Personal Information
Unternehmen/Arbeitsplatz
Hungary area Hungary
Beruf
Insights, planning, strategy - technology architect
Branche
Advertising / Marketing / PR
Webseite
twitter.com/zolifu
Info
Solve problems and create solutions to be proud of with fun.
Technology architect: Marketing automation, performance marketing, cross-platform direct response and engagement solutions for Janssen-Cilag, Metro AG, Uniqa, GE Money
Media planning: Media strategy, Programmatic and manual buying, execution and analysis of RTB results.
Planning and strategy development:
Insight mining and validation, brand positioning, communication strategy, CRM process development and creative briefing for Ford, Microsoft, Danone, Nokia, Novartis, MOL, Erste Bank, Vodafone
Analytics:
Direct response campaigns (Adwords, Eloqua, Facebook, Crimtan, Google Analytics)
Brand perception and performance analy...
Tags
trends
republic group
lojalitás
crm
marketing automation
crm strategy
loyalty
insight
strategy
research
archetypes
brand personality
bav
sociology
well-being
marketing
retail
consumer
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