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Intel Platform
Update
RK Hiremane
Datacenter & Connected
Systems product
marketing, Asia-Pacific
Intel Corporation
Boxboro-MC Platform
                                                                                                       Intel® Itanium® processor
                                                                                 Itanium                                                                                        Poulson processor




                                                          Mission Critical
                                                                                                                     9300 series


                                                                                                                        Intel® 7500 chipset, Intel® 7500 Scalable Memory Buffer, OEM chipset




                                                                              Expandable
                                                                                                          Intel® Xeon® processor E7-8800/4800/2800 product families

                                                                                                                          Intel® 7500 chipset, Intel® 7510/7512 Scalable Memory Buffer




                                                                                                                                                    Intel® Xeon® processor E5-4600 product family
                                                                               Efficient                                                                           Intel® C600 series chipset
                                                                             Performance
                                                                                   &
                                                                             Workstation

                                                                                                                                           Intel® Xeon® processor E5-2600 product family

                                                                                                                                                        Intel® C600 series chipset




                                                                                  Entry           Intel® Xeon® processor E3-1200                                Intel® Xeon® processor E3-1200 v2 product family
                                                                                                           product family
                                                                               (1 socket)
                                                                                                                                                        Intel® C200 series chipset


Intel and the Intel logo are trademarks or registered trademarks of Intel Corporation or its subsidiaries in the United States and other countries. Other names and brands
may be claimed as the property of others. All products, dates, and figures are preliminary and are subject to change without any notice. Copyright © 2012, Intel Corporation.
Cloud   Consumerization   Big Data
IT: Be the Business



IT: Support the Business
IT Must Scale!
Dense Scalable Performance     Network Bottlenecks   Power Costs




         Security                  Data Storage      Interoperability
Scaling the Cloud with Intel®
                   Dense Scalable Performance                                                                                    Network Bottlenecks                                     Power Costs
                                                                                                                                                                                       High Temperature Ambient (HTA)
                                                                  Leadership
                                                                                                                                                                                            Intel® Node Manager
                                                                  Performance
                                                                  I/O                                                                                  Intel® 10GbE
                                                                  innovations                                                                          Unify LAN and Storage traffic
                                                                  Exceptional
                                                                  Performance
                                                                  per Watt*



                                            Security                                                                                      Data Storage                                     Interoperability
                                                     Trusted Security
                                                     AES-NI, Intel ® TXT                                                                               Storage Efficiency:
                                                                                                                                                       Dedup, Thin Provisioning           Intel® Cloud Builders
                                                                                                                                                       SSD
                                                                                                                                                                                       Open, Industry Standards
                                                      McAfee Cloud                                                                                          Storage Architecture:
                                                      Security Platform                                                                                     Big Data, Distributed
                                                                                                                                                            Storage



1: Performance comparison using best submitted/published 2-socket server results on the SPECfp*_rate_base2006 benchmark as of 6 March 2012. Configuration
2: Performance comparison using SPEC_Power results published as of March 6th, 2012.
Intel Integrated I/O       Up To 30% Latency Reduction


  PCI Express 3.0            2X Bandwidth


  10 Gb Ethernet             10X Network Bandwidth

                             Up to 2.3X I/O Performance
  Intel®   Data Direct I/O




Get to Your Data Faster with Intel® Integrated I/O
Previous Generation I/OIntel® Integrated I/O




                                        3
                                                                                      2                                                                                                                                                                                                                         1                                                   Intel®
                                        1           Intel® Data Direct I/O                                                                                                                                                                                              Intel® Integrated I/O
                                                                                                                                                                                                                                                                                                                                                                Integrated I/O

                                                                                                                                                                                                                                                                                                                                                              Reduces latency
                                                 Greater than 2x faster3                                                                                                                                                                                                 Reduces latency by 30%1                                                               by up to 30%1

                                                                                                                                                                                                                                                                                                                                                     PCI Express* 3.0
                                                                                                                                                                                                                                                                                 PCI Express* 3.0
                                                                                                                                                                                                                                                                                                                                                       2x greater bandwidth2
                                                                                                                                          Separate I/O Hub                                                                                                                   2x greater bandwidth2


