SlideShare ist ein Scribd-Unternehmen logo
1 von 40
Downloaden Sie, um offline zu lesen
The 50 Best & Worst Ads
          You decide……
Of course advertising is
supposed to be original, catchy
and if done well thought-
provoking. But some ads cross
the line from creative to
controversial.




sinotechgroup.com.cn
sinotechgroup.com.cn
sinotechgroup.com.cn
sinotechgroup.com.cn
sinotechgroup.com.cn
sinotechgroup.com.cn
Many ads simply use a sexy
woman or suggestive images




sinotechgroup.com.cn
sinotechgroup.com.cn
sinotechgroup.com.cn
sinotechgroup.com.cn
sinotechgroup.com.cn
sinotechgroup.com.cn
sinotechgroup.com.cn
sinotechgroup.com.cn
sinotechgroup.com.cn
Then some ads try humor




sinotechgroup.com.cn
sinotechgroup.com.cn
sinotechgroup.com.cn
sinotechgroup.com.cn
Some take a creative and
clever approach




sinotechgroup.com.cn
sinotechgroup.com.cn
sinotechgroup.com.cn
sinotechgroup.com.cn
sinotechgroup.com.cn
sinotechgroup.com.cn
sinotechgroup.com.cn
sinotechgroup.com.cn
sinotechgroup.com.cn
sinotechgroup.com.cn
sinotechgroup.com.cn
sinotechgroup.com.cn
And the old ads we would
rather forget




sinotechgroup.com.cn
sinotechgroup.com.cn
sinotechgroup.com.cn
sinotechgroup.com.cn
sinotechgroup.com.cn
sinotechgroup.com.cn
Marketers can smile, shudder and learn from
             these examples




                sinotechgroup.com.cn
Thank you
Dr Mathew McDougall | @sinotechian


sinotechgroup.com.cn | @sinotechgroup




sinotechgroup.com.cn

Weitere ähnliche Inhalte

Was ist angesagt?

The North Face - Advertising Strategy Plan
The North Face - Advertising Strategy PlanThe North Face - Advertising Strategy Plan
The North Face - Advertising Strategy Plan
Ashley Patterson
 
Brand experience insights and case studies
Brand experience insights and case studiesBrand experience insights and case studies
Brand experience insights and case studies
Jack Morton Worldwide
 
Pre release ppt
Pre release pptPre release ppt
Pre release ppt
happyamu21
 
History of Advertising
History of AdvertisingHistory of Advertising
History of Advertising
Tugce Esener
 

Was ist angesagt? (20)

A practical guide to Creative Briefs and Briefings
A practical guide to Creative Briefs and BriefingsA practical guide to Creative Briefs and Briefings
A practical guide to Creative Briefs and Briefings
 
Redbull company overview and mini case solution of kotler keller
Redbull company overview and mini case solution of kotler kellerRedbull company overview and mini case solution of kotler keller
Redbull company overview and mini case solution of kotler keller
 
An introduction to advertising planning / strategy
An introduction to advertising planning / strategyAn introduction to advertising planning / strategy
An introduction to advertising planning / strategy
 
Brand experience media planning
Brand experience media planningBrand experience media planning
Brand experience media planning
 
The Economist Creative Advertising
The Economist Creative AdvertisingThe Economist Creative Advertising
The Economist Creative Advertising
 
Cadbury campaign pitch presentation (naked idea agency)
Cadbury campaign pitch presentation (naked idea agency)Cadbury campaign pitch presentation (naked idea agency)
Cadbury campaign pitch presentation (naked idea agency)
 
New Trends in Advertising & Marketing
New Trends in Advertising & MarketingNew Trends in Advertising & Marketing
New Trends in Advertising & Marketing
 
Copy of IMC PLAN (1)
Copy of IMC PLAN (1)Copy of IMC PLAN (1)
Copy of IMC PLAN (1)
 
Advertising & ibp
Advertising & ibpAdvertising & ibp
Advertising & ibp
 
The North Face - Advertising Strategy Plan
The North Face - Advertising Strategy PlanThe North Face - Advertising Strategy Plan
The North Face - Advertising Strategy Plan
 
Chap10 Media Planning And Strategy
Chap10 Media Planning And StrategyChap10 Media Planning And Strategy
Chap10 Media Planning And Strategy
 
Brand experience insights and case studies
Brand experience insights and case studiesBrand experience insights and case studies
Brand experience insights and case studies
 
