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New Digital Divide And Frontier
1. The New Digital Divide and the New Digital Frontier An Entrepreneur's view of Social Media and the Future of Business Eric Mathews @ECMathews â Note: One t in Mathews
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4. Digital Divide The term digital divide refers to the gap between people with effective access to digital and information technology and those with very limited or no access at all. It includes the imbalances in physical access to technology as well as the imbalances in resources and skills needed to effectively participate as a digital citizen . In other words, it is the unequal access by some members of society to information and communication technology, and the unequal acquisition of related skills. -Wikipedia Classified based on gender, income, and race groups, and by locations. I look at 18 Years and older in the US â Why? Money.
5. New Digital Divide: âSocial Divideâ Offline Online Traditional View of the Digital Divide
6. New Digital Divide: âSocial Divideâ Offline Online Traditional View of the Digital Divide Offline Online Social Media Digital Divide Tried Social Media Once
7. New Digital Divide: âSocial Divideâ Offline Online Traditional View of the Digital Divide Offline Online Social Media Digital Divide Tried Social Media Once Offline Online Realistic Social Media Digital Divide Used Social Yesterday
8. New Digital Divide: âSocial Divideâ Offline Online Traditional View of the Digital Divide Offline Online Social Media Digital Divide Tried Social Media Once Offline Online Realistic Social Media Digital Divide Used Social Yesterday Offline Online Smart Phone Mobile in the Online World
9. New Digital Divide: âSocial Divideâ Offline Online Traditional View of the Digital Divide Offline Online Social Media Digital Divide Tried Social Media Once Offline Online Realistic Social Media Digital Divide Used Social Yesterday Offline Online Smart Phone Mobile in the Online World Offline Online Works Realistic Mobile in the Online World
10. New Digital Divide: âSocial Divideâ Offline Online Offline Online Tried Social Media Once Offline Online Smart Phone New New Digital Divide: âMobile Digital Divideâ
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13. New Digital Divide: âSocial Divideâ Offline Online Offline Online Tried Social Media Once Offline Online Smart Phone LBS Niche Social Networks Light Social
18 and Older Crowd -- Ones with Money 79% are Online --46% have tried Social Media once --Only 27% used it yesterday Eight out of 10 smartphone consumers have problems accessing content 61% in the US Facebook top 5 site visited 90% Downloading content mostly apps
18 and Older Crowd -- Ones with Money 79% are Online --46% have tried Social Media once --Only 27% used it yesterday Eight out of 10 smartphone consumers have problems accessing content 61% in the US Facebook top 5 site visited 90% Downloading content mostly apps
18 and Older Crowd -- Ones with Money 79% are Online --46% have tried Social Media once --Only 27% used it yesterday Eight out of 10 smartphone consumers have problems accessing content 61% in the US Facebook top 5 site visited 90% Downloading content mostly apps
18 and Older Crowd -- Ones with Money 79% are Online --46% have tried Social Media once --Only 27% used it yesterday Eight out of 10 smartphone consumers have problems accessing content 61% in the US Facebook top 5 site visited 90% Downloading content mostly apps
18 and Older Crowd -- Ones with Money 79% are Online --46% have tried Social Media once --Only 27% used it yesterday Eight out of 10 smartphone consumers have problems accessing content 61% in the US Facebook top 5 site visited 90% Downloading content mostly apps
18 and Older Crowd -- Ones with Money 79% are Online --46% have tried Social Media once --Only 27% used it yesterday Eight out of 10 smartphone consumers have problems accessing content 61% in the US Facebook top 5 site visited 90% Downloading content mostly apps
18 and Older Crowd -- Ones with Money 79% are Online --46% have tried Social Media once --Only 27% used it yesterday Eight out of 10 smartphone consumers have problems accessing content 61% in the US Facebook top 5 site visited 90% Downloading content mostly apps 15.6% Smart in World 10-11% Smart in US
18 and Older Crowd -- Ones with Money 79% are Online --46% have tried Social Media once --Only 27% used it yesterday Eight out of 10 smartphone consumers have problems accessing content 61% in the US Facebook top 5 site visited 90% Downloading content mostly apps
Gina getting off the home page as top comment was a problem
Introduce light social networking and you change engagement and user action on the site (commenting, chat, profile)
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