                                                                                                                                               PCI Express* 2.0


                    Improve I/O bandwidth up to                                                                                               WITHOUT Intel®                                                               WITH Intel®
                      4                                                                                                                       Data Direct I/O                                                             Data Direct I/O
                    3X with Intel® Integrated I/O


Software and workloads used in performance tests may have been optimized for performance only on Intel microprocessors. Performance tests, such as SYSmark and MobileMark, are measured using specific computer systems, components, software, operations and functions. Any change to any of those factors may cause the results to vary. You should consult other information
and performance tests to assist you in fully evaluating your contemplated purchases, including the performance of that product when combined with other products.
1     Source: Intel internal measurements of average time for an I/O device read to local system memory under idle conditions comparing Intel® Xeon® processor E5-2600 product family (230 ns) vs. Intel® Xeon® processor 5500 series (340 ns). See notes in backup for configuration details
2     Source: /www.Pcisig.Com/news_room/november_18_2010_press_release/
3     Up to 2.3x I/O performance is 1S with a Xeon processor 5600 series vs. 1S Xeon Processor E5-2600 data for L2 forwarding test using 8x10GbE ports .See notes in backup for configuration details
Power Costs: High Temperature Ambient


                      Platform designs

                      Airflow

                      Savings in Air Conditioning costs
Smart Data Center Management
Intel® Node Manager and Intel® Data Center Manager
    Tools to Control System Power                      With Growing Ecosystem

        Monitor                          Limit
                                    Restrict maximum
        Track actual
                                     node power to
       power usage
                                      increase rack
     directly from the
                                       density with
           server
                                        confidence




       Optimize                         Survive
   Use power data and           Automatically reduce
     limiting to place           power to extend
       workloads for             operations during
   maximum efficiency              power events
Enabling Open, Interoperable Solutions
                                                                        Intel® Cloud Builders




*Other brands and names are the property of their respective owners.
                                                                       www.intel.com/cloudbuilders
What is Big Data?

           Traditional Data                                                   Big Data
Volume     Gigabytes to Terabytes                                 Petabytes and beyond


Velocity   Occasional Batch – Complex Event Processing          Real-Time Data Analytics


Variety    Centralized, Structured i.e. Database   Distributed, Unstructured Multi-format
Big Data: Volume, Velocity

                  Distributed Storage                                                         In Memory Analytics
                      Architecture
                            Application Servers




           Metadata                                                    Storage
           Servers                                                     Servers
                                                                                               Search and Analysis of 53 Million
                                                                                                      Customer Records:
                                                                                               From 2-3 Hours to 2-3
                                                                                                     Seconds!1


*Other brands and names are the property of their respective owners.
                                                                                                        1: Hilti Corporation case study
Deep Collaboration with Cloud Leaders
                                                                       Improved      Energy
                                                                        Security    Efficiency




                                                                          More       Lower
                                                                      Performance     TCO




* Other names and brands may be claimed as the property of others
This slide MUST be used with any slides removed from this presentation




•
                                                     Legal Disclaimers
    All products, computer systems, dates, and figures specified are preliminary based on current expectations, and are subject to change without notice.
•   Intel processor numbers are not a measure of performance. Processor numbers differentiate features within each processor family, not across
    different processor families. Go to: http://www.intel.com/products/processor_number
•   Intel, processors, chipsets, and desktop boards may contain design defects or errors known as errata, which may cause the product to deviate from
    published specifications. Current characterized errata are available on request.
•   Intel® Virtualization Technology requires a computer system with an enabled Intel® processor, BIOS, virtual machine monitor (VMM). Functionality,
    performance or other benefits will vary depending on hardware and software configurations. Software applications may not be compatible with all
    operating systems. Consult your PC manufacturer. For more information, visit http://www.intel.com/go/virtualization
•   No computer system can provide absolute security under all conditions. Intel® Trusted Execution Technology (Intel® TXT) requires a computer system
    with Intel® Virtualization Technology, an Intel TXT-enabled processor, chipset, BIOS, Authenticated Code Modules and an Intel TXT-compatible
    measured launched environment (MLE). Intel TXT also requires the system to contain a TPM v1.s. For more information, visit
    http://www.intel.com/technology/security
•   Requires a system with Intel® Turbo Boost Technology. Intel Turbo Boost Technology and Intel Turbo Boost Technology 2.0 are only available on
    select Intel® processors. Consult your PC manufacturer. Performance varies depending on hardware, software, and system configuration. For more
    information, visit http://www.intel.com/go/turbo
•   Intel® AES-NI requires a computer system with an AES-NI enabled processor, as well as non-Intel software to execute the instructions in the correct
    sequence. AES-NI is available on select Intel® processors. For availability, consult your reseller or system manufacturer. For more information,
    see http://software.intel.com/en-us/articles/intel-advanced-encryption-standard-instructions-aes-ni/


