smart lighting & control market

GLOBAL SMART LIGHT FIXTURE (LED,
HID), CONTROL (Sensor, Ballast,
Relays & Switches) & SERVICES MARKET:
2015-2020

Global Smart Light Fixture (LED, HID), Control (Sensor, Ballast,
Relays and Switches) & Services Market: 2015-2020
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1 MARKET DYNAMICS
1.1 MARKET OPPORTUNITIES
1.1.1 THE CHANGING PARADIGM OF LIGHTING INDUSTRY
TO ELECTRONICS INDUSTRY
The advent of smart technologies in the lighting industry has opened the gateways for players
from a host of industry verticals including control systems, sensors, dimmers and software
based solutions. The scenario of lighting sector has completely changed with the introduction
of modern technologies. The image of light bulb as a standalone unit is swiftly changing. The
smart lighting industry not only involves the lamp, but the sensors that gather information
from a stimulus, and transfer the information via an interface. The information is read by
software that generates an appropriate response carried out by the lamp. The response could
be a change in colour, dimming the illumination, switching on/off, etc.
Additionally, there has been an influx of wireless connected devices. Technologies such as WiFi,
Bluetooth and ZigBee are now found in many devices, improving their ease-of-use and
capabilities. The rapid market adoption of smartphones and tablet computers is not only a
prime example of this trend, but has also initiated a change in the way people control devices.
This indicates that industry has made a huge leap in the electronics sector. The association of
electronics with lighting has a vast array of advantages such as reduction in the energy
consumption and thus the cost associated with it, increasing comfort for users, and widespread
functionalities.
Moreover, the adoption of LEDs as genuine light sources is the most promising aspect of the
smart lighting industry. LED production has driven the emergence of a number of
semiconductor companies into the smart lighting market.
Once the industry comes to term with eradicating the compatibility issues between different
electronic components and lights fixtures the opportunities are vast for the industry.

2 SMART LIGHTING MARKET BY LIGHTING TYPE
2.1 INTRODUCTION
The lighting industry has undergone profound transformations ever since the first incandescent
lamp, an artificial source of light, was developed by Edison back in the 1879. With advancing
technologies and the inclination of the lighting industry towards becoming an electronics
industry, the incandescent bulb will indeed, if not yet, become an antique in the coming years.
The concept of smart lighting has brought forth the feature of having high quality illumination
while minimizing the energy consumption.
A proper definition of smart lights will be those light sources that help conserve energy and
operate for an extended period compared to conventional light sources while producing desired
illumination levels. There are certain pain points that effect the adoption of smart lights on a
wider scale such as r high initial cost investment compared to incandescent light sources,
however, smart lights ensure an early and high levels of ROI (Return on Investment) owing to
their energy efficiency and long life.
FIGURE 1
THE TYPES OF SMART LIGHTS
Source: BIS Research

The market enjoys the presence of a large number of players from a diverse range of industry
verticals. The smart lighting market is broken down into different lighting types such as LEDs,
Fluorescent lamps, etc. The next sections will be discussing the market scenario, dynamics and
key players for the different lighting type namely-LEDs, Fluorescent Light, Compact
Fluorescent lights, and HIDs.
2.1.1 MARKET STATISTICS
TABLE 1
FIXTURE MARKET REVENUE BY TYPE ($BILLION), 2015-2020
Fixture 2014 2015 2016 2017 2018 2019 2020 CAGR
LED XX XX XX XX XX XX XX XX%
HID XX XX XX XX XX XX XX XX%
Total XX XX XX XX XX XX XX XX%
The global smart lighting fixture market accounted for revenue of $XX billion in 2014,
comprising of only LEDs and HID lamps and luminaries. The year 2014 marked the hegemony
of HID lamps, primarily due to its higher cost and voluminous demand, but the trend will take
a back flip in the favour of LED fixtures. LEDs will be responsible for revenue of $XX billion by
2020 at an estimated CAGR of XX% from 2015 to 2020.

