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Visual Content Marketing With PostBeyond

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PostBeyond
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Visual content marketing trends and strategies to amplify your social content.

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October 29th! Twitter’s Timeline Becomes More Visual With Previews of Images & Vines!
ATTENTION is the NEW CURRENCY Source: http://www.flickr.com/photos/90353510@N00/2577996249/
Most popular sites in Canada Ranking Website #3 Facebook #4 YouTube #7 LinkedIn #9 Twitter #12 #15 Tumblr #21 Imgur #25 Oct 29, 2013 Pinterest Instagram
Unilever
Unilever
Unilever
How Many Companies Get Their Own Movie About Corporate Culture?
Life at Google
Yelp
Yelp
Marriott Hotels & Resorts
Marriott Hotels & Resorts
Marriott Hotels & Resorts
Marriott Hotels & Resorts
Taco Bell
Taco Bell
Taco Bell
Shopify 14 Pins… 1,727 Followers!
Randstad
Create Visual Content
Create
Curate Visual Content
DATA VISUALIZATION IS HOT
#5 Infographics
Randstad Infographics 32
Curated Infographics
Why Not Curate Content for Your Niche Audiences? What interests a Project Manager? What excites a Civil Engineer? **Civil engineers know other civil engineers** 35
#4 Visual Tips
#3 Visual job posts
Visual Job Post Creation App
#2 Employee Engagement
www.postbeyond.com
#1 Track your results. Optimize your content strategy.
Thank you. Let’s Connect @LauraleeGuthrie lauralee@postbeyond.com ca.linkedin.com/in/socialmediaconsulting/

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Visual Content Marketing With PostBeyond

Hinweis der Redaktion

  1. http://www.flickr.com/photos/90353510@N00/2577996249/http://www.flickr.com/photos/19888921@N00/2605537362/in/photolist-4Yf4tY-55RNFT-55RQ5g-55RQov-55W1dj-55W1tb-55W1Kd-55W1YA-58Tz5k-5mcEsD-5mcECP-5mfELU-5mgWEs-5mgWJ5-5mgWQU-5mgWTU-5mgX1S-5pxcMK-5pxd1p-5pBvq5-5pBvv7-5qcMEX-5qcPoa-5rQGr6-5sBV4o-5tKyZt-5tKzck-5v5G6C-5wTzvk-5KP22j-5TDbkG-5VSNWp-62UTzb-62UTRu-66j3HZ-66kV1t-6ffj8s-6jXKPP-6jYmuM-6k3uWy-6k3w3w-6kdEVf-6ooqUm-6qqtZx-6quCHW-6sDXu7-6vHCar-6yYd5K-6z5vyv-6z5Zo4-6z9zcm
  2. Visual Content
  3. Fish where the fish are – everyone is on social media, only active candidates are on job boards
  4. Facebook Example: https://www.facebook.com/UnileverCareers
  5. “Behind-the-scenes shots at Yelp headquarters—daily-in-the-life vignettes. Yelp does a nice job here of giving job-seekers a glimpse into what it’s like to work for the company.Images showing progress for Yelp (NYSE shot) as a start-up company. I think this is important for a start-up as it shows growth, potential for the future and potential for employees. Remember, employees want to work for winners.Yelp is not taking itself too seriously—Instagram photos show personality so prospective employees know what they’re all about. It won’t work for all brands, but Yelp pulls this off well. But, even more conservative brands have a personality. Let it come through in photos.”http://www.arikhanson.com/2013/04/18/how-companies-are-using-instagram-as-a-recruiting-tool/
  6. Instagram example
  7. Pinterest Examplehttp://www.pinterest.com/tacobellcareers/
  8. A little closer to home… http://www.pinterest.com/shopify/shopify-headquarters/
  9. PM – How to get things done, humor etc… systems – latest tools? Funny quotes?Engineer/Architecture – the most complicated bridges, amazing roads etc.
  10. Other infographic directories…
  11. PM – How to get things done, humor etc… systems – latest tools? Funny quotes?Engineer/Architecture – the most complicated bridges, amazing roads etc.