•   Intel, Intel Xeon, the Intel Xeon logo and the Intel logo are trademarks or registered trademarks of Intel Corporation or its subsidiaries in the United
    States and other countries. Other names and brands may be claimed as the property of others.
•   Copyright © 2012, Intel Corporation. All rights reserved.
This slide MUST be used with any slides with performance data removed from this presentation


                                       Legal Disclaimers: Performance
     •   Performance tests and ratings are measured using specific computer systems and/or components and reflect the approximate performance of Intel products as measured
         by those tests. Any difference in system hardware or software design or configuration may affect actual performance. Buyers should consult other sources of
         information to evaluate the performance of systems or components they are considering purchasing. For more information on performance tests and on the performance
         of Intel products, Go to: http://www.intel.com/performance/resources/benchmark_limitations.htm.
     •   Intel does not control or audit the design or implementation of third party benchmarks or Web sites referenced in this document. Intel encourages all of its customers to
         visit the referenced Web sites or others where similar performance benchmarks are reported and confirm whether the referenced benchmarks are accurate and reflect
         performance of systems available for purchase.
     •   Relative performance is calculated by assigning a baseline value of 1.0 to one benchmark result, and then dividing the actual benchmark result for the baseline platform
         into each of the specific benchmark results of each of the other platforms, and assigning them a relative performance number that correlates with the performance
         improvements reported.
     •   SPEC, SPECint, SPECfp, SPECrate. SPECpower, SPECjAppServer, SPECjEnterprise, SPECjbb, SPECompM, SPECompL, and SPEC MPI are trademarks of the Standard
         Performance Evaluation Corporation. See http://www.spec.org for more information.
     •   TPC Benchmark is a trademark of the Transaction Processing Council. See http://www.tpc.org for more information.
     •   SAP and SAP NetWeaver are the registered trademarks of SAP AG in Germany and in several other countries. See http://www.sap.com/benchmark for more information.
     •   INFORMATION IN THIS DOCUMENT IS PROVIDED “AS IS”. NO LICENSE, EXPRESS OR IMPLIED, BY ESTOPPEL OR OTHERWISE, TO ANY INTELLECTUAL PROPERTY RIGHTS IS
         GRANTED BY THIS DOCUMENT. INTEL ASSUMES NO LIABILITY WHATSOEVER AND INTEL DISCLAIMS ANY EXPRESS OR IMPLIED WARRANTY, RELATING TO THIS
         INFORMATION INCLUDING LIABILITY OR WARRANTIES RELATING TO FITNESS FOR A PARTICULAR PURPOSE, MERCHANTABILITY, OR INFRINGEMENT OF ANY PATENT,
         COPYRIGHT OR OTHER INTELLECTUAL PROPERTY RIGHT.
     •   Performance tests and ratings are measured using specific computer systems and/or components and reflect the approximate performance of Intel products as measured
         by those tests. Any difference in system hardware or software design or configuration may affect actual performance. Buyers should consult other sources of information
         to evaluate the performance of systems or components they are considering purchasing. For more information on performance tests and on the performance of Intel
         products, reference www.intel.com/software/products.

     •   Software and workloads used in performance tests may have been optimized for performance only on Intel microprocessors. Performance tests, such as SYSmark and
         MobileMark, are measured using specific computer systems, components, software, operations and functions. Any change to any of those factors may cause the results to
         vary. You should consult other information and performance tests to assist you in fully evaluating your contemplated purchases, including the performance of that product
         when combined with other products.



