommer
https://www.xing.com/profile/Stefan_Willkommer
http://de.slideshare.net/StefanWillkommer
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