2. Introduction
Thank you for your interest in LikeBright, the world’s first social matchmaking
site. We aim to delight social people with a simple, rewarding way to help their
friends connect.
LikeBright’s mission is to eliminate loneliness using the shared social ties
that connect people.
We believe shared social ties are the antidote to loneliness. Our tagline "We
met through friends" reflects this promise to our users. It's how they describe
their best relationships, it's a nod to what has worked in the past, and it's how
they can describe the connections they make via LikeBright.
Thanks for reading,
Nick Soman, Founder & CEO of LikeBright
3. Men outnumber women by a ratio of at least 3
to 1 on most dating sites, so women get too
many messages and men struggle to stand out.
:
2 out of 3 dating site users never go on a date.
Why LikeBright?
78% of women and 63%of men think that the best
place to meet potential romanticpartners is through friends.
4. Online dating is a $2B industry in the US alone, but less
than 5% of singles pay, because the experience is poor.
95% of US
singles
$2 Billion
5. LikeBright is the world’s first social matchmaking site. We help you meet
your friends’ friends and match your friends up. We deliver friend-vetted
dates to the 95% of singles who don't date online.
6. The Product
Meet your friends’
friends
Most singles meet their
partners through friends.
LikeBright gives them a
simple, social and safe
way to do this online.
Simple. No questionnaires.
Sign in via Facebook Connect
at LikeBright.com and we’ll
use social graph data to find
people you should meet.
Social. No strangers. Meet
your friends’ friends. With
gender balance onsite, we
know someone for everyone.
Safe. No surprises. Facebook
validation keeps profiles
current and real.
Jade Nelson 27
4 shared friends in Seattle | 2 from Harvard University | 2 from Amazon
Seattle, WA
Madrona Ventures
Harvard Business School
Think she’s not avaiable
7. Likebright Mobile
LikeBright's also available
on your phone so you can
meet your friends'
friends while on the go. 0:00 AM
Jade 27 Seattle, WA
Friends with Noel Rosencranz, Chris Benz and
Kirsten Rogers. Studied at Stanford University,
works at LikeBright
0:00 AM
Jade 27 Seattle, WA
Friends with Noel Rosencranz, Chris Benz and
Kirsten Rogers. Studied at Stanford University,
works at LikeBright
8. Press & Testimonials
“LikeBright [is] achieving the impossible: an even balance between men and
women users.”
“No one has figured out how to mimic offline behavior and make online dating
feel normal, got hooked up through friends. The market of people who don't date
online is a pretty big one. LikeBright has the chance to change the perception and
be a true consumer brand.”
– Shane Mac, Director of Product at Zaarly
“As a woman who met my husband through friends, I can't say enough about
LikeBright's underlying philosophy and approach to dating. And as a woman with
lots of single male friends, I can attest that there's no better wingman than a
wingwoman. LikeBright is leveling the playing field in [dating].”
–RebeccaLovell,ChiefBusinessOfficeratGeekWire
“LikeBright has the best method for introducing couples for romantic
relationships. Period."
– Dr. Galen Buckwalter, LikeBright investor & Former Chief Scientist at eHarmony
9. “Large addressable market ripe for startups with the right mix of vision,
management, nimbleness and marketing dollars. Current crop of old-growth
competition [unable] to innovate into the social dating space where identity,
authenticity and robust matching and deep profiles intersect. That’s LikeBright
and that’s why I'm advising them.”
– David Evans, Online Dating Insider
“LikeBright's approach to dating is comfortable for women, something that its
competitors sadly lack. And it takes advantage of a natural human impulse: the
desire to set up your single friends. Combine that with the fact that there's
currently no dominant dating platform on Facebook and you've got a winner on
your hands.”
– Kim Rachmeler, LikeBright investor & former VP of Community at
Amazon.com
Online
Dating
Insider
Microsoft
Ventures
“At the end of day, technology is about helping enrich people’s lives. Using social
signals we generate online, LikeBright lets your network have a say in who your
potential matches could be. Because who better to vouch for you and a match
than your friends and family? We’re excited at the opportunity to help LikeBright
further this vision.”
– Rahul Sood, General Manager of Microsoft Ventures
11. Leadership Team
Richard Luck, CTO drives development at LikeBright because he loves to build things
people want. He was the first technical lead for the Amazon Canada team in 2001,
worked as a technologist for T-Mobile, Clearwire and various startups and has built
enterprise-grade software that uses graph theory algorithms for network analysis. He
met his wife online and played keyboard in a Utah new wave band in college. He really
likes music, ideas and his kids.
Nick Soman, founder & CEO started LikeBright to help people connect with a little
help from their friends. He studied at Stanford and Harvard Business School and
learned to build stuff that makes people happy as a product manager on the Amazon
Kindle. He really, really likes connecting people. And music, and food.
Full team profiles at http://www.likebright.com/about
12. Founded in November 2011.
Key investors
Microsoft Ventures
Dr. Galen Buckwalter,
Former Chief Scientist at eHarmony
Mike Sievert, T-Mobile/AT&T/eTrade
Matt Shobe, BigDoor/FeedBurner/Google
Dave Schappell, Amazon.com/TeachStreet
Kim Rachmeler, former VP of Community,
Personalization and Worldwide
Discovery at Amazon.com
Phil Gordon, Jawfish Games,
World Series Poker
Bharat Shyam,former GM at Microsoft
Chief Information Officer of Washington
State Cooley LLP
TechStars
Key advisors
Shane Mac, Zaarly
Nir Eyal, NirAndFar/TechCrunch
Ben Huh, Cheezburger, Flixster/Thread
Matthew Smith, Squared Eye
David Evans, Online Dating Insider
Lance Tokuda, RockYou/SchoolFeed
The Facts
