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Developing outstanding storyboards for web animations
Developing outstanding storyboards for web animations
Animated videos are largely used in advertisement strategies these days. While
developing these visuals, professionals make use of creative storyboard ideas,
most of the times. Storyboard conveys the message in the form of scenes and
words. These are put onto paper, after which necessary adjustments in the script
as well as scenes are made. The developers use these materials to come up with
the desired video.
Well, storyboards have been a part of advertising for decades. With the
inception of web animations as a key weapon for advertising, the necessity to
create storyboard for web application has emerged like never before. No
doubt, developing a storyboard for animated videos needs exceptional skills in
understanding vari-ous components of multimedia.
The importance of storyboards in animations
Using storyboards, it becomes surprisingly easy to communicate ideas.
Developers and designers use storyboards to convey their ideas in a more
precise and effective manner. These are the simplest denominators of
Storyboards provide adequate assistance in
sketching UI animation themes while a team
meeting is on the way. The feedback, too, can
be immediately received. As a result, it is
effective in saving time. While creating an
animation, storyboards are necessary along with
the video. This enables the developers to create
the desired steps with precession, integrating
the right sound effects, video effects and other
elements in the right areas.
The process of storyboarding
Today, the presentation of storyboards has gained a lot of sophistication, thanks
to technology. During the 1930s, large cork boards were used to develop
storyboards. Contemporary storyboards developed by companies look more like
com-ic pages. It consists of various panels, each explaining the details of a
particular snapshot. The developers synchronize these elements while
developing the 2d animation storyboard. Evidently, the full visual carries all
the information in sub-sequent panels.
In web designing, every panel consists of a wireframe, a screenshot and even
a microinteraction in sketched form. These are complemented with notes,
explaining related aspects associated with the animation.
You may choose between micro and macro storyboards, or polished ones or
rough ones, as per the needs. At the outset, it is necessary to assess your end
goal. In case you are planning a UI animation, you should carry on storyboarding
and wireframing together. These processes should begin right after making the
information architecture and user research. If you follow a more vigorous work-
flow, you may start developing the storyboard along with the designing
process just like professionals offering animation services do.
Animated storyboards coded with colours
Besides developing wireframes in the black and white format, it is necessary to
reserve two particular colours for storyboarding. These colours indicate a special
animation or action. Experienced developers use bright and contrasting colours,
like blue and orange, or red and yellow. This makes it easy to identify the infor-
Set the specifications
Well, whi ger or shorter can ruin the actual purpose.
Besides, the developers incorporate the right properties into the animations, with
respect to colour, opacity, height and width. This influences the presentation of
the message of the animated video as a whole. Check for consistency throughout
the length of the visual as inconsistencies turnoff people. Experts have good eyes
for elements that do not appear in the right place, or can be replaced with better
alternatives. This enhances the qualitative values of the final product.
Numbering the panels
should number all the panels of the animation;
this avoids all sorts of confusions. The readers
should be aware of the direction in which the
story flows. Therefore, you need to keep the
audience informed about the direction in which
the story flows. The designers can also choose
between horizontal and vertical layouts.
When you use numerical panels, you can incorporate branching logic into the
interactions. Besides, the developers are able to show various alternatives. Most of the
time, the designers group multiple options under each panel and number them
accordingly. This makes it easy to identify them for future reference. Well, you need to
take all measures that cut down the time to develop animation. Incorporating the right
numbers help to reduce the production time of the visuals.
Use your own words to write the notes
In order to make the understanding process simple, make sure to write your own
words in the notes. You should include relevant details about the reason behind
the occurrence of the animation. It is also necessary to justify the actions in
animations with a strong reason. Thus the developer gets a clearer idea about
the causes behind each action. Besides, you may have to clarify these actions
in the visuals to others. This makes it necessary to simplify the notes as much
In the notes, be clear to specify the exact events that cause a certain act to take
place. Besides, it is necessary to specify how the actions get animated. These
may include various facial expressions, gestures and other movements of the
body including many other things. Lastly, mention the reason behind the role of
the animated video in enhancing the interaction.
Look out for your colour code as well. You may use two different colours for words
indicating interaction. Use another colour for words indicating descriptive actions.
Using the animated colour assists the developer when he synchronizes the texts
and images into action in the animation.
A few additional storyboarding tips for web
The most common hassle faced by the companies is in regard of establishing a
rapport with the developers. Besides, they do not standardize the visuals while
implementation. You should take care of both these elements with equal care.
Inexperienced handling of animations can lead to inconsistencies in
interpretation of the message conveyed by the visuals. Often, the audiences do
not get the de-sired feeling from these animations.
Therefore, professional documentation and communication should be carried out
while developing a storyboard. These are important not only from the technical
perspective. It brings people working on a project closer, enhancing the process
There are a lot of companies offering storyboard illustration services who
can help you in the same. Just make sure that you have chosen the best
people to associate with.