1. A fully managed email
broadcast service using data of
the highest quality
B2B Email
Marketing
Powerful Email Data

2. The most powerful
B2B Email Marketing
Database in the UK
Fast, Cost Effective, Targeted and Trackable.
Email marketing remains one of the best marketing channels available
for promoting your business and generating hot sales leads in today’s
fast-paced and highly digitised world.
At Market Location we’ve been offering email marketing services to
businesses of all sizes since 2003. We’ve made considerable investment
over the years to grow our database to 1.1 million opt-in emails which
you can target.
What does opt-in mean?
By opting-in, recipient’s are on our email database through choice.
We contact them by phone, verify their details and gain positive
consent to send them third party emails. We then email them to
confirm their opt-in status.
Working together to deliver results.
Email marketing should be an essential part of your marketing plan.
Our Marketing Consultants will use their expertise to develop an email
marketing strategy that will deliver your marketing objectives and grow
your business cost effectively.
Telephone: 0800 955 8630 | www.thomsonlocal.com/businesssearch

3. * 01/01/2013
Why choose Market
Location as your email
marketing partner?
We’re experts in B2B email marketing.
Our trusted brand has been operating in the UK for over 30 years and we
launched our B2B Email Marketing service in 2003.
We’re Members of the Direct Marketing Association and adhere to their Code
of Conduct.
The number and value of our blue chip clients endorse the quality of the service
and results that we provide.
All our UK email addresses are 100% telephone verified and opt-in to receive
third party communications.
Over 80% of our email database is for named contacts.
Our email data quality is quite simply the best.
Sender Score have rated our IP address email reputation as 97/100.*
Our opt-in email subscribers regularly receive emails from us into their inbox,
so you don’t have to worry that your email will be considered SPAM.
Our dedicated IP address reputation is excellent.
Telephone: 0800 955 8630 | www.thomsonlocal.com/businesssearch

4. Telephone: 0800 955 8630 | www.thomsonlocal.com/businesssearch
Looking to improve your email results further?
We can help you increase the return from your campaign with our offline data for
unlimited follow-up via direct mail and telemarketing activity.
Offline data shows you which recipients responded to your email message by clicking
the links and it gives you their postal details and telephone number (where available).
This makes it easy for you to follow up with the ones that showed the most interest
but did not come through to you as a lead straight away.
We consistently deliver positive results.
We offer a complete end-to-end email solution.
Decide who to contact using our targeting options (Business Type, Location,
Size, Premise Type, Years Established and Financial Data).
Advise you on your email creative and get it designed and built for you in
HTML if needed.
Preview and spam test your campaign using integrated software from Litmus,
which is trusted and recognised within the email industry as market leading.
Broadcast your email on your chosen date and time.
Analyse your results and make recommendations for improvement.
Our bespoke email broadcast platform and experienced Account Managers make it
easy for you to send email campaigns as we do all the hard work for you. We can
help you:
Your campaign statistics are available to you online as soon as your campaign has
been broadcast and can be refreshed whenever you like at the touch of a button, so
you have complete visibility of your results.
Our customers include many large companies who use our service on an ongoing
basis because we deliver the consistently positive results they need to justify
spending their marketing budget with us.

5. Telephone: 0800 955 8630 | www.thomsonlocal.com/businesssearch
“As an email marketing client, I have been able to benefit from a fantastic response
rate that I could only have achieved with Market Location. I am pleased to say that
the support and marketing facilities provided by Market Location have surpassed all
expectations and I am still receiving business calls from the first email message.”
Jeremy Allison, Managing Director, Class Act Personal Tutors
“The service at Market Location has been very impressive. We gained a new client
within half an hour of the email campaign going out and are hopeful about more
positive results over the next few weeks.”
Lucy Lerner, Founder, Premium PA Ltd
“I would like to thank you for all the help you have given me and my business.
The email marketing campaign we booked through Market Location has generated
more than 20 times the amount we paid in revenue for the business. I am so
pleased with this result that we will be booking another much larger campaign
straight away.”
Neil Hassell, Director, ASH Waste Services
B2B Email Marketing
Testimonials
Our verified B2B email marketing database is proven to be the most accurate and
responsive available in the UK. Don’t believe us? Take a look at what the customers
who have tested us against our competition told us.
“The service has from the very beginning when I was having the process explained
to me, through to the end result and analysis of those results, been excellent. As
well as the customer service I’ve received, the results themselves have been a big
improvement on the tried and tested methods that we’ve previously used.”
Andy Crowson, Sales Manager, Cummins-Allison Ltd

