Diese Präsentation wurde erfolgreich gemeldet.
Wir verwenden Ihre LinkedIn Profilangaben und Informationen zu Ihren Aktivitäten, um Anzeigen zu personalisieren und Ihnen relevantere Inhalte anzuzeigen. Sie können Ihre Anzeigeneinstellungen jederzeit ändern.
Strategic
 Intent
What is Strategy?
                    • Where is the business trying to get to in the long-
    Direction         term?


...
Strategic Intent



Ambitious        Emotional
   and              and        Journey to
Compelling      Intellectual   th...
Strategic Mindsets
      STRATEGIC FIT                   STRATEGIC INTENT
         MODEL                             MODEL...
Competitor Analysis

• “A company’s strategic orthodoxies are more
  dangerous than its well financed rivals”



         ...
Characteristics of Strategic Intent

   Essence of
    Winning
                   Within “arm’s reach “ of every
         ...
Characteristics of Strategic Intent

     Personal
    effort and
   Commitment




    Enormous
    Creativity
Planners ask “How     Winners ask “What
  will next year be    must we do
  different ? ”        differently ?”
Corporate Challenges
Sense of Urgency
Competitive focus at every level
• Ford & GM
Skill Development
Give time between cha...
• Image…
Approaches to Competitive Innovation

• Building layers of advantage
  – Wider the portfolio of advantages, lesser the ris...
Approaches to Competitive Innovation
• Searching for loose breaks
  – Required to break into a market or challenge a
    c...
Approaches to Competitive Innovation
• Changing the terms of engagement
  – Barriers to Entry v/s Barriers to Imitation


...
Approaches to Competitive Innovation
• Competing through collaboration
  – Win without fighting
  – “Enemy’s enemy is your...
Wrong approach to strategic intent

• Heuristics and typologies limit the options

• Strategy seen as a positioning exerci...
Evaluation Parameter
• Evaluation on “numbers” basis
• Unable to develop deep business knowledge
  due to “career developm...
The No. 1 Race
• Integration problem during Acquisition

• Overloaded with initiatives

• Incompatible collaborative ventu...
STRATEGY HIERARCHY

              GOALS
                GUIDE



Employees
  fail to    Strategies
understand

           ...
Code of Silence
• Competitive challenges hidden from
  employees
• Informed mainly to extract concessions
• Revitalization...
Creativity Issues
• Not enough heads
• Incremental improvement strategies
• Not venturing into different territories

    ...
Conservative Goals
• Lack of pressure and enthusiasm

• No useful guidance for innovation

• Blame on Investors but they a...
Four Questions that Guide Strategic Choices
 WHAT CAN                        WHAT MIGHT
 WE DO?                          W...
Four Related Questions that Guide Strategic Choices

 WHAT CAN                               WHAT MIGHT
 WE DO?           ...
Who can ask the Million Dollar
       Question…….
Nächste SlideShare
Wird geladen in …5
×
Nächste SlideShare
Strategic intent
Weiter
Herunterladen, um offline zu lesen und im Vollbildmodus anzuzeigen.

24

Teilen

Strategic intent

Herunterladen, um offline zu lesen

Presentation on strategic intent and strategic management.