Planning Needs Some Planning
Planning Needs Some PlanningPlanning Needs Some Planning
Planning Needs Some Planning
 
Creative brief
Creative briefCreative brief
Creative brief
 
Pre release ppt
Pre release pptPre release ppt
Pre release ppt
 
Red Bull Creative Brief
Red Bull Creative BriefRed Bull Creative Brief
Red Bull Creative Brief
 
History of Advertising
History of AdvertisingHistory of Advertising
History of Advertising
 
Strategic Planning & the Importance of Consumer insights
Strategic Planning & the Importance of Consumer insightsStrategic Planning & the Importance of Consumer insights
Strategic Planning & the Importance of Consumer insights
 
Case Study: Mastering digital disruption in retail
Case Study: Mastering digital disruption in retailCase Study: Mastering digital disruption in retail
Case Study: Mastering digital disruption in retail
 
Creativity in advertisement
Creativity in advertisementCreativity in advertisement
Creativity in advertisement
 

Andere mochten auch (12)

Good and Bad Advertisements
Good and Bad AdvertisementsGood and Bad Advertisements
Good and Bad Advertisements
 
Good vs. bad Ads
Good vs. bad AdsGood vs. bad Ads
Good vs. bad Ads
 
good advertisement versus bad advertisement
good advertisement versus bad advertisementgood advertisement versus bad advertisement
good advertisement versus bad advertisement
 
Characteristics of good advertising
Characteristics of good advertisingCharacteristics of good advertising
Characteristics of good advertising
 
Good and bad advertisment
Good and bad advertismentGood and bad advertisment
Good and bad advertisment
 
THE BEST ADS EVER
THE BEST ADS EVERTHE BEST ADS EVER
THE BEST ADS EVER
 
Types of Advertisement
Types of AdvertisementTypes of Advertisement
Types of Advertisement
 
25 eye catching and creative print ads
25 eye catching and creative print ads25 eye catching and creative print ads
25 eye catching and creative print ads
 
Ppt on types of advertising
Ppt on types of advertisingPpt on types of advertising
Ppt on types of advertising
 
Chapter 21 – the strategic window
Chapter 21 – the strategic windowChapter 21 – the strategic window
Chapter 21 – the strategic window
 
Amazing Macro Photography
Amazing Macro PhotographyAmazing Macro Photography
Amazing Macro Photography
 
Animal life
Animal lifeAnimal life
Animal life
 

Ähnlich wie The 50 Best & Worst Ads Ever

You Can Market Like a Pro flyer - FINAL
You Can Market Like a Pro flyer - FINALYou Can Market Like a Pro flyer - FINAL
You Can Market Like a Pro flyer - FINAL
Cheryl Wicker
 
Velocitycrap 130110064100-phpapp01
Velocitycrap 130110064100-phpapp01Velocitycrap 130110064100-phpapp01
Velocitycrap 130110064100-phpapp01
Raymond Morin
 
How_To_Increase_Retail_Sales
How_To_Increase_Retail_SalesHow_To_Increase_Retail_Sales
How_To_Increase_Retail_Sales
Romeo Richards
 

Ähnlich wie The 50 Best & Worst Ads Ever (20)

Online Advertising Master Class - Workshop on Advertising
Online Advertising Master Class - Workshop on AdvertisingOnline Advertising Master Class - Workshop on Advertising
Online Advertising Master Class - Workshop on Advertising
 
21 Indicators You Work With a Castrated Copywriter
21 Indicators You Work With a Castrated Copywriter21 Indicators You Work With a Castrated Copywriter
21 Indicators You Work With a Castrated Copywriter
 
Startup Mistakes
Startup MistakesStartup Mistakes
Startup Mistakes
 
Marketing and Creativity-1 MarketingPlanNOW
Marketing and Creativity-1 MarketingPlanNOWMarketing and Creativity-1 MarketingPlanNOW
Marketing and Creativity-1 MarketingPlanNOW
 
Saas Startup Mistakes
Saas Startup MistakesSaas Startup Mistakes
Saas Startup Mistakes
 
68 Insights by Chubby Brain
68 Insights by Chubby Brain68 Insights by Chubby Brain
68 Insights by Chubby Brain
 
You Can Market Like a Pro flyer - FINAL
You Can Market Like a Pro flyer - FINALYou Can Market Like a Pro flyer - FINAL
You Can Market Like a Pro flyer - FINAL
 
Wonjin Proposal
Wonjin ProposalWonjin Proposal
Wonjin Proposal
 
How we pull big corporates out of their comfort zone - by @nickdemey @boardof...
How we pull big corporates out of their comfort zone - by @nickdemey @boardof...How we pull big corporates out of their comfort zone - by @nickdemey @boardof...
How we pull big corporates out of their comfort zone - by @nickdemey @boardof...
 
