Op 15 juni 2010 tijdens de Intercitymeeting, georganiseerd door RC Monnickendam gaf Prof.dr.ir. Bart Vos (NEVI Chair Purchasing Management, Tilburg University) onder de titel "The next frontier of value creation" zijn visie op het onderwerp MVO -Maatschappelijk Verantwoord Ondernemen.

1. 1 Sustainable Purchasing:The next frontier of value creation Intercity meeting Rotary Clubs Waterland June 15, 2010, Volendam Prof.dr.ir. Bart Vos NEVI Chair Purchasing Management, Tilburg University Expert Partner Coppa Consultancy

2. McDonald’s. I’mlovingit…… 2

3. 3 Agenda Context: Supply chain dynamics Sustainable purchasing (SP): What & why? How? Embedding sustainable purchasing in the internal organisation Concluding remarks

4. 4 Context: Supply chain dynamics Increasing focus on chain optimisation  relay race as metaphor Role purchasing? Selection, managing and development of suppliers More important as a result of outsourcing tendency! Ever more performance pressure: faster, better, cheaper And more “challenges” like globalisation, technological progress (ICT!), more demanding customers & growing impact “public opinion”

6. Multiple ‘Stakeholders’

8. Ought to (moral/social/ecological principles)

11. Waste treatment

12. Efficient energy consumption

13. Efficient materials usage

15. Product safety & quality

16. Animal wellbeingSocial issues Child labour Forced labour Non discrimination Right to have trade unions Working hours & overtime Salaries Safe & healthy labour conditions Container topic, trade-offs, strategic priorities

17. 15 juni 2010

18. 9 Sustainability at Dutch Railways (NS) Corporate Social Responsibility (CSR) clearly on strategic agenda NS Three CSR priorities: Energy savings Noise reduction Waste treatment Purchasing contributes in many ways, for example via: Cleaner fuel Reducing weight of trains Green building Source: Deal!, January – February 2009 People, planet, profit criteria used in all NS purchasing decisions

19. Geluid 15 juni 2010

22. New, sustainable HQ TNT 13

23. 14 Why sustainable purchasing? Not only because should or ought to, but also because it can be very rewarding: Risk management (more “defensive”) Sales increases and/or cost reduction (more “offensive/pro-active”)

24. Innovation via Sustainable Purchasing

25. 16 How to get it done?Embedding SP internally (1) Stimulate Clear basic values/principles organisation (vision/mission) Human resource policies (e.g. include in “profile” for recruitment & selection, training, reward system) Facilitate Report achieved results, e.g. via Sustainability Reports Ongoing dialogue with stakeholders (internal & external), e.g. about social & environmental criteria in specifications

26. CO2 uitstoot in TNT’s keten Source: TNT annual report 2009

27. 18 How to get it done?Embedding SP internally (2) Control/monitor Codes of conduct: internally and for suppliers (e.g. Heineken, Unilever, Philips, AkzoNobel) Risk analysis in the supply chain/network Audits (e.g. SOCAM for C&A) Ethical office (sort of “faith person”) Clear and consistent sanction policy

28. 19 Concluding remarks True leadershiptop management as critical success factor Purchasing challenge? Align with and contribute to corporate CSR/sustainability initiatives Sustainable purchasing essentials: rewarding, cooperation, job enrichment Hype?!? Could be, yet very unlikely: Increasing public opinion “pressure” Ambitious SP targets Dutch government Many leading companies active in sustainability domain

29. VBDO Responsible Supply Chain Management Award 2009 Philips 90 Akzo Nobel 87 Unilever 79 Reed Elsevier 75 DSM 73 Ahold 60 ASML 60

30. 21 Motto: De Vonk Het vuur moet blijven branden En de hoop mag niet vergaan En de geest moet kunnen waaien Want de vonk, de vonk kan overslaan! Van Nieuwegein tot Oldebroek …… En als ze morgen bellen, Zijn we er overmorgen weer De Dijk, De Blauwe Schuit (1994)