http://what-is-management.com

Ähnliche Bücher

Kostenlos mit einer 30-tägigen Testversion von Scribd

Alle anzeigen

Ähnliche Hörbücher

Kostenlos mit einer 30-tägigen Testversion von Scribd

Alle anzeigen

Strategic intent

  1. 1. Strategic Intent
  2. 2. What is Strategy? • Where is the business trying to get to in the long- Direction term? • Which markets should a business compete in and what Markets and Scope kind of activities are involved in such markets? • How can the business perform better than the Advantage competition? • What resources are required in order to be able to Resources compete? • What external, environmental factors affect the Environment businesses' ability to compete? • What are the values and expectations of those who Stakeholders have power in and around the business?
  3. 3. Strategic Intent Ambitious Emotional and and Journey to Compelling Intellectual the Future Dream Energy
  4. 4. Strategic Mindsets STRATEGIC FIT STRATEGIC INTENT MODEL MODEL Strategic thinking is driven by Strategic thinking is driven by the match between current bridging gap between today’s reality capabilities and existing and tomorrow’s vision opportunities Finding ways to leverage resources Searching for sustainable Outpacing competitors in building advantages new advantages Finding protected niches Making new industry rules
  5. 5. Competitor Analysis • “A company’s strategic orthodoxies are more dangerous than its well financed rivals” Short- Imitate Sightedness
  6. 6. Characteristics of Strategic Intent Essence of Winning Within “arm’s reach “ of every consumer in the world Stable over Time Increased quality, reduced costs, cultivated export markets and then developed a new product
  7. 7. Characteristics of Strategic Intent Personal effort and Commitment Enormous Creativity
  8. 8. Planners ask “How Winners ask “What will next year be must we do different ? ” differently ?”
  9. 9. Corporate Challenges Sense of Urgency Competitive focus at every level • Ford & GM Skill Development Give time between challenges Clear milestones and review mechanisms Reciprocal Responsibility • Share Pain – Share Gain
  10. 10. • Image…
  11. 11. Approaches to Competitive Innovation • Building layers of advantage – Wider the portfolio of advantages, lesser the risk – Aim for differentiation + cost reduction
  12. 12. Approaches to Competitive Innovation • Searching for loose breaks – Required to break into a market or challenge a competitor • Attack outside existing market • Remain unnoticed
  13. 13. Approaches to Competitive Innovation • Changing the terms of engagement – Barriers to Entry v/s Barriers to Imitation • Standardized machine components reduced cost • Distribution through office product dealers • Create a national service network
  14. 14. Approaches to Competitive Innovation • Competing through collaboration – Win without fighting – “Enemy’s enemy is your friend” • Calibrate competitor’s strength • Assessed the progress US rivals had made in cost reduction, quality and technology
  15. 15. Wrong approach to strategic intent • Heuristics and typologies limit the options • Strategy seen as a positioning exercise • Goal to find a niche in existing industry space • Concepts like “mature” and “declining” are misunderstood • Tools of strategic analysis are focussed internally
  16. 16. Evaluation Parameter • Evaluation on “numbers” basis • Unable to develop deep business knowledge due to “career development”
  17. 17. The No. 1 Race • Integration problem during Acquisition • Overloaded with initiatives • Incompatible collaborative ventures
  18. 18. STRATEGY HIERARCHY GOALS GUIDE Employees fail to Strategies understand GUIDE Tactics
  19. 19. Code of Silence • Competitive challenges hidden from employees • Informed mainly to extract concessions • Revitalization and Participation needed
  20. 20. Creativity Issues • Not enough heads • Incremental improvement strategies • Not venturing into different territories • Entry into personal copier from overseas sales subsidiary
  21. 21. Conservative Goals • Lack of pressure and enthusiasm • No useful guidance for innovation • Blame on Investors but they are justifiably skeptical
  22. 22. Four Questions that Guide Strategic Choices WHAT CAN WHAT MIGHT WE DO? WE DO? (strengths and (external opportunities weaknesses) and threats) STRATEGY WHAT DO WE WHAT DO OTHERS WANT TO DO? EXPECT US TO DO? (organizational and (stakeholder individual values) expectancies)
  23. 23. Four Related Questions that Guide Strategic Choices WHAT CAN WHAT MIGHT WE DO? WE DO?we How do What new (strengths and (externalnew create opportunities capabilities do we weaknesses) want to develop? possibilities and threat) ? STRATEGY What do we How do we partner WHAT DO WE need to to build shared WHAT DO OTHERS WANT TO DO? learn to care expectanciesUS TO DO? EXPECT ? (organizational and about? (stakeholder individual values) expectancies)
  24. 24. Who can ask the Million Dollar Question…….
  • MuhammadRauf68

    Sep. 20, 2020
  • IniWisdom

    May. 14, 2020
  • SirjanNepal

    Feb. 26, 2019
  • ArnoldSachin1

    Jul. 24, 2018
  • SaswatiSwetaRaut

    Apr. 9, 2018
  • shwetasaraswat9

    Apr. 5, 2018
  • LyzetteSchwella

    Mar. 8, 2018
  • mohitmahajan0771

    Aug. 17, 2017
  • sanjanarajeshwari

    Apr. 11, 2017
  • JanODietz

    Feb. 28, 2017
  • ReshmaM9

    Feb. 14, 2017
  • kar00019

    Nov. 20, 2016
  • ReshBONGARALA

    Nov. 2, 2016
  • vandanabothra

    Aug. 17, 2016
  • aaravhooda94

    Apr. 23, 2016
  • AnchalJain25

    Nov. 28, 2015
  • fenibhavik

    Nov. 22, 2015
  • ChidchanokAmornmanus

    Nov. 9, 2015
  • KanyaratYas

    Oct. 20, 2015
  • cherrypreet12

    May. 26, 2015

Presentation on strategic intent and strategic management. http://what-is-management.com

Aufrufe

Aufrufe insgesamt

34.503

Auf Slideshare

0

Aus Einbettungen

0

Anzahl der Einbettungen

56

Befehle

Downloads

1.711

Geteilt

0

Kommentare

0

Likes

24

×