4. In its first three years, coursera reached 10 million students
around the world and raised $85 million in venture capital.
In 2013, they started selling verified certificates for $49.
They sold nearly $5 million worth in the first year.
5.
6.
7. Lynda.com was started
by Lynda Weinman with
$20,000 of her own
money.
10 years later, the
company reached $10
Million in revenue and
she accepted
investment for the first
time.
8.
9. Lynda used some of the investment to acquire her largest International
competitor, Video2Brain, and expand to provide training in multiple languages.
10.
11. But if you don’t know what you need to learn, it’s easy to get lost
at Lynda.com where there are 25,000+ web design videos>
12. Which is why there is room in the market for new sites like SkillCrush
16. CreativeLive offers courses
in front of a live studio
audience with live
streaming video and chat
rooms on the web.
They have a “freemium”
model. While courses are
being broadcast, they are
free. If you want to watch
them on demand, you have
to purchase them.
38. Emotional Presence
In face-to-face (F2F) classes, teachers can detect emotional cues
like smiling, making eye contact, and demonstrating interest.
39. I was invited to speak at a Hackathon in Argentina,
but they couldn’t bring me there in person
40. Instead of doing a standard “webinar,” I combined live
video conferencing with pre-recorded videos
41. I prepared 4 videos from a recent speech that were 5 minutes each.
While the audience watched each video, I took questions via Twitter.
42. I also got the organizers to set up iPads with Facetime
so I could “see” the audience.
43. It was a little
complicated to
manage and
required
multiple
computers and
iPads, but it
was far more
engaging than
most webinars.
44. Last year, I created an online course (a MOOC) with the Knight Center
for Journalism in the Americas with the University of Texas. We
attracted more than 5,000 students, and now I’m working on an
advanced course. Both courses are in Spanish.
45. In addition to pre-recorded videos and other course materials for
the MOOC, we’re also doing weekly Google Hangouts