2. Areas of activity
Digital marketing
• Online marketing
campaign
conduction
• Promotion of
groups in social
networks (SMM)
• Implementation
of the projects
with mobile
marketing
methods
4. Completed projects in details
Clients
Technology Improves the
World Ltd.
Melochi Zhizni™ ITONE™
Cooperation terms
March 2013 – current time July 2010 – April 2013 December 2012 – January
2013
Services provided in digital direction
• Filling the site with content
• Filling with content the
groups in social networks
Facebook, Twitter, Google+,
YouTube.
• Filling the site with content
• Placing banner advertisements
• Preparation and publication of online PR-
materials
• Creating a group on Facebook and filling it with
primary content
• Conducting activities on Facebook together with
the NGO “ZUCH 2013!"
• Organization of the culinary competition on the
website
• Placing banner advertisements
• Preparation and publication of
online and offline PR-materials
5. Clients
Rockfellow™ Vot Tak™ TV series Droid Translator mobile app
Cooperation duration
April 2013 –
December 2013
March 2013 – current time March 2013 – current time
Services provided in digital direction
• Filling with content
groups on social
networks Vkontakte
and Facebook
• Filling the site with content
• Making revisions to the structure and
content of the site
• Preparation and publishing the online PR-
materials
• Filling groups in social networks Vkontakte,
Facebook, Odnoklassniki with content
• Placement of contextual advertisements in
social network Vkontakte
• Holding promotional events in social
networks
• Cooperation with Ukrainian and foreign
Internet media
• Coordinating of creating the video and
graphic content
• Supporting users in Google Play
• Advertising on Facebook and AdMob
• Placement of contextual advertisements
• Filling the site with content
• Filling the group on Facebook with content
• Promotion of video clips on YouTube
Completed projects in details
7. Completed projects examples
Droid Translator mobile app promotion since March 2013 till current
time
Activities Results
• Conducting market and competitor research
• Analysis of the quality of the application and making
suggestions to improving the product
• Coordinating the development of video and graphic
content
• Placement of contextual advertisements and advertising
on Facebook and AdMob
• Communication with Ukrainian and foreign media
• Participation in Ukrainian and international exhibitions
and contests: IDCEE-2013 (Kiev), Russian Mobile Awards
(St. Petersburg), LeWeb 2013 (Paris), Innovation
Breakthrough 2013 (Kiev)
• IR
• Providing Customer Support
• Improvement of the interface, improved
user qualities of application
• Reaching more than 135,000 installations
• Worldwide audience
• Positive reviews to the product
• Getting into the top-12 startups by IDCEE
2013
• Placing among the 5 finalists of Russian
Mobile Awards 2013 in the category "Best
non-game applications"
• Winning the Innovation Breakthrough 2013
competition
• Droid Translator was chosen among 16
startups that should effect the development
of technologies in the next 10 years by
LeWeb’2013
8. Significant achievements
Entering the number of 12 best
startups by IDCEE 2013
Entering the number of 16 startups which
will effect the future of technologies in the
next 10 years by LeWeb’2013
Publication on Ukrainian online
Forbes media
Publication on Czech printed
Forbes media
Publication on Spanish online
Finance Yahoo media
Publication on the US portal CNN
Money
9. Areas of activity
PR
• Conducting
traditional PR
activities
• PR activities in
the field of
digital
technologies
• Event PR
organization
10. Clients
Kira Plastinina Melochi Zhizni™ Piccola Moda
Cooperation terms
March 2010 – May
2010
July 2010 – April 2013 September 2010 –
October 2010
Services provided in PR direction
• Development of
PR-strategy of
promotion of the
network of stores
• Development of PR-branding strategy
• Preparing the media plan of PR activity
• Writing and publishing the PR-materials
• Organization of sponsoring city events
• Holding the competitions
• Organization of partnership with the Trade Union of
Housewives of Ukraine
• Communication with relevant journalists
• Organization of corporate gifts creation for 8 March holiday
• Development of PR-
strategy of promotion of
the network of stores
Completed projects
11. Clients
Trade Union of Housewives Build Your Dream company ITONE™
Cooperation terms
November 2010 –
December 2010
September 2011 – November 2011 September 2010 – October 2010
