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Super Bowl Ad Lessons Marketing PR Business

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Brand Solutions Group
Brand Solutions Group

The document discusses marketing and PR lessons from successful 2011 Super Bowl advertisements. It provides statistics on Super Bowl ad costs and viewership. It also lists the top-rated ads from past Super Bowls according to USA Today's Ad Meter. The main portion outlines seven lessons for businesses, including causing controversy, maintaining consistent branding, releasing sneak peeks and reveals, listening to audiences, offering giveaways, maximizing exposure, and setting clear goals for advertisements.

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Super Bowl Ad Lessons Marketing PR Business

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  • 3. Super Bowl Ad Mania Marketing & PR Lessons for Your Business
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