18
Expanding the Intel® Xeon® Processor Family
                   Intel Continues to Drive Micro Server Development
              Broad Industry Support with Systems Featuring Both Performance & Small Cores




*Other brands and names are the property of their respective owners.
Strong Ecosystem on Intel® Security Technologies

                      Encryption Growth with                                              Intel TXT Ecosystem Ramp
                           Intel® AES-NI                                                                                       Broad
                                                                                           80%+ of                             Market
             HTTPS AES Requests Have Increased by 60% in                                                                      Coverage
                                                                                             Server
                        the Last 11 Quarters1
                                                                                         Market and
                               Intel® AES-NI:                                              Growing
                       Enables Ubiquitous Encryption
                                                                                                               Open
                                                                                                              Source      Plus Policy &
                                                                                                                         Compliance SW
                                                                                                                            Support
                                                                                                                         Forecast
                                                                                         H2'11             H1'12         H2'12

                                                                                       TXT Ready Servers           TXT Ready VMM’s



*Other brands and names are the property of their respective owners.
1 Source: Akamai Second Quarter 2011 ‘State of the Internet' Report. See details and
report at: http://www.akamai.com/html/about/press/releases/2011/press_102411.html

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Intel Cloud Summit: Intel Platform Update

  • 1. Intel Platform Update RK Hiremane Datacenter & Connected Systems product marketing, Asia-Pacific Intel Corporation
  • 2.
  • 3. Boxboro-MC Platform Intel® Itanium® processor Itanium Poulson processor Mission Critical 9300 series Intel® 7500 chipset, Intel® 7500 Scalable Memory Buffer, OEM chipset Expandable Intel® Xeon® processor E7-8800/4800/2800 product families Intel® 7500 chipset, Intel® 7510/7512 Scalable Memory Buffer Intel® Xeon® processor E5-4600 product family Efficient Intel® C600 series chipset Performance & Workstation Intel® Xeon® processor E5-2600 product family Intel® C600 series chipset Entry Intel® Xeon® processor E3-1200 Intel® Xeon® processor E3-1200 v2 product family product family (1 socket) Intel® C200 series chipset Intel and the Intel logo are trademarks or registered trademarks of Intel Corporation or its subsidiaries in the United States and other countries. Other names and brands may be claimed as the property of others. All products, dates, and figures are preliminary and are subject to change without any notice. Copyright © 2012, Intel Corporation.
  • 4. Cloud Consumerization Big Data
  • 5. IT: Be the Business IT: Support the Business
  • 6. IT Must Scale! Dense Scalable Performance Network Bottlenecks Power Costs Security Data Storage Interoperability
  • 7. Scaling the Cloud with Intel® Dense Scalable Performance Network Bottlenecks Power Costs High Temperature Ambient (HTA) Leadership Intel® Node Manager Performance I/O Intel® 10GbE innovations Unify LAN and Storage traffic Exceptional Performance per Watt* Security Data Storage Interoperability Trusted Security AES-NI, Intel ® TXT Storage Efficiency: Dedup, Thin Provisioning Intel® Cloud Builders SSD Open, Industry Standards McAfee Cloud Storage Architecture: Security Platform Big Data, Distributed Storage 1: Performance comparison using best submitted/published 2-socket server results on the SPECfp*_rate_base2006 benchmark as of 6 March 2012. Configuration 2: Performance comparison using SPEC_Power results published as of March 6th, 2012.
  • 8. Intel Integrated I/O Up To 30% Latency Reduction PCI Express 3.0 2X Bandwidth 10 Gb Ethernet 10X Network Bandwidth Up to 2.3X I/O Performance Intel® Data Direct I/O Get to Your Data Faster with Intel® Integrated I/O
