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Case 11-2 LVMH & Luxury Goods Marketing Case Study By-Group No.5 Rakesh DhalBisoi-90 Kunal Banthia-75 Mangesh gade-23 Chinoy Mehata-09 Amit Vishwakarma-04 MNC-Prof. Manoj Das EMBA,Batch-XIII,ITM,Kharghar

Bernard Arnault:The pope of high fashion ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

What is LVMH ? ,[object Object],[object Object],[object Object],[object Object],[object Object]

LVMH Group Structure Wines and Spirits 18% Watches and Jewelry 5% Selective Retailing 25% Fashion and Leather Goods 34% Perfumes and Cosmetics 18%

LVMH Brands ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Discussion ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Discussion ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Discussion ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Discussion ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

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