What shouldn’t you do when naming your new business? Choosing your business name is the most important first step on your way to a strong brand and a growing business. Take the time to do this right, so you don’t have to rebrand later. There’s no time for amateur hour when your business is at stake! Here are the most common business naming errors, blunders, and mistakes a new business owner can make. http://www.onthegridagency.com Get our 127 page free ebook on designing a business logo with 99designs: http://onthegridagency.com/get-the-perfect-business-logo/

1. mistakes TO AVOID WHEN
NAMING YOUR BUSINESS

3. So you’re starting a
business...

5. You need a name, a
logo, and a website

6. Plus a million other
things

7. And sure, Branding
takes time but
Re-branding is a pain
in the BEEEEP

8. So let’s do this right
the first time!

9. Here are the top
10 mistakes people
make when naming
their business

11. rushing the
process

12. You need your name to say who
you are as a company, so
take your time and weigh all your
options

13. not enough
ideas

14. Don’t stop with 1 or 2 good names,
write a long list -- you never know
when you’ll stumble onto
something great

15. Going
old school

16. People don’t use the Yellow Pages
anymore, no need to have your
name start with “A”

17. being a
copycat

18. Is your name too
similar to a
competitor?

19. We shall be called
Dairy King

20. You’re better than
that!

21. ignoring
spell check

22. Will someone have
trouble Googling
your name?

23. domain’s
taken

24. Don’t save this step for last,
chances are your favorite URL’s
are taken

25. Being
loooooooong
winded

26. Microsoft Windows Server Base
Operating Systems Management
Pack for Microsoft Operations
Manager 2005
How’s this
for a name?

27. On the plus side, we
have a pretty good
idea what this
product is

28. On the minus side, we’ll
never remember the
name. Ever.

29. Looks
awkward

30. Innocent sounding business
names can be ruined when
websites are created for
them...

31. “Choose Spain” becomes
“choosespain.com”
(Chooses Pain?)
“PJ’s Limo” becomes
“pjslimo.com”
(PJ Slimo?)

32. no
room
to grow

33. Descriptive is good,
too descriptive is
limiting

34. Dollar Shave Club
sells inexpensive
razors...

36. While Harry’s – their
main competitor is
building a premium
bathroom brand

37. too close to
home
p

38. Your business is
bigger than your
town

39. think
big

41. Need a new logo?
bit.ly/perfectbusinesslogo