6. B2B Email Marketing Case Study
The Marketing Solution:
“Market Location proposed that we should test their B2B Email Marketing solution to meet
these objectives and we’ve never looked back since.”
Why Market Location?
“We chose to work with Market Location for a number of reasons, but specifically because
they had a large database of business email addresses that had double opted-in to receive
third party email campaigns. We also liked the fact they were a trusted UK brand and had
developed their own email marketing broadcast software.
By targeting The Market Location Database of Businesses we can reach a very large
proportion of the UK’s SME population quickly and cost effectively.”
The Results:
“On average we broadcast 120,000 emails every week. Each email campaign contains
around 40,000 emails, and we complete three targeted campaigns every week. Our open
rates are consistently around 15 – 20% and the campaigns produce a steady stream of new
enquiries for our telesales team to follow-up. In fact, the consistency of the Market Location
email service has allowed us to increase the number of emails we send, grow our company
turnover and increase the number of sales people we employ.”
What specifically do you feel Market Location were able to add to your email
marketing campaigns?
“Market Location are database marketing experts and this is apparent by the quality of their
email database. We’ve tested other providers in the market and still come back to using
them.”
Anything else you would like to add?
“In short, we continue to use the Market Location email
service because it makes good business sense!”
Neil Sherring
CEO of Windsor Telecom
Neil Sherring, CEO of Windsor Telecom (www.windsor-telecom.co.uk)
talks to us about why they still continue to choose B2B Email
Marketing from Market Location after more than 10 years.
About Windsor Telecom:
Windsor Telecom (www.windsor-telecom.co.uk) is a leading UK
telecoms provider. Their services include providing local and 03 UK
wide phone telephone numbers, 0800 free-phone numbers, 0845
business numbers, inbound call handling and porting services.
The Business Objectives:
“The key business objectives we were looking to meet when we
approached Market Location were to deliver leads to support our
Telesales team and raise awareness of our telecoms proposition
amongst UK businesses.”
Telephone: 0800 955 8630 | www.thomsonlocal.com/businesssearch

7. Telephone: 0800 955 8630 | www.thomsonlocal.com/businesssearch
Email Design
from
Market Location
Our cost effective email design service makes email
marketing easy for businesses that don’t have the
resource to complete this for themselves in-house, or
the budget to employ the services of a separate design
agency.
Available
for just
£80
We can personalise
your email with the
recipient’s details to
increase response
We provide a range of design options to suit your business and campaign objectives
best. You simple provide us with your text (by completing our briefing form) and any
images, and we take care of the rest for you.
*
*+VAT, min spend £2000 to qualify for discounted creative

8. Telephone: 0800 955 8630 | www.thomsonlocal.com/businesssearch
Email Design
Options
Here are some examples of the designs
you can choose from...

9. Ask us about our other data services...
25 Templer Avenue,
Farnborough Business Park,
Farnborough, Hampshire
GU14 6FE
Telephone: 0800 955 8630
www.thomsonlocal.com/directmarketing
Get the inside eye on
businesses experiencing
rapid growth in your area
Fastest Growing
Companies
Business Data
An inside eye on business
movement in your area
Business Data Lists
The fastest, freshest new
business data service
available in the UK
New
Connections
New Business Data
Business
Search
An inside eye on business
movement in your area
Businesses
On The Move
Business Data