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The                                                 Personalization API:
           Build a More Personalized World
 Real Results in Real Time                                            Engage Customers on a
 Rapleaf’s API gives you access to the most up-to-
 date and complete online consumer data available
                                                                      Whole New Level
 today-– right when you need it. Rapleaf’s API lets                   Top retailers, hotels, airlines, automakers,
 you integrate Rapleaf data into existing platforms to                nonprofits and technology companies use the
 help you instantly:                                                  Personalization API to augment marketing
                                                                      efforts by sending customers more relevant
           Understand the characteristics of your audience
            to customize content                                      content, interacting with them more
           Boosting Loyalty and Word-of-Mouth Marketing              meaningfully, identifying influencers, and
           More relevant customer email messages to                  improving customer segmentation.
            improve overall deliverability and conversion
           Qualify web leads                                         Customers using our API have seen over
           Append information to customer databases
                                                                      410% lift in email engagement and 20%
           And much more
                                                                      increase in website activity.




                                                                       API Inputs                    API Outputs
                                                                                                         Demographics
                                                                          Emails                        Household data
                                                                          Postal addresses              Interests and lifestyle
                                                                                                         And Much More




   Unmatched Scale and
   Reach
   We pride ourselves on enterprise-level data
   capabilities. Today, Rapleaf:
          Has comprehensive database for US consumers
          Processes > 5 million transactions daily
          Averages < 10 ms response times for API queries



                                     For more information on our Personalization API and how it can help you improve customer
Want More Info?                      interactions, please contact info@rapleaf.com.
Better Data. Better Results.
Bundled Packages:

                           Basic                                                     Premium
                                                                           •   Income
              Age                                                         •   Marital Status
                                                                           •   Presence of Children
              Gender                                                      •   Homeowner Status
                                                                           •   Home Property Type
              Location
                                                                           •   Length of Residence
                                                                           •   Home Market Value

                                                                           •
                     *Try It Free

A La Carte: Only the Fields You Want
            Interests                                      Lifestyle                                     Financial
          Over 40 segments
                                                  • Influencer Score                        •   Likely to use Financial Services
 •   Animals         •   Lifestyles               • Likely Smartphone User                  •   Invested Assets
 •   Automotive      •   News                                                               •   Loan-to-Value Ratio
 •   Beauty/Care     •   Shopping                                                           •   Net Worth
 •   Business        •   Sports                                                             •   Discretionary Spending
 •   Entertainment   •   Technology                                                         •   Credit Card Type, Purchase
 •   Food & Drink    •   Travel                                                                 Frequency




             Auto                                      Purchase Intent                                  Professional
     • #Cars in Household                     • Likelihood to purchase                                • Occupation
     • Vehicle New/Used                         Product Type (e.g. Auto )                             • Education
     • Car Type                                                                                       • Business Owner




                                      Rapleaf wants every person to be able to have a meaningful, personalized online experience.
                                      To achieve this, Rapleaf helps leading brands, companies, and agencies personalize customer
 667 Mission Street                   interactions through deeper customer insight. The San Francisco-based company also brings
  th
 4 Floor                              new and effective data segments to the online marketplace to help advertisers reach their ideal
 San Francisco, CA 94105
                                      audience. For more information, please visit www.rapleaf.com.

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Rapleaf Personalization API

  • 1. The Personalization API: Build a More Personalized World Real Results in Real Time Engage Customers on a Rapleaf’s API gives you access to the most up-to- date and complete online consumer data available Whole New Level today-– right when you need it. Rapleaf’s API lets Top retailers, hotels, airlines, automakers, you integrate Rapleaf data into existing platforms to nonprofits and technology companies use the help you instantly: Personalization API to augment marketing efforts by sending customers more relevant  Understand the characteristics of your audience to customize content content, interacting with them more  Boosting Loyalty and Word-of-Mouth Marketing meaningfully, identifying influencers, and  More relevant customer email messages to improving customer segmentation. improve overall deliverability and conversion  Qualify web leads Customers using our API have seen over  Append information to customer databases 410% lift in email engagement and 20%  And much more increase in website activity. API Inputs API Outputs  Demographics  Emails  Household data  Postal addresses  Interests and lifestyle  And Much More Unmatched Scale and Reach We pride ourselves on enterprise-level data capabilities. Today, Rapleaf:  Has comprehensive database for US consumers  Processes > 5 million transactions daily  Averages < 10 ms response times for API queries For more information on our Personalization API and how it can help you improve customer Want More Info? interactions, please contact info@rapleaf.com.
  • 2. Better Data. Better Results. Bundled Packages: Basic Premium • Income  Age • Marital Status • Presence of Children  Gender • Homeowner Status • Home Property Type  Location • Length of Residence • Home Market Value • *Try It Free A La Carte: Only the Fields You Want Interests Lifestyle Financial Over 40 segments • Influencer Score • Likely to use Financial Services • Animals • Lifestyles • Likely Smartphone User • Invested Assets • Automotive • News • Loan-to-Value Ratio • Beauty/Care • Shopping • Net Worth • Business • Sports • Discretionary Spending • Entertainment • Technology • Credit Card Type, Purchase • Food & Drink • Travel Frequency Auto Purchase Intent Professional • #Cars in Household • Likelihood to purchase • Occupation • Vehicle New/Used Product Type (e.g. Auto ) • Education • Car Type • Business Owner Rapleaf wants every person to be able to have a meaningful, personalized online experience. To achieve this, Rapleaf helps leading brands, companies, and agencies personalize customer 667 Mission Street interactions through deeper customer insight. The San Francisco-based company also brings th 4 Floor new and effective data segments to the online marketplace to help advertisers reach their ideal San Francisco, CA 94105 audience. For more information, please visit www.rapleaf.com.