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Business or Pleasure? Social Networking for Professional Purposes Andy Burkhardt Emerging Technologies Librarian Champlain College Library andyburkhardt.com
photo by v.h.d. on Flickr
Two Georges
photo by ReddJinn on Flickr
What’ll be covered? Two types of connections Real world examples How to get started
Strong Connections Often people you already know Share very personal information Best for enhancing current relationships and networking photo by BobFornal on Flickr
Weak Connections Often people you don’t know Share less personal info (but interesting stuff nonetheless) Best for engaging a new audience, marketing services, and growing your network photo by Darwin Bell on Flickr
photo by Dan4th on Flickr
photo by Johnny Jupiter on Flickr
[object Object]
Networking
Engaging an audience (Fan Pages),[object Object]
Facebook Fan Pages
[object Object]
Staying current
Local conversations
Engaging an audience,[object Object]
Local conversations
Prescient Reference
Promoting Resources
What should I post? Library events Links to articles, videos, etc. relevant to your community Solicit feedback from patrons New additions to your collection Getting the message out about how great your library is Answering questions ???
Tone photo by heyjohngreen on Flickr
Social not Broadcast photo by TECH cocktail on Flickr
Professional Benefits Networking with colleagues Marketing library and its services Engaging patrons Understanding patrons better
How do I start?

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