Apple is betting that the late mouse gets the cheese. There are things that each company does well. Apple has an App Store, iTunes, and a killer tablet. Google has search, open source documents, and maps. Google is really good at doing certain things and Maps is one of those things.
Google Maps Gets New Dimension to Counter Apple Maps
1. The New Google Maps
If Android and iOS were gladiators, it would be like watching Russell Crowe go against that big
guy with the damn tigers helping him out from the movie “Gladiator”. We here at SeedCorn
love a good rumor story, especially if it gets the creative juices flowing, so when I heard that
Apple was ditching Google Maps for it’s own Maps application, because they wanted something
better, faster, and more realistic, I couldn’t help but take a closer look. Naturally, Google isn’t
too thrilled about this. So what does the Google Machine go off and do? They are going to
launch a new Google Maps on June 6th.
I wouldn’t expect anything less from Google. Rumor mill has it that Apple will announce the
new Maps app for iOS 6 during WWDC 2012, which gets popping June 11th. Google is smart to
pick June 6th to announce its new Map application. And whatever this new Map Application is,
it looks like it’s going to be huge. Again, another rumor mill has it that Apple will use new a
new Maps technology that features realistic 3D maps. I don’t think Google wants to risk losing
its strong presence in the maps arena to Apple, so it has decided that the early bird gets the
worm.
Apple is betting that the late mouse gets the cheese. There are things that each company does
well. Apple has an App Store, iTunes, and a killer tablet. Google has search, open source
documents, and maps. The companies can fight all they want over phones, but when one tries to
take what the other does well and do their own version of it, this means war. Google will be
holding a special invite-only press event in San Francisco on June 6th, a full five days prior to
WWDC 2012. The invites feature the words “The next dimension of Google Maps” with the
earth and the Google Maps logo. We don’t know wether this new product will be for web
browser or mobile, and we don’t know if will feature 3D maps, or do something even cooler with
it’s existing maps, but we know its happening June 6th. Cue dramatic music.
I don’t know that Apple is necessarily giving Google maps the boot, that’s probably just a rumor,
but I am willing to bet the farm that 3D maps are coming. Google is really good at doing certain
things and Maps is one of those things. Let’s just hope they keep pushing the envelope.
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