This was a project I worked on in college. I was incredibly prooud of this project - I built the slide design and logos by hand.

1. Created by Brand Management Team: Maria Ferance and Beth Theve

6. SWOT Analysis Table A Strengths Highly educated, carefully screened, first aid and CPR certified staff. Computer training and foreign language skills. Environmentally responsible facility, safe and practical for children. High-tech, stringent security systems, policies, procedures. Triple focus: Nurturing, Educating, Environmental Awareness Weaknesses More expensive program than most child care centers. Parents asked to provide lunches from home – time consuming, often providing quick, unhealthy meals. Parents are uninvolved in curriculum, find it difficult to reinforce education ideas at home. Leverage Opportunities Creating software packages, craft kits that parents use to reinforce ideas learned in classrooms. Offering fitness programs for children, adding a healthy, organic meal option to address parent’s concerns about health and ease time constraint issues. Webcams in classroom offer parents a 24/7 look into classrooms. Creating parent/teacher conferences. Problems Threats Expenses – increasing technology, organic foods, highly trained educators result in higher cost. Decreased population in current focus areas where schools are located as city grows and new “hot spots” are created. Charter and Montessori schools expanding services to offer pre-school curriculum. Constraints Vulnerabilities