Are you publishing online video, but not sure how to comply with Section 508 accessibility laws? Learn how to quickly add closed captions to your video to make it accessible, searchable, and more SEO-friendly. Also, learn about the benefits of interactive transcripts and how to make your video more engaging.The webinar covers the following topics: - Section 508 accessibility compliance - How to create closed captions - Getting the right caption format - Universal captions plugin - Video player compatibility Presenters: Josh Miller | 3Play Media Tole Khesin | 3Play Media CJ Johnson | 3Play Media Christie Hernandez | Carahsoft

1. Section 508 Explained and
Closed Captioning Made Simple
Presenters
Josh Miller
josh@3playmedia.com
Tel: (617) 764-5189 x102

Feel free to type questions in the window during the
presentation
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This presentation is being recorded and will be
available for replay
www.3playmedia.com
Tole Khesin
tole@3playmedia.com
Tel: (415) 298-1206
CJ Johnson
cj@3playmedia.com
Tel: (617) 764-5189 x102

2. Agenda
Introduction to Captioning
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What are closed captions?
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How are captions used?
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Accessibility laws
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Benefits

Caption formats
Overview of 3Play Media
Quick Start Guide
Questions
http://www.3playmedia.com
Tel: (617) 764-5189

3. Agenda
Introduction to Captioning
Overview of 3Play Media

Company background

Overview of services

Accuracy & Quality

Real-Time Editing

Interactive Transcript

Customer Support
Quick Start Guide
Questions
http://www.3playmedia.com
Tel: (617) 764-5189

4. Agenda
Introduction to Captioning
Overview of 3Play Media
Quick Start Guide

Account Setup

Uploading Files

Importing Files

Final Output
Questions
http://www.3playmedia.com
Tel: (617) 764-5189

5. Agenda
Introduction to Captioning
Overview of 3Play Media
Quick Start Guide

Account Setup

Uploading Files

Importing Files

Final Output
Questions
http://www.3playmedia.com
Tel: (617) 764-5189

6. What Are Closed Captions?
Introduction to Captioning
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What are closed captions?
Captioning Basics
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How are captions used?
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Accessibility laws
• Captions are text that is time-synchronized
with the media
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Benefits
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Caption formats
Overview of 3Play Media
Quick Start Guide
• Captions convey all spoken content as well
as relevant sound effects
• Originated in the early 1980s from an FCC
mandate for broadcast TV
Questions
http://www.3playmedia.com
Tel: (617) 764-5189

7. What Are Closed Captions?
Introduction to Captioning
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What are closed captions?
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How are captions used?
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Accessibility laws
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Benefits
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Terminology
Caption formats
• Captioning vs. Transcription
Overview of 3Play Media
Quick Start Guide
Questions
http://www.3playmedia.com
Tel: (617) 764-5189

8. What Are Closed Captions?
Introduction to Captioning

What are closed captions?
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How are captions used?
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Accessibility laws
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Benefits
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Terminology
Caption formats
• Captioning vs. Transcription
• Captioning vs. Subtitling
Overview of 3Play Media
Quick Start Guide
Questions
http://www.3playmedia.com
Tel: (617) 764-5189

9. What Are Closed Captions?
Introduction to Captioning

What are closed captions?

How are captions used?
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Accessibility laws
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Benefits

Caption formats
Terminology
• Captioning vs. Transcription
• Captioning vs. Subtitling
• Closed Captioning vs. Open Captioning
Overview of 3Play Media
Quick Start Guide
Questions
http://www.3playmedia.com
Tel: (617) 764-5189

10. What Are Closed Captions?
Introduction to Captioning

What are closed captions?

How are captions used?

