The new “Latin America Online Payment Methods 2013 – Second Half 2013“ by Hamburg-based secondary market research company yStats.com indicates that online payment continues its growth in the emerging markets of this dynamic region. Because of the number of consumers who use mobile phones but have no relationship with a bank, mobile payments also have a great potential for growth.

1. Press Release
Hamburg, December 4, 2013
RESEARCH ON INTERNATIONAL MARKETS
WE DELIVER THE FACTS YOU MAKE THE DECISIONS
Latin American nations increase usage of bank card and mobile
payment in online commerce.
The new “Latin America Online Payment Methods 2013 – Second Half 2013“ by Hamburg-based
secondary market research company yStats.com indicates that online payment continues its
growth in the emerging markets of this dynamic region. Because of the number of consumers
who use mobile phones but have no relationship with a bank, mobile payments also have a
great potential for growth.
Development of online payments in Latin America is encouraged by increasing banking coverage of
the population and growing acceptance of online shopping. Governmental regulations also are
generally designed to stimulate growth. Local and international online payment service providers are
increasingly active in the region: Brazil based MercadoPago, reached over 20 million transactions in
Latin America in 2012, and US-based SafetyPay secured several millions USD investment from a
World Bank subsidiary to facilitate online payments in Latin America. Mobile payment also has a great
potential to develop in the region, driven by growing smartphone penetration. The yStats.com report
provides facts, figures and developments concerning online and mobile payment in countries in the
region. In May 2013, the Brazilian government passed a new decree to facilitate and regulate mobile
and electronic payments. By far the most used payment method in B2C E-Commerce in 2012 in Brazil
was credit card, followed by local banking method Boleto Bancario.
In Argentina, just over 10% of Internet users used mobile banking and under 10% used mobile wallet.
Of those who are interested in mobile wallets, the majority would prefer a bank as the mobile payment
provider. In Peru, mobile payment is regarded as a tool for financial inclusion, as mobile phone
penetration is much higher than banking coverage. In Colombia, the value of online payment
transactions is forecasted to grow by a double digit rate this year compared to 2012. Mobile payments
also have a high potential in Colombia, as a small double-digit share of Internet users used mobile
banking or mobile wallets last year. In Venezuela, new regulations were introduced in October 2013,
creating a legal framework for non-bank payment processers. Meanwhile, in the northernmost Latin
American market, credit card penetration increased in Mexico in 2013, creating a potential for further
development of online payments. Meanwhile, the share of consumers in Mexico who would prefer to
pay with mobile methods over traditional wallet if given a choice is among the highest worldwide.
For further information, see: http://ystats.com/en/reports/preview.php?reportId=1057
Press Contact:
yStats.com GmbH & Co. KG
Behringstrasse 28a, D-22765 Hamburg
Phone: +49 (0)40 - 39 90 68 50
Fax: +49 (0)40 - 39 90 68 51
E-Mail: press@ystats.com
Internet: www.ystats.com
Twitter: www.twitter.com/ystats
LinkedIn: www.linkedin.com/company/ystats
Facebook: www.facebook.com/ystats
About yStats.com
yStats.com has been committed to research up-to-date, objective and demand-based data on markets
and competitors for top managers from various industries since 2005. Headquartered in Hamburg,
Germany, the firm has a strong international focus and is specialized in secondary market research. In
addition to offering reports on markets and competitors, yStats.com also carries out client-specific
research. Clients include leading global enterprises from various industries including B2C
E-Commerce, electronic payment systems, mail order and direct marketing, logistics, as well as
banking and consulting.
yStats.com GmbH & Co. KG • Behringstrasse 28a • D-22765 Hamburg • Phone +49 (0) 40 39 90 68 50 • Fax +49 (0) 40 39 90 68 51
press@ystats.com • www.ystats.com • www.twitter.com/ystats • www.linkedin.com/company/ystats • www.facebook.com/ystats