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Five questions to ask a potential printing partner
1. As a business, you are judged on the
quality of your printed products. So it goes
without saying that the decision to whom
you will entrust your business cards,
brochures, direct mail or flyers is one of
the most important you will make. Price,
reputation, quality, customer service and
flexibility are just a few of the factors you
will need to take into account when
selecting a print partner. To help you make
the most informed and educated decision
possible, we have highlighted five key
questions we believe you should ask.
Five Questions
To Ask A
Potential
Printing Partner
2. 5 Questions to ask a potential printer
As a business, you are judged on the quality of your printed products. So it goes without saying
that the decision to whom you will entrust your business cards, brochures, direct mail or flyers is
one of the most important you will make. Price, reputation, quality, customer service and
flexibility are just a few of the factors you will need to take into account when selecting a print
partner. To help you make the most informed and educated decision possible, we have
highlighted five key questions we believe you should ask:
1. Are you just a vendor or a true partner?
Your partnership with Charlotte Print doesn't begin once your first product has printed. It begins
during our first conversation. That's when we first start learning about your company,
understanding your business and anticipating your needs. From that point on, we are committed
to helping you achieve your business and printing goals. Service is our signature and close,
personal relationships are the foundation of our business. Our goal with every client is to create a
partnership built on trust, respect, and a continual commitment to excellence.
2. What is the "true" cost of my job?
There is no doubt that price is an important factor to consider when selecting a company to print
your products. If you are reviewing quotes from several potential printers, we believe it is very
important that you are able to compare apples to apples. We recommend you consider the
following:
Many printers offer attractive pricing terms to win business, but then surprise you with
"miscellaneous" late charges or "unexpected" fees for additional production work.
A discounted print job may sound enticing, but think about how your advertising message
might suffer if your publication is delivered late or is not printed to your required
standard.
If a price seems too good to be true, chances are it is.
3. What customer support will I receive?
The technologies in printing are continually changing. As your printing partner we believe it is
our role to stay up to date with the very latest development in software and hardware, as well as
industry trends and other factors relevant to your business. Our team of pre-press specialists will
work closely with your creative/production team to optimize the quality of your electronic files
and to ensure that the workflow of each and every job is as efficient as possible.
We're here to help. We offer the following consultancy services:
Phone support for technical consultation
On site visits to your office or production studio for training and support
3.
Software and hardware consultation
Free consultation on a variety of design issues, including color balancing, image
manipulation and retouching
4. How do you compare on quality?
Charlotte Print has some of the most advanced printing presses in the world and we continue to
invest in technology. However, the quality of our work is as much about our employees as it is
our machinery. From plate making to color control to finishing and distribution, each Charlotte
Print employee takes a personal interest in ensuring that your publication is the best it can
possibly be. Our philosophy is that we print not just for our clients but also for ourselves. We
know that our reputation is on the line with every product that comes off our presses.
5. Are your schedules flexible?
We understand that before a job reaches our pre-press and production team, it has already passed
through many hands and deadlines. We print daily, weekly, monthly, quarterly, and we
constantly review our workflow hour-by-hour and day-by-day. Keeping a very close eye on our
schedules means we can be more flexible with yours if and when the need arises. The word
"can't" is not in our vocabulary. We offer solutions and alternatives for any situation that arises.
Unanswered questions? Contact us at http://www.charlotteprint.com/contact/contact.html
Charlotte Print empowers businesses and consumers annually with affordable, professional
options to make an impression. With a unique business model supported by proprietary
technologies, high-volume production facilities, and direct marketing expertise, Charlotte Print
offers a wide variety of products and services that micro businesses can use to expand their
business. Charlotte Print's broad range of products and services are easy to access online, 24
hours a day at www.charlotteprint.com