Personal Information
Unternehmen/Arbeitsplatz
Greater Chicago Area, IL United States
Branche
Finance / Banking / Insurance
Webseite
www.rocktheboatmarketing.com
Info
It’s always been about content for me. I started out as a journalist (newspaper and then magazine writer) and then made the transition to marketing communications and then to marketing strategy. Almost always in financial services, primarily in the investment management business and also covering retail banking and payments.
Digital came along just as I was feeling the constraints of communicating in print. Yes, I still “do” print, but digital is what I love—mostly because of what it can do for content. Digital communicating—email, Websites, apps, social—enables us to create more content, distribute it quickly and efficiently enough to be relevant, and measure its impact.
My title has...
Präsentationen
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(40)Next-Generation SEO Strategies That Will Future-Proof Your Content
Content Marketing Institute
•
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The Big Idea. Dead or Alive?
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Ultimate Guide to Funnel Optimization
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Enterprise SEO & Content Strategy: STOP THE PAIN!
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5 Tips for Presenting to Executives
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Compliance Considerations in Social Media Initiatives - BDI 5/17/12 Social & Mobile Financial Services Communications: Case Studies and Roundtables
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LinkedIn Everywhere
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The "Secret Sauce" to Customer Engagement - BDI 11/8/11 Social Communications & Content Marketing Leadership Forum
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A Methodology for Site Reviews
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The Death & Rebirth of SEO
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ING Presentation - BDI 7/26/11 Social Media Security & Compliance Workshop for Financial Institutions
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Webinar deck: Mobile Marketing for Financial Services organizations
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Vor 12 Jahren
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Social Media Tools - Fly or Die
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Vor 13 Jahren
Society of Digital Agencies (SoDA) 2011 Digital Marketing Outlook
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•
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Edelman Digital
•
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The New Next: 2011 Moblie Influencers Predictions by TrendsSpotting
Taly Weiss
•
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SlideShare Zeitgeist 2010
Rashmi Sinha
•
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Three Deep Marketing
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STEAL THIS PRESENTATION!
Jesse Desjardins - @jessedee
•
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Richard Edelman -- New Media Academic Summit 2010
edelmanmarketing
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Why Social Media Projects Fail?! – A European Perspective
BSI
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Average Is Not Normal
Carl Richards
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Personal Information
Unternehmen/Arbeitsplatz
Greater Chicago Area, IL United States
Branche
Finance / Banking / Insurance
Webseite
www.rocktheboatmarketing.com
Info
It’s always been about content for me. I started out as a journalist (newspaper and then magazine writer) and then made the transition to marketing communications and then to marketing strategy. Almost always in financial services, primarily in the investment management business and also covering retail banking and payments.
Digital came along just as I was feeling the constraints of communicating in print. Yes, I still “do” print, but digital is what I love—mostly because of what it can do for content. Digital communicating—email, Websites, apps, social—enables us to create more content, distribute it quickly and efficiently enough to be relevant, and measure its impact.
My title has...