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Facebook Introduces Three New
Features For Facebook Marketers




        http://www.wikimotive.com
Facebook made a few new updates for the month of June that
Facebook Marketing experts should be very interested in.




                    http://www.wikimotive.com
These updates show an interesting shift in Facebook’s attitude
toward those of us who use it for marketing.
All of the three updates that I will cover are a long time coming and will
make Facebook Marketing more convenient.




                        http://www.wikimotive.com
The first new feature is Native Facebook Post Scheduling
something that should have been available long ago.
Unfortunately most Facebook marketers who would have use for post
scheduling are already using 3rd party services for this purpose.




                      http://www.wikimotive.com
It will be very interesting to see how many people end up staying
with the third party tools and how many decide to use Facebook’s
Native Scheduler.
There have been a number of studies showing that 3rd party platforms,
even if whitelisted, still manage to get their posts to appear in the news
feed less than those posted straight from Facebook.




                        http://www.wikimotive.com
Facebook now also allows different levels of admin access to
Facebook Page managers.




•   Manager
•   Content Creator
•   Moderator
•   Advertiser
•   Insights Analyst




                       http://www.wikimotive.com
• Previously if you were a large company and had multiple people
  attending to your Facebook Page you had to give each and every one
  of them full and unlimited admin access.
• Now you can make sure each individual admin has access to only what
  they need, and limitation can go as far as only allowing access to
  insights for analysis and nothing else.




                       http://www.wikimotive.com
Lastly Facebook is again blurring the lines between paid and
earned exposure.
• Facebook is now allowing Promoted Posts for Pages.
• These promoted posts allow Facebook Page admins to pay Facebook
  for the privilege of having a post reach a greater percentage of fans
  than it normally would.




                        http://www.wikimotive.com
This service is available for all pages with 400 or more likes.
This is a bit of a controversial move for an area of Facebook that has
traditionally been very organic but as marketers who are we to turn up
our noses, I say take full advantage.




                       http://www.wikimotive.com
Need help managing your Facebook Page?
• Maybe you would love to use Promoted Posts but you can’t seem to
  get your likes as high as 400.
• Wikimotive can help, contact wikimotive for a free social evaluation
  and tips on how to get the most out of social media.




                        http://www.wikimotive.com
Contact Timothy Martell
                               Twitter     Facebook          Email




About Timothy
Under Timothy Martell's leadership Marlboro Nissan's website drives more than 30,000
visitors per month. Timothy Martell executes a cutting edge online marketing strategy
consisting of Social Media platforms like Facebook, Twitter, SEO, Microsites, Local
Search, Consumer Rating Websites, Online Tools etc which have made Marlboro
Nissan to become one of the volume leaders in the whole of New England. Marlboro
Nissan website has had huge steady increases for almost the entire year (2009). In
August 2009 of this year traffic was just shy of 40,000 visits, 1,500 phone calls (online
only) and almost 1,000 leads.

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Facebook Introduces Three New Features For Facebook Marketers

  • 1. Facebook Introduces Three New Features For Facebook Marketers http://www.wikimotive.com
  • 2. Facebook made a few new updates for the month of June that Facebook Marketing experts should be very interested in. http://www.wikimotive.com
  • 3. These updates show an interesting shift in Facebook’s attitude toward those of us who use it for marketing. All of the three updates that I will cover are a long time coming and will make Facebook Marketing more convenient. http://www.wikimotive.com
  • 4. The first new feature is Native Facebook Post Scheduling something that should have been available long ago. Unfortunately most Facebook marketers who would have use for post scheduling are already using 3rd party services for this purpose. http://www.wikimotive.com
  • 5. It will be very interesting to see how many people end up staying with the third party tools and how many decide to use Facebook’s Native Scheduler. There have been a number of studies showing that 3rd party platforms, even if whitelisted, still manage to get their posts to appear in the news feed less than those posted straight from Facebook. http://www.wikimotive.com
  • 6. Facebook now also allows different levels of admin access to Facebook Page managers. • Manager • Content Creator • Moderator • Advertiser • Insights Analyst http://www.wikimotive.com
  • 7. • Previously if you were a large company and had multiple people attending to your Facebook Page you had to give each and every one of them full and unlimited admin access. • Now you can make sure each individual admin has access to only what they need, and limitation can go as far as only allowing access to insights for analysis and nothing else. http://www.wikimotive.com
  • 8. Lastly Facebook is again blurring the lines between paid and earned exposure. • Facebook is now allowing Promoted Posts for Pages. • These promoted posts allow Facebook Page admins to pay Facebook for the privilege of having a post reach a greater percentage of fans than it normally would. http://www.wikimotive.com
  • 9. This service is available for all pages with 400 or more likes. This is a bit of a controversial move for an area of Facebook that has traditionally been very organic but as marketers who are we to turn up our noses, I say take full advantage. http://www.wikimotive.com
  • 10. Need help managing your Facebook Page? • Maybe you would love to use Promoted Posts but you can’t seem to get your likes as high as 400. • Wikimotive can help, contact wikimotive for a free social evaluation and tips on how to get the most out of social media. http://www.wikimotive.com
  • 11. Contact Timothy Martell Twitter Facebook Email About Timothy Under Timothy Martell's leadership Marlboro Nissan's website drives more than 30,000 visitors per month. Timothy Martell executes a cutting edge online marketing strategy consisting of Social Media platforms like Facebook, Twitter, SEO, Microsites, Local Search, Consumer Rating Websites, Online Tools etc which have made Marlboro Nissan to become one of the volume leaders in the whole of New England. Marlboro Nissan website has had huge steady increases for almost the entire year (2009). In August 2009 of this year traffic was just shy of 40,000 visits, 1,500 phone calls (online only) and almost 1,000 leads.