Peter Sims is an author, entrepreneur and advisor for companies and universities in the USA on the subjects of entrepreneurship and innovation. Among his clients are Pixar, Eli Lilly, Cisco Systems, Qualcomm, e Stanford University.

2. PETER SIMS

3. Peter Sims
Peter Sims is an author, entrepreneur and advisor for companies and
universities in the USA on the subjects of entrepreneurship and innovation.
Among his clients are Pixar, Eli Lilly, Cisco Systems, Qualcomm, e Stanford
University.
Peter holds a MBA from the Stanford Business School, where he created
with his colleagues a special course on leadership. Peter collaborates with
the university in the Stanford’s Institute of Design (the d.school).
In his professional career, Sims worked in the venture capital business as
member of the team responsible to implement the operations of Summit
Partners, a leading investment firm, in London.
In the Social Good Seminar, Peter will share with the public the insights of
his latter book Little Bets, based on an extensive research with around 200
innovators. He is also co-author with Bill George of True North, and writes
for Harvard Business Review, Tech Crunch and The Financial Times.

4. According to Sims, we are traditionally
trained to think in a linear way,
planning and anticipating all the steps
of our endeavors. Therefore, we tend to
employ this pattern when engaging in
any enterprise, leaving little room for
innovation. Sims refers to examples such
as the work of Beethoven, Thomas
Edison and Steve Jobs to argue that
great ideas emerge from little bets.
In Peter’s point of view, innovators should engage quickly
in trials, test unperfect ideas, dedicate to deep observations
and fail fast to learn fast.

5. Peter Sims about
Little Bets
“ The seed of this book was planted while I was attending
Stanford Graduate School of Business. One of the most
common things I would hear people say was that they would
like to do something new – take na unconventional career
path or start a company – but they needed a great idea first. I
had worked before as venture capital investor, and in that
work, I had learned that most successful entrepreneurs don’t
begin with brilliant ideas – they discover them”.
Peter Sims
• Source: Jornal do Empreendedor

6. “Little Bets is definitely the most pleasant and innovative book published
in the last decade”
Robert I. Sutton, Professor, Stanford University, New York Times
Author of bestselling “Good Boss, Bad Boss”
”Whether you are an entrepreneur or an artist. Peter Sims shows how
great discoveries start with little bets.”
Chip Heath, author of book ”Made to Stick and Switch”
“This book demolishes the most common excuses of entrepreneurs for
not starting a new venture.”
Dra. Saras Sarasvathy, professor associate from Virgínia University,
Darden Business School.

7. To watch Peter Sims lecture on Social Good Summit:
http://www.youtube.com/watch?v=8Tn-X1eloFg&feature=plcp