Services provided in PR direction
• Organization of the First
Congress of Trade Unions
of housewives of Ukraine
• Preparation and publishing
the PR-materials about the
event in media
• Organizing the press conference for
highlighting the entering of BYD to the
Ukrainian market
• Preparation and publishing the PR-materials
in media
• Preparation of an analytical report on media
references
• Organizing the press conference
for presenting the new service
to the market
• Preparation and publishing the
PR-materials in media
• Preparation of an analytical
report on media references
• IR
Completed projects
12. Clients
Philips Rockfellow™ Vot Tak™ TV series
Cooperation terms
August 2013 – current
time
April 2013 – December 2013 March 2013 – current time
Services provided in PR direction
• Preparation and
publishing the PR-
materials in media
• The organization of sponsoring
the student holidays and
university games
• Establishing mutually beneficial
cooperation with student
organizations
• Organization of Vot Tak™ TV series presentations in
schools in Kiev
• Organizing and conducting master classes in acting
for children
• Preparation and publishing the PR-materials in
media
• IR
• Coordinating the creation of video and graphic
content
Completed projects
13. Клиент
Domi™ Ergopack company Mail.ru Group corporation
Cooperation terms
July 2010 – April 2013 July 2010 – April 2013 March 2013 – current time
Services provided in PR direction
• Preparation and publishing
the PR-materials in media
• Formation of the company's image
• Preparation and publishing the PR-
materials in media
• Preparing news for corporate
website
• Press conferences for presentation the
new services to the market
• Adjustment of PR materials and
publishing them in media
• Preparation of an analytical report on
media references
Completed projects
14. Press conference for the
automotive company BYD
Sponsorship of events for
Rockfellow™
Presentation of «Vot Tak!» TV
series in Kiev schools
Sponsorship of Ukrainian promo
for Melochi Zhizni™
Press conference for mobile
advertising company ITONE™
Press conference for the social
network Odnoklassniki.ru
Significant achievements
15. Advertising and promotion
Developing ideas for
advertising campaigns
Direct advertisement
placement
Organization of BTL-
events
Areas of activity
16. Clients
Domi™ Melochi Zhizni™ Extratime company
Cooperation terms
July 2010 – April 2013 July 2010 – April 2013 September 2011 –
October 2011
Services provided in advertising direction
• Organizing the
creation of
promotional video
• Advertisement
placement on video
boards of Kiev city
• Advertising campaign
in culinary and
women's magazines
• Organizing the creation of advertisements, banners
and videos
• Advertisement placement in metro cars of Kiev and
Kharkov subway
• Placing ad units in the press
• Organization of creation the corporate calendar
• Conducting the promotional campaigns on radio
• Sponsorship of TV shows on the Food Channel
• Advertisement placement
on city lights boards of Kiev
city
Completed projects
17. Clients
Rockfellow™ Vot Tak™ TV series ITONE™
Cooperation terms
April 2013 – December 2013 March 2013 – current time September 2010 – October 2010
Services provided in advertising direction
• Organizing the creation and printing of
informational leaflets
• Organizing the promotions for
distribution of leaflets
• Advertising campaign in light boxes in
universities
• Organizing the promo stands
placement in KNEU student trade
union committee
• Organizing the creation of
information materials
(leaflets, invitations,
brochures, banners) and
souvenirs (packages, gifts).
• Organizing the production of
souvenir bags and flash drives
• Placing ad units in Ukrainian
business printed media
Completed projects
18. Advertising in the press for
ITONE™
Advertising on video boards
for Domi™
Corporate calendar for
Ergopack
Branded souvenirs for Vot Tak™
TV series
Booklet for Vot Tak™
TV series
Promotional campaign on
the radio for Melochi
Zhizni™
Completed projects
19. Areas of activity
Website development
• Website
creation
• Website
promotion
• Contextual
advertisement
placement
20. Website redesign for H2O Yachts company
Website development
for photographer
Tanya Lymar
Website
development for Art
Hall photo studio
Completed projects
23. Don’t leave the questions unanswered!
Moreover, we DO regularly check the
info@citrine.com.ua mailbox:)
We’ll be pleased to hear your call!
Calling the number +38 (044) 408 63 68 will
help you to put all the dots above Ä.