Google AdWords API uses your unique AdWords search and navigation data to generate new ads automaticallySo, no matter how large or complex AdWords accounts and campaigns are, they can be managed efficiently, creatively, and automatically
1. Managing a large accountAdWords API.
Google
AdWords API. Want a
more tailored AdWords Account?
Here's an automatic solution.
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2. Managing a large accountAdWords API.
This presentation is to help you sell
AdWords API to your customers.
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2. Please ensure you check the statistics are correct and
up-to-date before presenting to your client
3. For more information on AdWords API see:
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• http://developers.google.com/adwords/api/?&rd=1
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3. Managing a large accountAdWords API.
Hunter Digital | www.gethunter.com
info@gethunter.com | 516-505-0444
What is AdWords API?(Application
Programming Interface)
Google AdWords API uses your unique AdWords search and
navigation data to generate new ads automatically
So, no matter how large or complex AdWords accounts
and campaigns are, they can be managed efficiently, creatively,
and automatically
What? Tips for
success
ConclusionBenefits
4. Managing a large accountAdWords API.
Hunter Digital | www.gethunter.com
info@gethunter.com | 516-505-0444
Benefits of using AdWords API.
What? ConclusionBenefits Tips for
success
• Creates custom reports to give you an overview of search
activity related to your business
• Test new ad ideas alongside your original campaign and
measure changes to your keywords, bids, ad groups, and
placements
• Can run time-sensitive or event-based promotions
automatically across your campaigns
• Use report data to gain valuable insights into performance
that help shape your future budget allocation
5. Managing a large accountAdWords API.
Hunter Digital | www.gethunter.com
info@gethunter.com | 516-505-0444
1. Keyword AdditionsKeeping up-to-date with your product-related
keywords takes time; automating this task with the AdWords API is a
great time-saver
1. Bid Management
With automation we can use your internal product data (e.g.,
profitability, keyword performance) to make smart bidding decisions
1. Ad ParametersIf you have competitive price points, AdWords API will
place those prices into your ads automatically
What? ConclusionBenefits Tips for
success
Top Tips for Google AdWords
API success.
6. Managing a large accountAdWords API.
Hunter Digital | www.gethunter.com
info@gethunter.com | 516-505-0444
4. Saving LaborReduce human error and enable faster AdWords updates by adding
automation
5. Manage AdsRunning a sale? AdWords API can place information about the sale
into ads (and remove it when the sale is over) automatically
6. Inventory TiesWhen products are out of stock, you can pause the corresponding
ad groups. Then, when your product inventory is replenished, you can resume that
ad group
Top Tips for Google AdWords
API success.
What? ConclusionBenefits Tips for
success
7. Managing a large accountAdWords API.
Hunter Digital | www.gethunter.com
info@gethunter.com | 516-505-0444
• You can automate basic account changes
• It manages your bids and budget efficiently
• You can keep your ads up-to-date and relevant
• It will help you to scale efficiently
• It helps you make data-based decisions
What? ConclusionBenefits
Conclusion.
Tips for
success
8. Managing a large accountAdWords API.
Hunter Digital | www.gethunter.com
info@gethunter.com | 516-505-0444
Thank you.
If you have any queries or would
like help setting up your Google
Adwords API please contact:
ERIC LITUCHY
INFO@GETHUNTER.COM
516-505-0444
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