Accessibility laws

Benefits

Caption formats
Overview of 3Play Media
Terminology
• Captioning vs. Transcription
• Captioning vs. Subtitling
• Closed Captioning vs. Open Captioning
• Post Production vs. Real-Time
Quick Start Guide
Questions
http://www.3playmedia.com
Tel: (617) 764-5189

11. How Are Captions Used?
Introduction to Captioning
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What are closed captions?
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How are captions used?
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Accessibility laws
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Benefits

Caption formats
Overview of 3Play Media
Quick Start Guide
Questions
http://www.3playmedia.com
Tel: (617) 764-5189

12. Accessibility Laws
Introduction to Captioning

What are closed captions?
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How are captions used?
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Accessibility laws
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Benefits
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Section 508 (Rehabilitation Act)
Caption formats
“All training and informational video and
multimedia productions must contain
captions …”
Overview of 3Play Media
Quick Start Guide
Questions
http://www.3playmedia.com
Tel: (617) 764-5189

13. Accessibility Laws
Introduction to Captioning

What are closed captions?

How are captions used?

Accessibility laws

Benefits

Caption formats
Section 508 (Rehabilitation Act)
Overview of 3Play Media
Quick Start Guide
“All training and informational video and
multimedia productions must contain
captions …”
Section 504 (Rehabilitation Act)
“No individual, solely by reason of her or
his disability…be denied the benefits of
any program, service, or activity…”
Questions
http://www.3playmedia.com
Tel: (617) 764-5189

14. Accessibility Laws
Introduction to Captioning

What are closed captions?

How are captions used?

Accessibility laws

Benefits

Caption formats
Section 508 (Rehabilitation Act)
Overview of 3Play Media
Quick Start Guide
“All training and informational video and
multimedia productions must contain
captions …”
Section 504 (Rehabilitation Act)
“No individual, solely by reason of her or
his disability…be denied the benefits of
any program, service, or activity…”
Questions
21st Century Communications
& Video Accessibility Act
“Closed captioning on video
programming delivered using internet
protocol….”
http://www.3playmedia.com
Tel: (617) 764-5189

15. Benefits
Introduction to Captioning
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What are closed captions?
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How are captions used?
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Accessibility laws
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Benefits
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• Accessible for hearing impaired viewers
Caption formats
• For ESL viewers
• Flexibility to view anywhere, such as noisy
environments or offices
Overview of 3Play Media
• SEO/discoverability
Quick Start Guide
• Content becomes searchable, reusable
Questions
• Used as source for translation
http://www.3playmedia.com
Tel: (617) 764-5189

16. Caption Formats
Introduction to Captioning
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What are closed captions?
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How are captions used?
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Accessibility laws
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Benefits
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Caption formats
Caption
Frame
Overview of 3Play Media
Quick Start Guide
Questions
Common Caption Formats
SRT
DFXP
Flash players
SCC
iPods, iTunes, DVD encoding
SAMI
Windows Media
QT
http://www.3playmedia.com
YouTube and other web players
QuickTime
Tel: (617) 764-5189

17. Company Background
Introduction to Captioning
Overview of 3Play Media
• Spinout from MIT
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Company background
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Overview of services
• Developed innovative process for high
quality, cost-effective transcription
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Accuracy & Quality
• >150 customers
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Real-Time Editing
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Interactive Transcript
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Customer Support
Select Customers
Quick Start Guide
Questions
http://www.3playmedia.com
Tel: (617) 764-5189

18. Overview of Services
Introduction to Captioning
Overview of 3Play Media
• Transcription
• Closed captioning
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Company background
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Overview of services
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Accuracy & Quality
• Interactive web tools for video search
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Real-Time Editing
• Translation into foreign languages
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Interactive Transcript
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Customer Support
• Integrated workflows with video platforms
Quick Start Guide
Questions
http://www.3playmedia.com
Tel: (617) 764-5189

19. Accuracy & Quality
Introduction to Captioning
Multi-Step Human Review Process
Overview of 3Play Media
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Company background
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Overview of services

Accuracy & Quality
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Real-Time Editing

Interactive Transcript

Customer Support
Quick Start Guide
Questions
• >99% accuracy
• All work done in USA
• 200+ transcriptionists
• Domain-specific expertise
http://www.3playmedia.com
Tel: (617) 764-5189

20. Accuracy & Quality
Introduction to Captioning
Overview of 3Play Media

Company background

Overview of services

Accuracy & Quality

Real-Time Editing

Interactive Transcript

Customer Support
Quick Start Guide
Questions
Rigorous transcription standards
http://www.3playmedia.com
Tel: (617) 764-5189

