12. - September 15, 2010 India's largest IT services provider, Tata Consultancy Services, is investing Rs 1,000 crore (Rs 10 billion) to set up a training campus in Kerala housing 10,000 professionals. Construction will commence in 2011-12 and be completed in three years. TCS is the second IT firm to set up such a facility after Bengaluru-based Infosys Technologies inaugurated its campus in Mysore last year. The TCS campus, set in 82 acres in Thiruvananthanpuram, will have classrooms, auditoria, computer laboratories, a library, cafeterias, accommodation facilities as well as recreational and shopping areas. The firm has had a 2,000-seat primary training centre in the city since 1997. "The 10,000-seat campus will set a global benchmark for corporate learning institutions in terms of physical infrastructure, as well as professional and personal development programmes," said N Chandrasekaran, chief executive officer and managing director, TCS. TCS to set up Rs 1,000-crore mega campus in Kerala
21. Phase I – Need Assessment Need can be assessed by – Productivity, Resources Getting Wasted, Poor Quality, Customer complaints, Accidents, Low Motivation, Long Term vision etc Motorola and IBM conduct annual surveys to assess training needs in context with the company’s short and long term goals. IBM tried to reduce layoffs by training employees to be sales representatives and they achieved another goal when faced with surplus. Developmental approach for grooming future leaders - ING Vysya Bank, realizing the importance of infusing young blood into the officer ranks, had recruited young MBAs as management trainees during the mid 90s. This followed a years training on banking, behavioral aspects, sales, diverse product knowledge.
22. Clearly specify desired outcomes, select trainees, select trainers and the method for training. Phase II – Programme design AtJWT the best training programmes are designed for star performers with an aim to groom them as future leaders. O&M and GroupM design majority of their training programmes for young talent. Fast Trackers - at GroupM young achievers are trained by giving them addittional responsibilities Trainers can either be internal or external. Some Characteristics of a good trainer – sincerity, sense of humour, detailed subject knowledge, interest, enthusiasm, simplify complex concepts and learning abilities. TCS has ‘Train the Trainer’ programme in place.
23. Phase II – Programme design IBMDaksh – has a separate in-house training group called TTBU – Talent Transformation Business Unit Group this is run as a separate business unit with its own staff and is reponsible for output measures, Voice Quality, costs and customer satisfaction. Accentture – has outsourced cross-culural and communication training to vendors. For technical training it has what it calls a ‘Leaders Teaching Leaders’ approach At ICICI Bank they have a ‘Leadership Talent List’ which comprises of senior executives who spend time training their juniors.
24. Choose a training method which is in line with the objective and the level of the participants. Phase II – Programme design, Methods Seminars and Conferences Simulation/ on the job Lectures Case Study Role Plays Low trainee participation High trainee participation Continuum of Training and development
25. Reaction. Learning. Behavior. Results Phase IV – Evaluation General Criteria for Training Evaluation Evaluation by Determining the Value Cost Benefit Approach Comparing Benefits and cost ROI Gain in Rupee Terms Benchmarking Comparing against recognised leader
26. JWT evaluations are based on feedback from the trainees – Reactions, Trainees have learnt to network and bounce off ideas better and also the communication across has improved – Behavior. Here it is believed that training helps improve the quality of output and increase customer satisfaction – Results Phase IV – Evaluation
27. Phase IV – Evaluation ROI ROI = net benefit of training x 100 Training costs Benefits can be amount saved, Productivity increase, reduced complaints, accidents etc. Ford Motors, British Airways and Motorola. Benchmarking Evaluating a company’s practices against recognised leaders in the industry, to identify the areas for improvement. Some agencies come out with periodic information about the best practices followed in the industry.
28. Phase IV – Evaluation Some Benchmarks McDonalds invest more than $ 1 bln annually for T&D. Infosys spends 2.65% of its turnover on education and research, every employee receives 47 hours of training/ year. ICICI facilitates 62 hours of training per employee. Genpact - $ 8 mln in training, 313 trainers, 70 part-time trainers provide training to 25,000 strong workforce. JWT – invests Rs 2.25 crores every year on 4,000 mandays of training.
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