This presentation talks to the challenges faced by sales and marketing executives in energy companies. Power Direct addresses these challenges head by delivering proven inbound and outbound telesales expertise for providers of energy services to Business and Residential customers.

1. Inbound and Outbound
Telesales in the Energy
Industry
Our Business is Building Your Business
1
4805 Pearl Road • Cleveland, OH 44109 • Phone: 1-888-880-1780 • Website: www.power-direct.com

2. Common ‘Energy Telesales’ Challenges
1. Challenge - Acquiring high quality sales and minimizing
‘breakage’ on new sales.
2. Challenge - Low conversion rates on Inbound and
Outbound sales.
3. Challenge - Desire to start telesales campaigns on a
small scale, but need to ramp up quickly to acquire more
customers at a lower cost per sale.
4. Challenge - Speed to market
5. Challenge - Finding experienced energy industry experts
4805 Pearl Road • • Cleveland, OH 44109 • Phone: (888) 880-1780••Website: www.power-direct.com
4805 Pearl Road Cleveland, OH 44109 • Phone: 1-888-880-1780 Email: www.power-direct.com 2

3. How Power Direct Addresses These Challenges
1. Power Direct has experienced energy sales agents. All calls are 100%
digitally recorded. 100% of the sales are verified by our Quality
Assurance Department.
2. Power Direct continually has the highest sales conversion rates and
revenue per sale than it’s competition.
3. Power Direct has proven experience in ramping from 12 agents to100
within 6 months while reducing cost per sale.
4. Power Direct provides the scalability to penetrate markets with increase
meters and revenue. Increase your market share and open up new
markets seamlessly.
5. Power Direct has over 10 Years experience in the Energy Industry and
maintains a staff of Energy expert agents and managers.
4805 Pearl Road • • Cleveland, OH 44109 • Phone: (888) 880-1780••Website: www.power-direct.com
4805 Pearl Road Cleveland, OH 44109 • Phone: 1-888-880-1780 Email: www.power-direct.com 3

4. Who is Power Direct?
Top 50 Largest Call Center in the US
Started in 1997
Privately Held
3 US Call Center Locations
Cleveland, OH (Pearl Road) - 90 seats
Cleveland, OH (Euclid Ave) -140 Seats
Elkins, WV - 150 Seats
Clients Range from 10-100 Seats
Inbound and Outbound Telesales
Inbound and Outbound Customer Service
4805 Pearl Road • • Cleveland, OH 44109 • Phone: (888) 880-1780••Website: www.power-direct.com
4805 Pearl Road Cleveland, OH 44109 • Phone: 1-888-880-1780 Email: www.power-direct.com 4

5. Our Energy Clients and Markets
4805 Pearl Road • • Cleveland, OH 44109 • Phone: (888) 880-1780••Website: www.power-direct.com
4805 Pearl Road Cleveland, OH 44109 • Phone: 1-888-880-1780 Email: www.power-direct.com 5

6. Sample of our Energy Industry Successes
Energy Company: Inbound and Outbound Sales of Gas &
“Of all our outsourced
Electric telemarketing
companies, Power
Team of 12 call center agents and then grew the campaign to Direct meets and
100 agents in less than 6 months. exceeds the sales goal
on a very difficult
Power Direct created the sophisticated sales curriculum,
presentation at the
created a model to determine the best markets to target, and lowest cost per sale!”
produced more sales than all other vendors.
– Senior Vice
Energy Company: Outbound Sales to Businesses President Sales
Outbound sales of Electric to businesses in NY, IL and CT.
Grew to 40 agents dedicated to this client over the past 5
years.
Added more than 19,000 new meters.
4805 Pearl Road • •4805 Pearl Road • Cleveland, OH 44109 • Phone: Email: www.power-direct.com
4805 Pearl Road Cleveland, OH 44109 • • Phone: (888) 880-1780••Website: www.power-direct.com
Cleveland, OH 44109 Phone: 1-888-880-1780 216.377.2346 • Email: mmignona@power-direct.com

7. Selling to Energy Customers
B2B
More complex sales process
Different buying process
B2C
High call volume
Personalization around Up-Sell and Offer
Cost conscious
4805 Pearl Road • • Cleveland, OH 44109 • Phone: (888) 880-1780••Website: www.power-direct.com
4805 Pearl Road Cleveland, OH 44109 • Phone: 1-888-880-1780 Email: www.power-direct.com 7

8. Why Power Direct for Energy Telesales?
Experience with Business to Business and Business to
Consumer Energy campaigns
Experts in list resources and data segmentation
Quick and sustainable result
We understand best how to navigate regulated markets
Scalability and growth
Fair and competitive pricing
Highest service levels and Highest initial call resolution
Dependable and reliable management team
We produce solid sales with a high activation percentage and
low customer churn rate
Zero valid PUC complaints
4805 Pearl Road • • Cleveland, OH 44109 • Phone: (888) 880-1780••Website: www.power-direct.com
4805 Pearl Road Cleveland, OH 44109 • Phone: 1-888-880-1780 Email: www.power-direct.com 8

9. What are the Next Steps?
Discussion about your Inbound Outbound Telesales Goals and
Objectives
Help identify your targeted markets and revenue potentials
Address what your specific needs and goals may be
Identify the proper solution to meet your goals and objectives
Schedule a Site Visit
Our Business is Building Your Business
4805 Pearl Road • • Cleveland, OH 44109 • Phone: (888) 880-1780••Website: www.power-direct.com
4805 Pearl Road Cleveland, OH 44109 • Phone: 1-888-880-1780 Email: www.power-direct.com 9

10. Contact Us
Inbound & Outbound Call Center Solutions
DAN WERNER
VP Business Development
540-989-1821 Tel.
540-588-1829 Cell
4805 Pearl Rd dwerner@power-direct.com E-mail
Cleveland, OH 44109 www.power-direct.com Web
Our Business is Building Your Business
4805 Pearl Road • • Cleveland, OH 44109 • Phone: (888) 880-1780••Website: www.power-direct.com
4805 Pearl Road Cleveland, OH 44109 • Phone: 1-888-880-1780 Email: www.power-direct.com 10