Diese Präsentation wurde erfolgreich gemeldet.
Die SlideShare-Präsentation wird heruntergeladen. ×

Recruiting 9 8 04

Wird geladen in …3

Hier ansehen

1 von 53 Anzeige

Weitere Verwandte Inhalte

Ähnlich wie Recruiting 9 8 04 (20)

Aktuellste (20)


Recruiting 9 8 04

  1. 2. History of Real Estate Time Frame 1900-1970 1970-1990 Type of Company Traditional 100% Companies Companies ? ? Environment Controlling Landlord/Tenant Business Focus Broker Focused Agent Focused Management Style Micro-Managed No mgmt involvement Leadership Positional Leadership Very limited!   1990-Present Blend Keller Williams Partnership Team Focused Counseling & Coaching Lead by influence Model/Type Dependent Independent Interdependent
  2. 3. History of Real Estate Broker’s view of agents Commission Programs Ownership Involvement Career Advancement Risk Management Disclosure Profit Sharing Training Programs Employees Renters 50/50, increments 100% + $1000-$2500/mo Often times a conflict! Absent Limited Limited Scare Tactic Belief Limited Closed-book mentality Limited No profit to agent No profit to agents New Agent No training The only Asset 70/30 to $2m Ownership & ALC Huge opportunities Full Time Risk Manager Open door & Books Up to 45% shared Extensive training Model/Type Dependent Independent Interdependent
  3. 4. Our Executive Staff
  4. 5. Philosophy & Belief
  5. 6. National Corporate Snapshot
  6. 7. Local Corporate Snap Shot San Antonio Blanco Rd. Corporate Snapshot Year Open : 1991 Open Offices : Active Agents : 252 2003 Total Sales: 2004 Agent Profit Share: $192,654   * Updated 12-29-03 $339,430,366 2 2002 – 2003 Profit Share Increase: 1,331 % Satellite Office: 3
  7. 8. Keller Williams San Antonio Market Centers Blanco Road Office 16350 Blanco Rd. # 110 210-493-3030/Fax493-0756 212 Agents Bulverde: Hill Country Properties (830) 980-3555/Fax980-7503 19886 Hwy. 46 E. Spring Branch, TX 11 Agents Schertz Office 210-566-6355/ Fax 566-6973 2901 Ashley Oak Dr. Schertz, TX 10 Agents Satellite Offices IH 10 Market Center 10999 IH-10 West #175 (210) 696-9996 /Fax 696-9981
  8. 9. Keller Williams Rankings
  9. 10. San Antonio Business Journal Rankings
  10. 11. Blanco # 1 Real Estate Office in San Antonio
  11. 12. Keller Williams Information
  12. 13. <ul><li>Keller Williams emphasizes associate leadership and the importance of individual real estate businesses.  </li></ul><ul><li>Keller Williams believes we must remain flexible and innovative in the face of an evolving market and an increasingly Internet-empowered clientele.   </li></ul><ul><li>Keller Williams represents a vehicle for profit, stability, and success to Realtors. </li></ul><ul><li>Keller Williams offers unique culture, teamwork and cooperation. </li></ul><ul><li>Keller Williams offers training and consulting opportunities to grow your business. </li></ul>Why Keller Williams?
  13. 14. Keller Williams Staff <ul><ul><li>Operations/ Risk Manager : Hank Braunstein </li></ul></ul><ul><ul><li>Responsible for all risk-management and legal matters. Answers contract questions for agents and reviews all contracts and listings. </li></ul></ul>
  14. 15. Staff Continued <ul><ul><li>MCA Office: Anna Velazquez, Heather Larson </li></ul></ul><ul><ul><ul><li>Responsible for disbursing checks, agent billing, record keeping, advertising, and Supra disbursement. </li></ul></ul></ul><ul><ul><ul><li>Director of First Impressions: Lizeth Chapa </li></ul></ul></ul><ul><ul><ul><li>Responsible for answering and transferring all calls, faxing DA’s, receiving and filing all company faxes, and greeting guests and clients </li></ul></ul></ul>
  15. 16. Staff Continued <ul><ul><li>Agent Services: Kim Bridgforth and Tina Morales </li></ul></ul><ul><ul><ul><li>Responsible for new agent concerns, agent functions, and events. Maintains productivity-specific environment. </li></ul></ul></ul><ul><ul><li>Technology Department: Luis Bosch </li></ul></ul><ul><ul><ul><li>Trains and consults on all technology for office and agents, including computers, printers, PDA’s, and equipment. </li></ul></ul></ul>
  16. 17. Virtual Tour Welcome Area Duty Room Conference Room Resource Room Training Room Resource Room II
  17. 18. Our Agents in Action!