Velocitycrap 130110064100-phpapp01
Velocitycrap 130110064100-phpapp01Velocitycrap 130110064100-phpapp01
Velocitycrap 130110064100-phpapp01
 
How_To_Increase_Retail_Sales
How_To_Increase_Retail_SalesHow_To_Increase_Retail_Sales
How_To_Increase_Retail_Sales
 
BootB - Unlimited Creativity
BootB - Unlimited CreativityBootB - Unlimited Creativity
BootB - Unlimited Creativity
 
How to start your career in advertising
How to start your career in advertising How to start your career in advertising
How to start your career in advertising
 
Pop Idol as Your Business Model
Pop Idol as Your Business ModelPop Idol as Your Business Model
Pop Idol as Your Business Model
 
The New Creative
The New CreativeThe New Creative
The New Creative
 
Luna poletna sola geek ali genij, 14.8 public.
Luna poletna sola geek ali genij, 14.8 public. Luna poletna sola geek ali genij, 14.8 public.
Luna poletna sola geek ali genij, 14.8 public.
 
(Graham Brown mobileYouth) 50 Youth Marketing Keywords You Need to Know PART ...
(Graham Brown mobileYouth) 50 Youth Marketing Keywords You Need to Know PART ...(Graham Brown mobileYouth) 50 Youth Marketing Keywords You Need to Know PART ...
(Graham Brown mobileYouth) 50 Youth Marketing Keywords You Need to Know PART ...
 
Building A Content Marketing Strategy
Building A Content Marketing StrategyBuilding A Content Marketing Strategy
Building A Content Marketing Strategy
 
Workfront: Taming the Chaos of Agency Life
Workfront: Taming the Chaos of Agency LifeWorkfront: Taming the Chaos of Agency Life
Workfront: Taming the Chaos of Agency Life
 
Workfront: Taming the Chaos of Agency Life
Workfront: Taming the Chaos of Agency LifeWorkfront: Taming the Chaos of Agency Life
Workfront: Taming the Chaos of Agency Life
 

Mehr von Dr Matt McDougall

Mehr von Dr Matt McDougall (20)

Digital Jungle Credentials - Cross Cultural Digital Marketing Agency
Digital Jungle Credentials - Cross Cultural Digital Marketing AgencyDigital Jungle Credentials - Cross Cultural Digital Marketing Agency
Digital Jungle Credentials - Cross Cultural Digital Marketing Agency
 
Attracting Chinese Guests Using Social Media
Attracting Chinese Guests Using Social Media Attracting Chinese Guests Using Social Media
Attracting Chinese Guests Using Social Media
 
Why Chinese Students Go Abroad for Higher Education - Infographic
Why Chinese Students Go Abroad for Higher Education - InfographicWhy Chinese Students Go Abroad for Higher Education - Infographic
Why Chinese Students Go Abroad for Higher Education - Infographic
 
Attracting Chinese Students to Western Universities
Attracting Chinese Students to Western UniversitiesAttracting Chinese Students to Western Universities
Attracting Chinese Students to Western Universities
 
Hawaii Tourism Conference 2013 - Reputation is Everything
Hawaii Tourism Conference 2013 - Reputation is EverythingHawaii Tourism Conference 2013 - Reputation is Everything
Hawaii Tourism Conference 2013 - Reputation is Everything
 
Google Adwords - Enhanced Campaigns
Google Adwords - Enhanced CampaignsGoogle Adwords - Enhanced Campaigns
Google Adwords - Enhanced Campaigns
 
Google Penguin 2.0 Update
Google Penguin 2.0 UpdateGoogle Penguin 2.0 Update
Google Penguin 2.0 Update
 
I Love the 80's
I Love the 80'sI Love the 80's
I Love the 80's
 
The Chinese Digital Landscape 2013
The Chinese Digital Landscape 2013The Chinese Digital Landscape 2013
The Chinese Digital Landscape 2013
 
