2. Anda bisa mendownload file presentasi ini di : www.rajapresentasi.com Rajapresentasi.com menyediakan file powerpoint slides untuk topik management skills, marketing, strategy and HR management
4. 4 Perspectives in Balanced Scorecard If we succeed, how will we look to our shareholders? Financial Perspective To achieve our vision, how must we look to our customers? Customer Perspective To satisfy our customers, which processes must we excel at? Internal Perspective To achieve our vision, how must our organization learn and improve? Learning & Growth Perspective The Strategy
5. Strategy and Balanced Scorecard Mission – Why We Exist Vision – What We Want to Be Values – What’s Important to Us Strategy : Our Game Plan Strategy Map : Translate the Strategy Balanced Scorecard : Measure and Focus Strategic Outcomes Satisfied Shareholders Delighted Customers Excellent Processes Motivated Workforce
6. Perspektif Keuangan Perspektif keuangan secara umum berfokus pada dua elemen utama : Peningkatan Pendapatan Peningkatan Produktivitas atau Efisiensi Biaya Profit
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8. Price Availability Brand Service Quality Customer Acquisition Customer Satisfaction Customer Retention Customer Profitability Market Share Model dalam Perspektif Pelanggan
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10. Layanan kepada Pelanggan Mutu dan Keandalan Produk Kecepatan dalam Memenuhi Kebutuhan Pelanggan Kecepatan dalam Merespon Komplain Pelanggan Proses Bisnis Internal Elemen-elemen dalam Proses Bisnis
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14. Manage Cost Efficiency Enhance Long-term Shareholder Value Increase Revenue Growth Increase Customer Acquisition Nurture Customer Satisfaction Achieve Operational Excellence Drive Demand via Customer Relation Management Manage Dramatic Growth through Innovation Implement Good Environmental Policy Corporate Balanced Scorecard Map - An Example Financial Customer Business Process Expand Market Share Develop Employee Satisfaction Learning & Growth Enhance Employee Productivity Improve Employee Appraisal System
16. Optimize HR Efficiency Drive Long term Shareholder Value Enhance People & Organizational Effectiveness Achieve HR Process Excellence Develop Strategic & Functional HR Competencies Build Strategic Employee Competencies Drive Organizational Performance Enhance Technology for HR Create Climate for HR Action HR Strategy Map Template Financial Customer HR Internal Process Learning & Growth Create Positive Work Environment Provide Quality HR Service Provide High Performance People
17. Optimize Marketing Efficiency Drive Long term Shareholder Value Increase Sales Revenue Develop Innovative Marketing Communication Program Develop Strategic & Functional Marketing Competencies Develop Marketing Business Intelligence Accelerate New Product Development Ideas Enhance Technology for Marketing Foster Creative Thinking & Innovative Solutions Marketing Strategy Map Template Financial Customer Internal Process Learning & Growth Create Satisfied and Loyal Customers Enhance Brand Image Develop Effective Customer Relation Management
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