The Global Markets Coaching program is a twelve month program enabling entrepreneurs, business owners and innovators to move into high growth and emerging markets while coaching them through all of their personal and practical needs and preparing them for success. This presentation allows one to think through their readiness and perhaps what they need to think through in regards to global expansion. We enable business owners to work through all of this within our program.
Youth Involvement in an Innovative Coconut Value Chain by Mwalimu Menza
Global Business Coach - Are you Ready for International Expansion?
1. Are You Ready For
International Expansion?
Global Markets Business Coaching
2. Delivering
Global Business
Opportunities........
Global Markets Business Coaching
3. we enable business
owners to succeed in
entering new markets
Global Markets Business Coaching
4. by coaching entrepreneurs,
business owners and
innovators on how to do
business in emerging markets
Global Markets Business Coaching
5. this presentation is for those
who are concerned about their
time and money
Global Markets Business Coaching
6. We Have a Problem
• Overall, about 90% of new
market entrants fail
• This represents a waste of
time, money and talent and
missed opportunity
Global Markets Business Coaching
7. 2 Main Reasons for Failure
• Lack of Rigorous Market Entry
Planning and
• A lack of a thorough business
plan, resulting in a cash-flow
problem, usually the result of an
unforeseen cash requirement.
Global Markets Business Coaching
8. What is Your Definition of Success
in Business?
• Work for oneself?
• Expand into emerging markets?
• Secure market share, profitability &
securitizing one’s future?
• Other personal goals or visions?
• The Global Markets Coaching Program
can help you through these various stages
of your business expansion.
Global Markets Business Coaching
9. We Begin with a thorough
Business Diagnostic Assessment
• Your Emerging Market Endeavor
• Are you prepared for International Expansion?
• Balanced Business Plan and Model
• Your Purpose & Goals
• Required Strategy
• Time Targets, Ambition Aims & Valuations
• S.W.O.T. Analysis
• External Analysis • Internal Analysis
• Market Analysis • Operational Analysis
• Opportunity Spotting • Performance Maps
• Market Entry Strategy • Marketing & Sales
• Products & Services
• Cultural Strategy
• Your Team
• Exit Strategy
• Systems & Processes
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Global Markets Business Coaching • Capital Requirement
11. Are You Ready for International
Expansion?
Establishing your business in a new emerging market
can be both risky and rewarding. To determine whether
you’re ready, work through these simple questions:
• Why Expand?
• Where to?
• What are you selling or offering?
• How will it work?
• Who do you need to involve?
• When will you be ready?
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Global Markets Business Coaching
12. Business Modeling Assessment
Cash Your Business’
Balancing the 3 C’s
Fulcrum
Capacity Customers
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Global Markets Business Coaching
14. Key Findings
Business Model Analysis
• Determine Readiness for International
Expansion
• Balance the Business Plan and Model per the
focus market
• Required Strategy: Balance Time Targets,
Ambition Aims & Required Valuation
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Global Markets Business Coaching
16. S.W.O.T. Analysis
• Strengths & Weaknesses - internal to the
business
• Opportunities & Threats - external to the
business
• Capitalize on Each Strength
• Improve Each Weakness
• Exploit Every Opportunity
• Mitigate for Each Threat
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Global Markets Business Coaching
17. Assessing the External Environment
Industry & Competition
Regulation
Opportunity Business
Spotting Environment
Emerging Market
Market Research
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Global Markets Business Coaching
18. External - Opportunities or Threats
Opportunity Spotting
Competition Near
the edge
represents
an
opportunity
or strength
Regulation Emerging Market
Market Research
Closer to the
middle
represents a
weakness or
threat
Business Environment Industry
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Global Markets Business Coaching
19. Key Findings - S.W.O.T. Analysis
• Key Strengths / Opportunities
• Key Issues (Opportunities for Improvement)
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Global Markets Business Coaching
25. Assessing Current Business/Plan
Products & Services
Systems & Processes
Capital Requirement
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Global Markets Business Coaching
26. Assessing Current Business/Plan
Marketing & Sales
Products & Services
Systems & Processes
Capital Requirement
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Global Markets Business Coaching
27. Assessing Current Business/Plan
Team/People
Marketing & Sales
Products & Services
Systems & Processes
Capital Requirement
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Global Markets Business Coaching
28. Assessing Current Business/Plan
Balanced
Business
Team/People
Marketing & Sales
Products & Services
Systems & Processes
Capital Requirement
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Global Markets Business Coaching
29. Assessing Current Business/Plan
Balanced
Business
Business
Valuation/Exit
Team/People
Marketing & Sales
Products & Services
Systems & Processes
Capital Requirement
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Global Markets Business Coaching
30. Business Modeling Analysis
Cash
Business Valuation Customers
Capacity
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Global Markets Business Coaching
31. Operational Analysis
Products And
Finance Services
Systems and
Processes Marketing And Sales
People
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Global Markets Business Coaching
32. Performance Map - Products/Services
Customer Security Customer Life Cycle
Core differentiators
Reporting
Production and Product Profit Margin
Inventory
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Global Markets Business Coaching
33. Performance Map - Marketing/Sales
Increasing Sales
Lead Generation
Sales Strategy Customer Acquisition
Promotion and
Customer Retention
Advertising
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Global Markets Business Coaching
34. Performance Map - People/Team
Recruitment
Employment
Documentation
Leadership Performance Management
A Winning Team Training and
Development
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Global Markets Business Coaching
35. Performance Map - Systems/
Processes
Internal Control Systems
Level of Systemization
Customer
Service Policies & Procedures Manual
IT Control Delivery Mastery
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Global Markets Business Coaching
36. Performance Map
Financial Management
Management
Reporting Tax Mitigation
Profitability Cash Flow
Business Value Funding
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Global Markets Business Coaching
38. Market Entry Steps
• Detailed Market Research and Analysis
• Preparing for Market Penetration
• Marketing Plan and Timelines
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Global Markets Business Coaching
40. Cultural Engagement
• Understand the Cultural Context
• Match Product/Service Offering with
Consumer Taste/Expectation
• Practice Patience, Persistence and Sensitivity
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Global Markets Business Coaching
42. Exiting
• Begin with the End in Mind
• Plot your Ambition Aim with Your Time
Target, in balance with your Funding
• When/How to Harvest Rewards
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Global Markets Business Coaching
43. Thank you for your interest
enquiries@globalmarketscoach.com
www.globalmarketscoach.com
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Global Markets Business Coaching