  18. 19. Our Committees Take Ownership! <ul><li>Agent Leadership Council </li></ul><ul><li>Comprised of the top twenty percent of the Keller Williams Center. </li></ul><ul><li>Guarantees our associates a vehicle for giving direct input </li></ul><ul><li>Is actively involved in the leadership of the company </li></ul><ul><li>Takes action and participates in holding ownership and management accountable </li></ul><ul><li>Acts as board of directors for company </li></ul>
  19. 20. <ul><li>Purpose </li></ul><ul><ul><li>To foster a strong partnership with Ownership; accountability; agent representation. </li></ul></ul><ul><ul><li>To serve as leadership council to the Company </li></ul></ul><ul><li>Qualification for the ALC </li></ul><ul><ul><li>Agents achieving a rank within the top 20% </li></ul></ul>Why Have the Agent Leadership Council?
  20. 21. Our National Training Initiative <ul><li>Keller Williams University was formally established in 1996. </li></ul><ul><li>Offers the finest career and business training available. </li></ul><ul><li>Focuses on increasing the personal productivity, sales skills and career development of its people. </li></ul><ul><li>Blends the most fundamental and time-tested principles of business, marketing and customer service. </li></ul><ul><li>Tangible extension of the company’s ongoing commitment to learning and growth. </li></ul>
  21. 22. Local New Agent Training <ul><li>New Agent Orientation: </li></ul><ul><li>1.Policies and procedures 2. Operations 3.Technology </li></ul><ul><li>Career Launch </li></ul><ul><ul><li>Two week course for new agents which focuses on basic new agent training to achieve $2 million in sales. Top agents in the market center teach new agent essential Real Estate skills necessary to be successful in the Real Estate business. </li></ul></ul><ul><li>Rising Stars </li></ul><ul><ul><li>12 separate 2 hour interactive modules focusing on real estate applications such as Seller and Buyer presentations, Scripts, in depth contract explanations, implementing a marketing plan </li></ul></ul><ul><li>Success Series </li></ul><ul><li>Eight week course requiring a strict accountability with new agents by prospecting and marketing activities on a daily, weekly basis. The main objective is to be in productivity on systematic and consistent basis. </li></ul>
  22. 23. <ul><li>Technology Training : </li></ul><ul><ul><li>Multiple training classes weekly </li></ul></ul><ul><ul><li>Websites, flyers, Online Agent, and Microsoft programs, Paragon MLS . </li></ul></ul><ul><li>Millionaire Real Estate Agent: </li></ul><ul><ul><li>Advance training for experience agents </li></ul></ul><ul><ul><li>Key concepts that drive mega agent production. </li></ul></ul><ul><li>Lead Generation: </li></ul><ul><ul><li>Systematic and strategic approach to Lead Generation. </li></ul></ul><ul><ul><li>In-depth look at marketing and prospecting </li></ul></ul><ul><ul><li>FSBO’s, Farming, Your Sphere of Influence, Open Houses, etc,. </li></ul></ul>Advanced Career Training
  23. 24. Training Is Our #1 Benefit! <ul><li>Training/Consulting </li></ul><ul><ul><li>50 training sessions a month. </li></ul></ul><ul><ul><li>Advanced training topics. </li></ul></ul><ul><ul><li>Team Leader, Certified Staff, Mega-Agents, and Field Experts Train. </li></ul></ul><ul><ul><li>Free MCE offered regularly. </li></ul></ul><ul><ul><li>One-on-One Mega Agent Consulting. </li></ul></ul><ul><ul><ul><li>Business plans coaching. </li></ul></ul></ul><ul><ul><ul><li>Hiring, compensating, developing, assistants. </li></ul></ul></ul><ul><ul><ul><li>Budget & basic accounting training . </li></ul></ul></ul>
  24. 25. Wealth
  25. 26. Profit Sharing Profit Sharing is a means for distributing the wealth and rewarding associates for growing the company ! <ul><li>Any KW associate may participate by sponsoring productive & associates approved by KW. </li></ul><ul><li>Agents receive profit chare checks on a monthly basic based on sponsoring agents productivity & profitability of local market center. </li></ul><ul><li>Its not a reason to come to KW ! It definitely may be a reason to stay & take ownership in our family. </li></ul>