10 Social Media Personality Types [Infographic]
10 Social Media Personality Types [Infographic]10 Social Media Personality Types [Infographic]
10 Social Media Personality Types [Infographic]
 
The 10 Social Media Personality Types
The 10 Social Media Personality TypesThe 10 Social Media Personality Types
The 10 Social Media Personality Types
 
Social Slimming - Tips for Improving your Social Media Programs
Social Slimming - Tips for Improving your Social Media ProgramsSocial Slimming - Tips for Improving your Social Media Programs
Social Slimming - Tips for Improving your Social Media Programs
 
Chinese Social Media Demographic (eBook)
Chinese Social Media Demographic (eBook)Chinese Social Media Demographic (eBook)
Chinese Social Media Demographic (eBook)
 
Lift13 Event Presentation - The Chinese Digital Landscape
Lift13 Event Presentation - The Chinese Digital LandscapeLift13 Event Presentation - The Chinese Digital Landscape
Lift13 Event Presentation - The Chinese Digital Landscape
 
Japanese Internet & Social Media Landscape
Japanese Internet & Social Media LandscapeJapanese Internet & Social Media Landscape
Japanese Internet & Social Media Landscape
 
South Korean Internet & Social Media Landscape
South Korean Internet & Social Media LandscapeSouth Korean Internet & Social Media Landscape
South Korean Internet & Social Media Landscape
 
Hong Kong Internet & Social Media Landscape
Hong Kong Internet & Social Media LandscapeHong Kong Internet & Social Media Landscape
Hong Kong Internet & Social Media Landscape
 
Taiwanese Internet & Social Media Landscape
Taiwanese Internet & Social Media LandscapeTaiwanese Internet & Social Media Landscape
Taiwanese Internet & Social Media Landscape
 
Australian Social Media & Internet Facts
Australian Social Media & Internet FactsAustralian Social Media & Internet Facts
Australian Social Media & Internet Facts
 
Chinese Social Media and Internet facts (July, 2012)
Chinese Social Media and Internet facts (July, 2012)Chinese Social Media and Internet facts (July, 2012)
Chinese Social Media and Internet facts (July, 2012)
 

Kürzlich hochgeladen

FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756
dollysharma2066
 
Russian Call Girls In Gurgaon ❤️8448577510 ⊹Best Escorts Service In 24/7 Delh...
Russian Call Girls In Gurgaon ❤️8448577510 ⊹Best Escorts Service In 24/7 Delh...Russian Call Girls In Gurgaon ❤️8448577510 ⊹Best Escorts Service In 24/7 Delh...
Russian Call Girls In Gurgaon ❤️8448577510 ⊹Best Escorts Service In 24/7 Delh...
lizamodels9
 
Insurers' journeys to build a mastery in the IoT usage
Insurers' journeys to build a mastery in the IoT usageInsurers' journeys to build a mastery in the IoT usage
Insurers' journeys to build a mastery in the IoT usage
Matteo Carbone
 
Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...
Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...
Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...
amitlee9823
 
Call Girls Jp Nagar Just Call 👗 7737669865 👗 Top Class Call Girl Service Bang...
Call Girls Jp Nagar Just Call 👗 7737669865 👗 Top Class Call Girl Service Bang...Call Girls Jp Nagar Just Call 👗 7737669865 👗 Top Class Call Girl Service Bang...
Call Girls Jp Nagar Just Call 👗 7737669865 👗 Top Class Call Girl Service Bang...
amitlee9823
 

Kürzlich hochgeladen (20)

FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756
 
Famous Olympic Siblings from the 21st Century
Famous Olympic Siblings from the 21st CenturyFamous Olympic Siblings from the 21st Century
Famous Olympic Siblings from the 21st Century
 
Russian Call Girls In Gurgaon ❤️8448577510 ⊹Best Escorts Service In 24/7 Delh...
Russian Call Girls In Gurgaon ❤️8448577510 ⊹Best Escorts Service In 24/7 Delh...Russian Call Girls In Gurgaon ❤️8448577510 ⊹Best Escorts Service In 24/7 Delh...
Russian Call Girls In Gurgaon ❤️8448577510 ⊹Best Escorts Service In 24/7 Delh...
 
