This document lists various promotion techniques for attracting potential learners to coaching classes. It provides 57 target categories that could be promoted to including agricultural graduates, anganwadi teachers, B.Ed college students, banking professionals, college students, doctors, engineers, and government employees. Both outdoor and indoor promotion techniques are outlined, with outdoor techniques including rallies, jatras, contests, and distributing pamphlets and flyers. Indoor techniques focus on counseling, demonstrations, and displaying brochures, posters, and commercials with information about the coaching classes.
1. Promotions के तरीके
Target Category(संभावित लर्नर)
Common Promotion 1 . Agricultural Graduates
1. Rickshaw 2 . Anganwadi Teachers
2. Bus panels/Rickshaw panel 3 . B Ed college students and teachers
3. Advertisement News 4 . Bachat gat
4. Leaflets : Always use new designs, 5 . Back office Professionals
5. Posters : Doctors, Bank, Bills 6 . Banking Professionals, Banks and Patpedhi
6. Co branding with coaching classes 7 . Bhajani mandal
7. flyers to all SSC Students at Exam 8 . BPO Sector
8. Radio Jingles 9 . CA/ICWA/CS Professionals
9. SMS marketing: collect the various 10 . Coaching Classes students
10. Cable TV Commercials 11 . College Students
11. Send off kits to the students 12 . College Teachers
12. RS-CIT T-Shirts, Umbrellas at SSC 13 . Corporate Professionals near your center
13. Advertisements in different 14 . D Ed
14. Local events 15 . Diploma Students
15. Local marketing 16 . Doctors
16. Hoardings with uniqueness eg: 17 . Engineering Colleges and students
17. Banner 18 . Families near your center
18. Keyox( Small banner on poll) 19 . Family members of Alumni
19. Signage : for showing roads, 20 . Ganpati and other festival Mandals members
20. Pataka : Festival look (Attraction) 21 . Government Employees
21. Stamp on letters and use of post 22 . Hospital Admin Staff
22. Pocket Calenders 23 . Housewives
23. Gate/Gantries' in front of 24 . HR Personnel
24. Canopy 25 . Industrialist
25. Bus panels/Rickshaw 26 . ITI Students
26. Carry bags : 27 . Job oriented
27. Sandwich man : A person with our 28 . Lawyers
28. Standees: 6 x 3 ft stands which can 29 . Local groups: Bhaji Madai, Dairy Market,
29. T-shirts : Can be given on Grounds 30 . Low Income Group sector
30. Make use of Local boards 31 . Mahila Bal Vikas
31. Shop Shutters can be painted 32 . Manufacturing/Automobile Administrative Staff
32. Courtesy Sign ages on highways 33 . MBA Students
33. Bags : Designed Paper bags, Eco 34 . Migrated Couples
34. Can you get some sponsorship for 35 . Minority scheme admissions/BPL/Sarva Shiksha
36 . Municipal School Teachers
Outdoor Promotion 37 . NGO
1. Rally 38 . Non-Marathi communities in your area
2. School send off 39 . Nurses
3. Jatra / Kusti / race 40 . Professionals
4. Celebrate special day Eg: Women's 41 . Referrals from relative, friends and past
5. Inviting people to celebrate festival 42 . Restaurant owners
6. SSC Exam center and SSC Result 43 . Retail Industry
7. Painting/Rangoli contest 44 . Samaj Kalyan
2. 8. Singing contest 45 . School Students
9. Dancing contest 46 . Schools teachers
10. 20-20, night or gully Cricket 47 . Senior Citizens
11. What After 10th and 12th a 48 . Shopkeepers
12. Lucky Draw - Win computer 49 . Small Scale Industry Professionals
13. At local level, show movies with 50 . Societies near you center
14. Cycle rally for Computer Education 51 . sponsored admissions by corporator, big
15. Activities such as free Gaming 52 . Sr. Citizens clubs
53 . Sr. College Students
Indoor Promotion 54 . Unorganized sector(Auto Rickshaw, Transport
1. Trained Counselors' 55 . Various Government Schemes
2. Showing ERA 56 . Various Social Clubs
3. Take a Challenge 57 . Walk in enquiries
4. Outputs which can be derived
5. Actual Learning and assessment
6. Cost effective pricing
7. Competitive edge
8. 6,000+ Certified Teachers,
9. 2000 + centers spread all over
10. Government certification
11. List and phone numbers of RS-
12. DG Set also are your plus
13. Your brochure/leaflet
14. RS-CIT info on Desktop
15. Audio visual Interviews of your
16. Neat and pleasant
17. Key points on black boards
18. RS-CIT commercials in between
19. Posters