  • 9. Previous Generation I/OIntel® Integrated I/O 3 2 1 Intel® 1 Intel® Data Direct I/O Intel® Integrated I/O Integrated I/O Reduces latency Greater than 2x faster3 Reduces latency by 30%1 by up to 30%1 PCI Express* 3.0 PCI Express* 3.0 2x greater bandwidth2 Separate I/O Hub 2x greater bandwidth2 PCI Express* 2.0 Improve I/O bandwidth up to WITHOUT Intel® WITH Intel® 4 Data Direct I/O Data Direct I/O 3X with Intel® Integrated I/O Software and workloads used in performance tests may have been optimized for performance only on Intel microprocessors. Performance tests, such as SYSmark and MobileMark, are measured using specific computer systems, components, software, operations and functions. Any change to any of those factors may cause the results to vary. You should consult other information and performance tests to assist you in fully evaluating your contemplated purchases, including the performance of that product when combined with other products. 1 Source: Intel internal measurements of average time for an I/O device read to local system memory under idle conditions comparing Intel® Xeon® processor E5-2600 product family (230 ns) vs. Intel® Xeon® processor 5500 series (340 ns). See notes in backup for configuration details 2 Source: /www.Pcisig.Com/news_room/november_18_2010_press_release/ 3 Up to 2.3x I/O performance is 1S with a Xeon processor 5600 series vs. 1S Xeon Processor E5-2600 data for L2 forwarding test using 8x10GbE ports .See notes in backup for configuration details
  • 10. Power Costs: High Temperature Ambient Platform designs Airflow Savings in Air Conditioning costs
  • 11. Smart Data Center Management Intel® Node Manager and Intel® Data Center Manager Tools to Control System Power With Growing Ecosystem Monitor Limit Restrict maximum Track actual node power to power usage increase rack directly from the density with server confidence Optimize Survive Use power data and Automatically reduce limiting to place power to extend workloads for operations during maximum efficiency power events
  • 12. Enabling Open, Interoperable Solutions Intel® Cloud Builders *Other brands and names are the property of their respective owners. www.intel.com/cloudbuilders
  • 13. What is Big Data? Traditional Data Big Data Volume Gigabytes to Terabytes Petabytes and beyond Velocity Occasional Batch – Complex Event Processing Real-Time Data Analytics Variety Centralized, Structured i.e. Database Distributed, Unstructured Multi-format
  • 14. Big Data: Volume, Velocity Distributed Storage In Memory Analytics Architecture Application Servers Metadata Storage Servers Servers Search and Analysis of 53 Million Customer Records: From 2-3 Hours to 2-3 Seconds!1 *Other brands and names are the property of their respective owners. 1: Hilti Corporation case study
  • 15. Deep Collaboration with Cloud Leaders Improved Energy Security Efficiency More Lower Performance TCO * Other names and brands may be claimed as the property of others
  • 16.
  • 17. This slide MUST be used with any slides removed from this presentation • Legal Disclaimers All products, computer systems, dates, and figures specified are preliminary based on current expectations, and are subject to change without notice. • Intel processor numbers are not a measure of performance. Processor numbers differentiate features within each processor family, not across different processor families. Go to: http://www.intel.com/products/processor_number • Intel, processors, chipsets, and desktop boards may contain design defects or errors known as errata, which may cause the product to deviate from published specifications. Current characterized errata are available on request. • Intel® Virtualization Technology requires a computer system with an enabled Intel® processor, BIOS, virtual machine monitor (VMM). Functionality, performance or other benefits will vary depending on hardware and software configurations. Software applications may not be compatible with all operating systems. Consult your PC manufacturer. For more information, visit http://www.intel.com/go/virtualization • No computer system can provide absolute security under all conditions. Intel® Trusted Execution Technology (Intel® TXT) requires a computer system with Intel® Virtualization Technology, an Intel TXT-enabled processor, chipset, BIOS, Authenticated Code Modules and an Intel TXT-compatible measured launched environment (MLE). Intel TXT also requires the system to contain a TPM v1.s. For more information, visit http://www.intel.com/technology/security • Requires a system with Intel® Turbo Boost Technology. Intel Turbo Boost Technology and Intel Turbo Boost Technology 2.0 are only available on select Intel® processors. Consult your PC manufacturer. Performance varies depending on hardware, software, and system configuration. For more information, visit http://www.intel.com/go/turbo • Intel® AES-NI requires a computer system with an AES-NI enabled processor, as well as non-Intel software to execute the instructions in the correct sequence. AES-NI is available on select Intel® processors. For availability, consult your reseller or system manufacturer. For more information, see http://software.intel.com/en-us/articles/intel-advanced-encryption-standard-instructions-aes-ni/ • Intel, Intel Xeon, the Intel Xeon logo and the Intel logo are trademarks or registered trademarks of Intel Corporation or its subsidiaries in the United States and other countries. Other names and brands may be claimed as the property of others. • Copyright © 2012, Intel Corporation. All rights reserved.
