Tools and Tactics for Audience Building on Facebook and Twitter - Part 3 of 4

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Originally created for an extended workshop at the Greater Manchester Chamber of Commerce, this presentation has been broken out into four bite-sized chunks for easier use. See the other three parts at http://slideshare.net/AhaYourself! Part 1 explains how audience building is intricately tied to the rest of your social media action plan. Part two focuses on five audience-building strategies to use on either Facebook or Twitter. Part 3 dives into ten Facebook-specific tools and tactics for audience building, and Part 4 does the same for Twitter. Please share your feedback and more audience-building ideas here, or at http://facebook.com/AhaYourself. Thank you!

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Tools & Tactics for Audience Building on Facebook & Twitter Presented by Allen Voivod Co-owner and Content Lover of Epiphanies, Inc. http://Facebook.com/AhaYourself Part 3 of 4 Epiphanies, Inc. | Social Marketing and Success Strategies | www.AhaYourself.com

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Twitter! Or, ... You Know ...Epiphanies, Inc. | Social Marketing and Success Strategies – www.AhaYourself.com

Liker Building Method #1... Buttons & Badges & Widgets http://developers.facebook.com/plugins, and your Facebook Page Admin Panel Epiphanies, Inc. | Social Marketing and Success Strategies – www.AhaYourself.com

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Tag friends in photos, videos, and Notes when relevant

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Liker Building Method #3... Facebook Social Ads Epiphanies, Inc. | Social Marketing and Success Strategies – www.AhaYourself.com

Liker Building Method #4... Link to Twitter Epiphanies, Inc. | Social Marketing and Success Strategies – www.AhaYourself.com

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Tools and Tactics for Audience Building on Facebook and Twitter - Part 3 of 4

1. Tools & Tactics for Audience Building on Facebook & Twitter Presented by Allen Voivod Co-owner and Content Lover of Epiphanies, Inc. http://Facebook.com/AhaYourself Part 3 of 4 Epiphanies, Inc. | Social Marketing and Success Strategies | www.AhaYourself.com

3. One Size Fits All! Or, Tactics You Can Use on Any Online Channel

4. Facebook! Or, Tactics Specifically Intended for Promote Facebook Audience Growth

5. Twitter! Or, ... You Know ...Epiphanies, Inc. | Social Marketing and Success Strategies – www.AhaYourself.com

6. Liker Building Method #1... Buttons & Badges & Widgets http://developers.facebook.com/plugins, and your Facebook Page Admin Panel Epiphanies, Inc. | Social Marketing and Success Strategies – www.AhaYourself.com

8. Doesn’t work in Comments

9. Tag friends in photos, videos, and Notes when relevant

10. Can’t tag Pages in photos, videos, and NotesEpiphanies, Inc. | Social Marketing and Success Strategies – www.AhaYourself.com

11. Liker Building Method #3... Facebook Social Ads Epiphanies, Inc. | Social Marketing and Success Strategies – www.AhaYourself.com

12. Liker Building Method #4... Link to Twitter Epiphanies, Inc. | Social Marketing and Success Strategies – www.AhaYourself.com

13. Liker Building Method #5... Personal Profile Epiphanies, Inc. | Social Marketing and Success Strategies – www.AhaYourself.com

14. Liker Building Method #6... The Share Link Epiphanies, Inc. | Social Marketing and Success Strategies – www.AhaYourself.com

15. Liker Building Method #7... Custom Landing Tabs Epiphanies, Inc. | Social Marketing and Success Strategies – www.AhaYourself.com

16. Liker Building Method #8... Invite Fan Interaction Epiphanies, Inc. | Social Marketing and Success Strategies – www.AhaYourself.com

17. Liker Building Method #9... Fan-Only Content Epiphanies, Inc. | Social Marketing and Success Strategies – www.AhaYourself.com

18.

19. Social media assistants

20. Extra variables to consider include:Oversight Policies/procedures Relevance Spam! Social Marketing and Success Strategies – www.AhaYourself.com

21. Thank you! If you got information of value out of this presentation that made it worth your time, please: 1. Become a “Liker” at: http://facebook.com/AhaYourself or by cell, text LIKE AHAYOURSELFto FBOOK (32665) to become a Liker 2. Write on our wall and tell the world about one gem you got out this presentation. 3. Check out the other three parts at http://slideshare.net/AhaYourself. Epiphanies, Inc. | Social Marketing and Success Strategies – www.AhaYourself.com

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