MONA 98765-12871 CALL GIRLS IN LUDHIANA LUDHIANA CALL GIRL
MONA 98765-12871 CALL GIRLS IN LUDHIANA LUDHIANA CALL GIRLMONA 98765-12871 CALL GIRLS IN LUDHIANA LUDHIANA CALL GIRL
MONA 98765-12871 CALL GIRLS IN LUDHIANA LUDHIANA CALL GIRL
 
RSA Conference Exhibitor List 2024 - Exhibitors Data
RSA Conference Exhibitor List 2024 - Exhibitors DataRSA Conference Exhibitor List 2024 - Exhibitors Data
RSA Conference Exhibitor List 2024 - Exhibitors Data
 
Eluru Call Girls Service ☎ ️93326-06886 ❤️‍🔥 Enjoy 24/7 Escort Service
Eluru Call Girls Service ☎ ️93326-06886 ❤️‍🔥 Enjoy 24/7 Escort ServiceEluru Call Girls Service ☎ ️93326-06886 ❤️‍🔥 Enjoy 24/7 Escort Service
Eluru Call Girls Service ☎ ️93326-06886 ❤️‍🔥 Enjoy 24/7 Escort Service
 
Organizational Transformation Lead with Culture
Organizational Transformation Lead with CultureOrganizational Transformation Lead with Culture
Organizational Transformation Lead with Culture
 
Falcon Invoice Discounting: The best investment platform in india for investors
Falcon Invoice Discounting: The best investment platform in india for investorsFalcon Invoice Discounting: The best investment platform in india for investors
Falcon Invoice Discounting: The best investment platform in india for investors
 
Insurers' journeys to build a mastery in the IoT usage
Insurers' journeys to build a mastery in the IoT usageInsurers' journeys to build a mastery in the IoT usage
Insurers' journeys to build a mastery in the IoT usage
 
Call Girls In Panjim North Goa 9971646499 Genuine Service
Call Girls In Panjim North Goa 9971646499 Genuine ServiceCall Girls In Panjim North Goa 9971646499 Genuine Service
Call Girls In Panjim North Goa 9971646499 Genuine Service
 
Uneak White's Personal Brand Exploration Presentation
Uneak White's Personal Brand Exploration PresentationUneak White's Personal Brand Exploration Presentation
Uneak White's Personal Brand Exploration Presentation
 
Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...
Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...
Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...
 
Call Girls Jp Nagar Just Call 👗 7737669865 👗 Top Class Call Girl Service Bang...
Call Girls Jp Nagar Just Call 👗 7737669865 👗 Top Class Call Girl Service Bang...Call Girls Jp Nagar Just Call 👗 7737669865 👗 Top Class Call Girl Service Bang...
Call Girls Jp Nagar Just Call 👗 7737669865 👗 Top Class Call Girl Service Bang...
 
Mysore Call Girls 8617370543 WhatsApp Number 24x7 Best Services
Mysore Call Girls 8617370543 WhatsApp Number 24x7 Best ServicesMysore Call Girls 8617370543 WhatsApp Number 24x7 Best Services
Mysore Call Girls 8617370543 WhatsApp Number 24x7 Best Services
 
Enhancing and Restoring Safety & Quality Cultures - Dave Litwiller - May 2024...
Enhancing and Restoring Safety & Quality Cultures - Dave Litwiller - May 2024...Enhancing and Restoring Safety & Quality Cultures - Dave Litwiller - May 2024...
Enhancing and Restoring Safety & Quality Cultures - Dave Litwiller - May 2024...
 
Katrina Personal Brand Project and portfolio 1
Katrina Personal Brand Project and portfolio 1Katrina Personal Brand Project and portfolio 1
Katrina Personal Brand Project and portfolio 1
 
Value Proposition canvas- Customer needs and pains
Value Proposition canvas- Customer needs and painsValue Proposition canvas- Customer needs and pains
Value Proposition canvas- Customer needs and pains
 
Cracking the Cultural Competence Code.pptx
Cracking the Cultural Competence Code.pptxCracking the Cultural Competence Code.pptx
Cracking the Cultural Competence Code.pptx
 
How to Get Started in Social Media for Art League City
How to Get Started in Social Media for Art League CityHow to Get Started in Social Media for Art League City
How to Get Started in Social Media for Art League City
 
It will be International Nurses' Day on 12 May
It will be International Nurses' Day on 12 MayIt will be International Nurses' Day on 12 May
It will be International Nurses' Day on 12 May
 

The 50 Best & Worst Ads Ever