  26. 27. Profit Sharing Associate Profit Sharing Distribution After the Market Center profit pool is determined, then the associate/partner’s individual profit pool is determined by the associate’s contribution to the Market Center’s income that month. The profit pool is distributed as: 50% goes to the agent’s direct sponsor 10% goes to the sponsor #2 5% goes to the sponsor #3 5% goes to the sponsor #4 7.5% goes to the sponsor #5 10% goes to the sponsor #6 12.5% goes to the sponsor #7 A sponsor is an associate/partner who referred new associates to the company
  27. 28. Commission Splits Each agent has his/her own fiscal year. Each agent’s year begins on the first day of the month following their association date (unless they actually join on the 1 st of the month.) Start Date Fiscal Year Ends 2 Million 70/30 100% QUESTION : How does Keller Williams make money if I’m at 100%? ANSWER : Agents have staggered fiscal years which produce a steady flow of sales 60K GCI 70% 30% Agent = $42K Agent KW = $18K To compute how much a $2 Million dollar producer makes: Take 3% of 2 million=$60,000. Multiply that by 70%=$42,000. Once an agent reaches $2 million, they are now at 100% commission level.
  28. 29. Technology Tools & Websites for Agents & Company
  29. 30. National Public Website
  30. 31. Home search at kw.com Search Virtually all MLS & K.W.
  31. 32. National Intranet For K.W. agents only
  32. 33. National E-Card
  33. 34. National Intranet For K.W. Agents Only
  34. 35. Local Intranet For Blanco Agents only
  35. 36. Local Intranet Documents 100 th of Documents: Contracts Check Lists Forms Presentations Reports
  36. 37. Local Intranet Calendar
  37. 38. Customized Agent Website
  38. 39. Customized Agent Website
  39. 40. Customized Agent Website Site Map
  40. 41. Customized Agent Website with IDX Search all properties on your personal website !
  41. 42. Customized Agent Website IDX- MLS Search
  42. 43. Customized Agent Website
  43. 44. Customized Agent Website
  44. 45. Customized Agent Website
  45. 46. Customized Agent Website
  46. 47. Added Values
  47. 48. Additional Value <ul><li>Mentorship/Shadowing Programs </li></ul><ul><li>New Agent Toolkits </li></ul><ul><li>PowerPoint Listing Presentations & Buyers Presentation </li></ul><ul><li>Contract/Listing Checklists </li></ul><ul><li>Free voicemail </li></ul><ul><li>Risk Management & Contract Support </li></ul>
  48. 49. Additional Value <ul><li>Conference rooms with computers </li></ul><ul><li>No-cost Phone Opportunity Time </li></ul><ul><li>Clients belong to agents, not broker </li></ul><ul><li>Open-book Policy </li></ul><ul><li>One-on-one consulting with Team Leader </li></ul><ul><li>Full Time Support Staff </li></ul>
  49. 50. Additional Technology Support <ul><li>State of the Art Equipment </li></ul><ul><ul><li>LCD Projector. </li></ul></ul><ul><ul><li>New state of the art computers. </li></ul></ul><ul><ul><li>Fast, high-resolution printers. </li></ul></ul><ul><ul><li>Digital Camera. </li></ul></ul><ul><ul><li>Scanner. </li></ul></ul>
  50. 51. Technology Benefits <ul><li>Technology </li></ul><ul><ul><li>In-house Computer & Web training </li></ul></ul><ul><ul><li>3 times a week minimum. </li></ul></ul><ul><ul><li>In-house computer support for home and work computers. </li></ul></ul><ul><ul><li>Free website and e-mail address. </li></ul></ul><ul><ul><li>Extensive E-card campaigns. </li></ul></ul><ul><ul><li>Track your goals, production, and profit share online. </li></ul></ul>
  51. 52. Agent Benefits <ul><li>Agent Branding </li></ul><ul><ul><li>Agents encouraged and consulted to use their own image in all marketing. </li></ul></ul><ul><ul><li>As a business low monthly fees allow you to market yourself. </li></ul></ul><ul><ul><li>Enjoy the benefits of a franchise while branding yourself to your family, friends, and target prospects. </li></ul></ul>
  52. 53. Agents Benefits <ul><li>Social Activities/Community Involvement </li></ul><ul><ul><li>Regular Social Activities, Parties, </li></ul></ul><ul><ul><li>Happy Hours, Group Events. </li></ul></ul><ul><ul><li>Community Involvement. </li></ul></ul><ul><ul><li>Franchise Charity- “KW Cares” Helps </li></ul></ul><ul><ul><li>Realtors in need locally and nationally. </li></ul></ul><ul><li>Non-Competing Team Leader </li></ul><ul><ul><li>Team Leader Coaches and Consults </li></ul></ul><ul><ul><li>Team Leaders do not compete with you </li></ul></ul><ul><li>Support Staff </li></ul><ul><ul><li>Full Time Receptionists </li></ul></ul>