Scaling your eCommerce site is important and necessary as you begin to gain traction. Gain insights from those who have learned the hard way in what to — and what not to — do in eCommerce in general.

1. Myths, Mistakes and Management of
WooCommerce at Scale
April 13th, 2016
#wpewebinar

2. Please use the “Questions”
pane throughout the webinar
Slides and recording will be made available shortly
after the webinar
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Ask Questions as We Go

3. What We’ll Discuss
❖ eCommerce/WooCommerce by the numbers
❖ Myths associated with scaling
WooCommerce
❖ Common mistakes to avoid
❖ How to pick a development partner
❖ How to pick a hosting partner
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4. Chris Lema
CTO and Chief Strategist
Crowd Favorite
@chrislema
❖ LOVES cigars (has a dropcam
to view his humidor anytime,
from anywhere!)
❖ Has a quilt made
of WP Engine
T-shirts
Introducing our Speakers
Jason Jaynes
VP, Product
WP Engine
@jasoncjaynes
❖ Built first WordPress website in
2008
❖ Co-founded Apptive in 2011 to
create native eCommerce apps
❖ Joined WP Engine in June
2015
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5. eCommerce is Growing
Source: US Commerce Department
Web Sales (Billions $)

6. WooCommerce is Growing, too
Sources: WooCommerce and BuiltWith
October 2, 2015 April 6, 2016

7. We are feeling the Growth at WP Engine
21%
12%
WP Engine accounts with 1+
website using WooCommerce
WP Engine WordPress sites
running WooCommerce

8. Key Takeaways from Hosting Large # of WooCommerce Sites
1. Support matters...a LOT!
2. Not all themes are created equal
3. They are transients for a reason
4. Bare metal isn’t the silver bullet

22. Q&A
Feel free to ask away in
the “Questions” pane!
Want to find out if WP Engine is right
for your eCommerce site?
● Call +1-512-827-3500, or
● Chat with us wpengine.com
#wpewebinar

23. Resources
#wpewebinar
❖eBook: An Executive’s Guide to Scaling WooCommerce
http://wpeng.in/woobook
❖Ecommerce on WordPress: A Getting Started Guide
https://wpengine.com/try/ecommerce-on-wordpress-getting-started/
❖11 Ecommerce Tips to Reduce Shopping Cart Abandonment
https://wpengine.com/try/reduce-shopping-cart-abandons/
❖Ecommerce KPIs: Seven Ways to Measure Scalability and Success
https://wpengine.com/try/ecommerce-kpis/