2.2 VALUE CHAIN ANALYSIS OF THE GLOBAL LED MARKET
(LED COMPONNET INDUSTRY)
FIGURE 2
VALUE CHAIN ANALYSIS FOR GLOBAL LED COMPONENT INDUSTRY
Source: BIS Research, Hindawi Publications

2.3 HIGH INTENSITY DISCHARGHE LAMPS
2.3.1 MARKET STATISTICS
TABLE 2
COMMERCIAL HID FIXTURE MARKET VALUE ($ BILLION), 2015-2020
Application 2014 2015 2016 2017 2018 2019 2020 CAGR
Office Buildings XX XX XX XX XX XX XX XX%
Retail XX XX XX XX XX XX XX XX%
Hospitality XX XX XX XX XX XX XX XX%
HID lamps find little or no application in commercial setups such as office buildings, hotels etc.
The total market size for commercial applications employing HID fixtures accounted for
approximately $XX billion in 2014, which is expected to fall down to $XX at a negative CAGR of
XX%.
TABLE 3
OTHERS HID FIXTURE MARKET VALUE ($ BILLION), 2015-2020
Application 2014 2015 2016 2017 2018 2019 2020 CAGR
Industrial XX XX XX XX XX XX XX XX%
Architectural XX XX XX XX XX XX XX XX%
Outdoor XX XX XX XX XX XX XX XX%

Street lighting and infrastructural applications such as airports, parks etc find the maximum
applicability among all other end-uses and therefore this segment bagged the market share of
$XX billion in 2014. However, with the massive proliferation of LEDs in outdoor applications,
the market share is expected to drop profoundly, reaching $XX billion by 2020 at a negative
CAGR of XX% from 2015 to 2020

3 SMART LIGHT MARKET BY COMPONENTS
FIGURE 3
SMART LIGHT COMPONENTS
This segment delves with the major components incorporated in a Smart Light Control system.
Each component serves a different purpose for controlling the lighting system and is
captivating the interest of electronics component manufacturers across the globe. These
components are relays and timers, actuators, sensors, ballasts, microcontrollers and
accessories (remote control, touch screen, etc.).

4 SMART LIGHTING & CONTROL SYSTEM
APPLICATION MARKET
FIGURE 4
CLASSIFICATION OF SMART LIGHTING & CONTROL MARKET,
BY APPLICATION
This segment will provide an in-depth analysis of the application verticals for smart lighting and
control market. The commercial applications discussed in the segment are commercial and
residential, wherein commercial applications are further divided into hospitality, retail, office
buildings, institutional, and others.

FIGURE 5
LIGHTING REQUIREMENTS IN HOTELS
It might not be necessary that the above elements are an absolute must for every hotel, but
for a XX star hotel, spa resort, etc most of them are usually present. In fact the companies
such as Futronix, Osram provide individual lighting and control solutions for such applications.
Companies such as Leviton, took a step ahead with innovative wireless products to make the
existing lighting smart lights. The Self-Powered Lighting Control Solutions by LevNet RF
(Leviton), are easy to add wireless control for lighting, heating, and cooling for guest’s
comfort.

FIGURE 6
WHY CONVENTIONAL STREET LIGHTING SYSTEM WILL BECOME
OBSOLETE IN THE FUTURE?
The issues revolving around the conventional street lights are being addressed with the
proliferation of solid state lighting (LEDs), control systems, and advanced software solution in
the market. Certain developments from the leading market players have further aggravated
the market scenario, with strategic collaborations and acquisitions. For instance in 2014 itself,
Networking giant Cisco partnered with Sensity Systems to target the increasingly vibrant smart
city market, with a solution to convert street lighting infrastructure into a sensor network to
support many applications. Yet another collaboration between two monoliths of the lighting
and communication technology market, Philips and Ericson respectively took place in 2014.
The companies joined hands to provide the mushrooming cities with better mobile broadband
connectivity and brighter streets, through smart street lighting.