21. Real-Time Editing
Introduction to Captioning
Overview of 3Play Media
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Company background
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Overview of services

Accuracy & Quality

Real-Time Editing

Interactive Transcript

Customer Support
Quick Start Guide
Questions
•
•
•
•
http://www.3playmedia.com
Each word linked to video/audio
Edits instantly propagate to all output files
No reprocessing is necessary!
Find & replace
Tel: (617) 764-5189

22. Interactive Transcript
Introduction to Captioning
Overview of 3Play Media

Company background

Overview of services

Accuracy & Quality

Real-Time Editing

Interactive Transcript

Customer Support
Quick Start Guide
Questions
Makes video more searchable, engaging, and
SEO-friendly
http://www.3playmedia.com
Tel: (617) 764-5189

23. Customer Support
Introduction to Captioning
Overview of 3Play Media
“Working with 3Play Media has been an ease and a joy.
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Company background

Overview of services

Accuracy & Quality

Real-Time Editing
As a person who deals with technology, I do not look for a
perfect service or product because I don't think such a
thing exists. What's important is the customer service you
get, and 3Play just plain rocks when it comes to helping
out. In terms of tech, they are cutting edge and have a
great UI for editing captions on the fly.”
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Interactive Transcript
Josh Harder, University of Wisconsin
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Customer Support
Quick Start Guide
Questions
“I rely heavily on 3Play Media for my transcription needs.
I have always been impressed with the quality of their
work and even more impressed with their customer
service, which is top notch. I highly recommend this
company.”
Cate Reavis, MIT
http://www.3playmedia.com
Tel: (617) 764-5189

24. Account Setup
Introduction
Overview of 3Play Media
Quick Start Guide
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Account Setup

Uploading Files

Final Output
• Can have multiple users per account
• Permission/access levels can be set for
each user
Importing Files
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Users and billing
Questions
• Flexible billing using credit card or invoicing
Security
• Secure web-based system (https)
• Users each have their own login credentials
• Unique API keys and FTP credentials
http://www.3playmedia.com
Tel: (617) 764-5189

25. Uploading Files
Introduction
Overview of 3Play Media
Quick Start Guide

Account Setup

Uploading Files

Importing Files
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Final Output
Questions
•
•
•
•
http://www.3playmedia.com
Secure direct upload
Secure FTP
Paste links to video/audio assets
Flexible APIs
Tel: (617) 764-5189

26. Importing Files
Introduction
Overview of 3Play Media
Quick Start Guide
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Account Setup

Uploading Files

Importing Files

Final Output
Questions
Video Platform Integrations
*Echo360 and Tegrity are in progress
http://www.3playmedia.com
Tel: (617) 764-5189

27. Final Output
Introduction
Overview of 3Play Media
Quick Start Guide
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Account Setup

Uploading Files

Importing Files

Final Output
Questions
• Many formats available for download
• Indefinite storage of transcript and caption files
• Unlimited downloads
• Access to other account tools at all times,
including real-time editing
http://www.3playmedia.com
Tel: (617) 764-5189

28. Upcoming Webinar
Making Online Video Work for You
Date: Thursday, June 16, 2011
Time: 2pm Eastern; 11am Pacific
Duration: 1 Hour
Register link: http://www.carahsoft.com/event-detail/952/web/
http://www.3playmedia.com
Tel: (617) 764-5189

29. Questions
Introduction
QUESTIONS?
Overview of 3Play Media
Video Tutorials: http://www.3playmedia.com/video-tutorials/
Quick Start Guide
Questions
Get Started: http://www.3playmedia.com/get-started/
Adam Jacobs
Carahsoft
adam.jacobs@carahsoft.com
Ph: (703) 230-7461
Josh Miller
3Play Media
josh@3playmedia.com
Ph: (617) 764-5189 x102
http://www.3playmedia.com
Tel: (617) 764-5189

30. http://www.3playmedia.com
Tel: (617) 764-5189