  • 18. This slide MUST be used with any slides with performance data removed from this presentation Legal Disclaimers: Performance • Performance tests and ratings are measured using specific computer systems and/or components and reflect the approximate performance of Intel products as measured by those tests. Any difference in system hardware or software design or configuration may affect actual performance. Buyers should consult other sources of information to evaluate the performance of systems or components they are considering purchasing. For more information on performance tests and on the performance of Intel products, Go to: http://www.intel.com/performance/resources/benchmark_limitations.htm. • Intel does not control or audit the design or implementation of third party benchmarks or Web sites referenced in this document. Intel encourages all of its customers to visit the referenced Web sites or others where similar performance benchmarks are reported and confirm whether the referenced benchmarks are accurate and reflect performance of systems available for purchase. • Relative performance is calculated by assigning a baseline value of 1.0 to one benchmark result, and then dividing the actual benchmark result for the baseline platform into each of the specific benchmark results of each of the other platforms, and assigning them a relative performance number that correlates with the performance improvements reported. • SPEC, SPECint, SPECfp, SPECrate. SPECpower, SPECjAppServer, SPECjEnterprise, SPECjbb, SPECompM, SPECompL, and SPEC MPI are trademarks of the Standard Performance Evaluation Corporation. See http://www.spec.org for more information. • TPC Benchmark is a trademark of the Transaction Processing Council. See http://www.tpc.org for more information. • SAP and SAP NetWeaver are the registered trademarks of SAP AG in Germany and in several other countries. See http://www.sap.com/benchmark for more information. • INFORMATION IN THIS DOCUMENT IS PROVIDED “AS IS”. NO LICENSE, EXPRESS OR IMPLIED, BY ESTOPPEL OR OTHERWISE, TO ANY INTELLECTUAL PROPERTY RIGHTS IS GRANTED BY THIS DOCUMENT. INTEL ASSUMES NO LIABILITY WHATSOEVER AND INTEL DISCLAIMS ANY EXPRESS OR IMPLIED WARRANTY, RELATING TO THIS INFORMATION INCLUDING LIABILITY OR WARRANTIES RELATING TO FITNESS FOR A PARTICULAR PURPOSE, MERCHANTABILITY, OR INFRINGEMENT OF ANY PATENT, COPYRIGHT OR OTHER INTELLECTUAL PROPERTY RIGHT. • Performance tests and ratings are measured using specific computer systems and/or components and reflect the approximate performance of Intel products as measured by those tests. Any difference in system hardware or software design or configuration may affect actual performance. Buyers should consult other sources of information to evaluate the performance of systems or components they are considering purchasing. For more information on performance tests and on the performance of Intel products, reference www.intel.com/software/products. • Software and workloads used in performance tests may have been optimized for performance only on Intel microprocessors. Performance tests, such as SYSmark and MobileMark, are measured using specific computer systems, components, software, operations and functions. Any change to any of those factors may cause the results to vary. You should consult other information and performance tests to assist you in fully evaluating your contemplated purchases, including the performance of that product when combined with other products. 18
  • 19. Expanding the Intel® Xeon® Processor Family Intel Continues to Drive Micro Server Development Broad Industry Support with Systems Featuring Both Performance & Small Cores *Other brands and names are the property of their respective owners.
  • 20. Strong Ecosystem on Intel® Security Technologies Encryption Growth with Intel TXT Ecosystem Ramp Intel® AES-NI Broad 80%+ of Market HTTPS AES Requests Have Increased by 60% in Coverage Server the Last 11 Quarters1 Market and Intel® AES-NI: Growing Enables Ubiquitous Encryption Open Source Plus Policy & Compliance SW Support Forecast H2'11 H1'12 H2'12 TXT Ready Servers TXT Ready VMM’s *Other brands and names are the property of their respective owners. 1 Source: Akamai Second Quarter 2011 ‘State of the Internet' Report. See details and report at: http://www.akamai.com/html/about/press/releases/2011/press_102411.html