5 SMART LIGHTING MARKET BY GEOGRAPHY
5.1 INTRODUCTION
This segment covers the region-wise trends in the smart lighting and control market. The
chapter identifies key growth enablers based on a detailed push and pull force analysis.
The segment analyses the market dynamics of the industry in the various geographical regions
by probing into the past and present government regulations, the macro and micro economic
factors and the various completed, ongoing and future projects. It also takes into consideration
the mega events taking place in the respective geographies and the impact these events will
have on the industry.
The geographies are segmented as follows:
FIGURE 7
SMART LIGHT AND CONTROL SEGMENTATION BY GEOGRAPHY

6 COMPETITIVE LANDSCAPE (CONTROLS)
6.1 MARKET ENTROPY
6.1.1 PRODUCT DEVELOPMENT
This category includes new product launches by the company as well as upgrade of existing
products. Product development has accounted for the largest chunk amongst all categories
resulting in XX% of the developments. Thus, it can be concluded that companies in the Smart
Light Controls industry are striving hard to achieve groundbreaking advanced solutions. This
means that the industry is at its embryonic stage and more and more products will be
introduced in the market as the market seeks to mature. It is, thus vital for companies to
develop new products and commercialize them in order to maintain or grow the market size.
With automation systems and a diverse range of control systems finding critical applications in
the lighting industry, the Smart Light and Control market is set to take the world by a storm.
The control industry includes such asdimmers, gateways, and sensors among others that have
not only helped optimize the consumption of light but are presenting an entirely new prospect
of Human Centric Lighting. The Smart Lighting and Control industry in itself is an emerging
industry which is expected to grow at the rate of knots over the next decade. Further, Human
Centric Lighting is a relatively new concept that acquires approximately XX% of the present
market. However, it is expected to grow and take over XX% of the market over the next five
years. So, it is anticipated that the product development segment will continue to rise in the
coming years.
XX%
13%
XX%
XX%
XX%
34%
Product Development
He
Ac
Ea
Ma
NX
Oth

6.2 COMPETITIVE BENCHMARKING
The percentage share of various development activities undertaken by a company does not
give true picture of the impact of those development activities on the company and the
market. For this reason through our analysis and inputs from industry experts we have arrived
at a weighted score by attributing specific score to different development activity. The score
has been given on a scale of XX to XX. The allotment scores product launch-XX, partnership/
joint venture/collaboration-XX, funding-XX, product upgrade-XX, business expansion/contract-
XX, mergers/acquisitions-XX, and events-XX.
XX
XX
XX
XX
XX
XX
XX
XX
XX
Weighted Score
Based on our calculations we have arrived at weighted score for each key players identified in
the Lighting Control market. The weighted scores have been segmented into three clusters.

7 COMPANY PROFILES (COMPONENT
MANUFACTURERS)
7.1 ACUITY BRANDS
7.1.1 FINANCIALS
FIGURE 8
ACUITY BRANDS OVERALL FINANCIALS ($ MILLION), 2011-2013
XX
XX
XX
XX
XX
XX
XX
XX
XX
XX
XX
XX
XX
XX
XX
XX
XX
XX
2011 2012 2013 $Million
$Million
Net Revenue Operating Income Net income
Source: Acuity Brands Inc. Annual Report, BIS Research

7.1.2 SWOT ANALYSIS
The following figure gives a SWOT analysis of Acuity Brands:
FIGURE 9
SWOT ANALYSIS OF ACUITY BRANDS
 XXXX
 XXXX
 XXXX
 XXXX
 XXXX
 XXXX
 XXXX
 XXXX
STRENGTHS
OPPORTUNITIES
WEAKNESSES
THREATS
 XXXX
 XXXX
 XXXX
The company boasts of a strong and well renowned brand portfolio including the likes of
Acculamp, Carandini, Gotham Lighting, ROAM, Power Sentry, and Sun Optics among others.
Acuity Brands along with its various brands has succeeded in reducing the electrical
consumption to as much as XX percent since 2006. Acuity majorly gains its revenues from the
North American market and managed net sales of over $XX Billion in the fiscal year 2013.

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