As the US healthcare industry moves from a volume-based to a value-based care model, collaboration with patients is necessary in understanding their values and ensuring satisfaction.

1. What Patients Value in the United States
Exploring what matters to patients as they choose their types of care
As the healthcare industry moves from a volume-based to a value-based care model, collaboration with
patients is necessary in understanding their values and ensuring satisfaction.
How Patients Choose a Specialist
specialist bio cards
11%
10%
ads/billboards
16%
specialist website
in-clinic posters
referral from a friend
40%
66%
50%
specialist rating
sites & reviews
Factors Affecting Patient Choice of
Health System
medical interests
specific to issue
years of
experience
Top Five Elements Influencing
Perceived Value of Care
59%
ability to get
appointment
quickly
47%
Time spent with a physician
12%
clinic location
near work
60%
38%
clinic location
near home
87%
physician referral
46%
Communication skills
of physician
44%
Listening skills of physician
40%
Courtesy and respect
of physician
32%
Positive, helpful
post-treatment follow up
53%
72%
physician
or system
reputation
Understanding Value Through Ongoing Patient Engagement
As the U.S. healthcare landscape evolves and patients continue to explore healthcare options, there’s a
need to know how patients choose and value healthcare providers and systems.
www.visioncritical.com
From October 4th to October 5th 2013 an online survey was conducted among 1,002 randomly selected American adults who are also Vision Critical American
Community panel members. The margin of error—which measures sampling variability—is +/- 3.1%, 19 times out of 20. The results have been statistically
weighted according to education, age, gender, region, and ethnicity American Community Survey data to ensure a sample representative of the entire adult
population of America. Discrepancies in or between totals are due to rounding.
For more information on how to connect with your patients through a Patient Insight Community, please contact Steffanie Rathwell at
steffanie.rathwell@visioncritical.com + 416-644-8768 or Michael Janczak at michael.janczak@visioncritical.com + 416-644-8765, or visit
www.visioncritical.com for more details.